{"id":10068,"date":"2025-01-08T08:15:05","date_gmt":"2025-01-08T08:15:05","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=10068"},"modified":"2025-01-08T08:15:05","modified_gmt":"2025-01-08T08:15:05","slug":"priznive-vysledky-registraci-aut-s-nejistou-perspektivou","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=10068","title":{"rendered":"P\u0159\u00edzniv\u00e9 v\u00fdsledky registrac\u00ed aut s\u00a0nejistou perspektivou"},"content":{"rendered":"

Radost z a\u017e ne\u010dekan\u00fdch registrac\u00ed za rok 2024, zejm\u00e9na u nov\u00fdch osobn\u00edch automobil\u016f s meziro\u010dn\u00edm n\u00e1r\u016fstem o 4,6 %, kter\u00e9 odli\u0161uj\u00ed \u010cesko od v\u011bt\u0161iny evropsk\u00fdch zem\u00ed, kaz\u00ed naprosto nevyzpytateln\u00e1 o\u010dek\u00e1v\u00e1n\u00ed toho, co m\u016f\u017ee letos nastat.<\/strong><\/p>\n

Podtr\u017eeno a se\u010dteno <\/b><\/strong><\/p>\n

Da\u0159ilo se nejen osobn\u00edm voz\u016fm, ale hlavn\u011b d\u00edky dotac\u00edm tak\u00e9 elektromobil\u016fm, stejn\u011b jako kategorii motocykl\u016f s meziro\u010dn\u00edm n\u00e1r\u016fstem o 14,13 %, kter\u00e9 poprv\u00e9 p\u0159ekonaly t\u0159icetitis\u00edcovou hranici a autobus\u016fm kter\u00e9 zaznamenaly nejlep\u0161\u00ed v\u00fdsledek za posledn\u00ed \u010dty\u0159i roky a historicky ro\u010dn\u00ed t\u0159et\u00ed nejlep\u0161\u00ed.<\/p>\n

U lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f se sice nepoda\u0159ilo dos\u00e1hnout lo\u0148sk\u00fd skokov\u00fd rekord, ale i pokles o 4,47 %, st\u00e1le p\u0159edstavuje historicky druh\u00fd nejlep\u0161\u00ed ro\u010dn\u00ed v\u00fdsledek. Jen u n\u00e1kladn\u00edch vozidel je propad 11,93 %, co\u017e lze p\u0159i\u010d\u00edst ur\u010dit\u00e9 nasycenosti vozov\u00e9ho parku. Prodejci ale mohou b\u00fdt v\u011bt\u0161inou spokojeni.<\/p>\n

Osobn\u00ed vozy s \u0159adou zm\u011bn<\/b><\/strong><\/p>\n

V\u00a0nejsledovan\u011bj\u0161\u00ed kategorii \u2013 osobn\u00edch voz\u016f \u2013 se u n\u00e1s loni projevilo n\u011bkolik zaj\u00edmav\u00fdch moment\u016f. P\u0159edev\u0161\u00edm do\u0161lo u mnoha zna\u010dek k\u00a0meziro\u010dn\u00edmu prom\u00edch\u00e1n\u00ed po\u0159ad\u00ed a zm\u011bn\u00e1m jej\u00edch tr\u017en\u00edch pod\u00edl\u016f. Zna\u010dn\u00e9 rozkol\u00eds\u00e1n\u00ed zaznamenala nap\u0159. vedouc\u00ed zna\u010dka \u0160koda, kter\u00e1 po slibn\u00e9m za\u010d\u00e1tku roku (v lednu m\u011bla dokonce pod\u00edl na trhu 42,31 %) si p\u0159es meziro\u010dn\u011b vy\u0161\u0161\u00ed registrace o 607 voz\u016f, nakonec zejm\u00e9na d\u00edky hor\u0161\u00edm v\u00fdsledk\u016fm ke konci roku (za prosinec jen 26,7 %) postupn\u011b pohor\u0161ovala a\u017e na celoro\u010dn\u00edch na 33,72 %, co\u017e bylo m\u00e9n\u011b ne\u017e v roce 2023 (35 %).<\/p>\n

Tvrd\u00fd souboj loni pokra\u010doval o druhou a\u017e \u010dtvrtou pozici. Hyundai si sice udr\u017eel st\u0159\u00edbrnou p\u0159\u00ed\u010dku a zv\u00fd\u0161il prodeje meziro\u010dn\u011b o 241 voz\u016f, ale tr\u017en\u00ed pod\u00edl se mu sn\u00ed\u017eil z\u00a09,06 % v\u00a0roce 2023 na lo\u0148sk\u00fdch 8,77 %. V\u00fdrazn\u011b si polep\u0161ila mohutn\u011b fini\u0161uj\u00edc\u00ed Toyota, a to nejen prodejem o 1559 voz\u016f vy\u0161\u0161\u00edm, ale tak\u00e9 pod\u00edlem zv\u00fd\u0161en\u00fdm z 7,87 % (2023) na lo\u0148sk\u00fdch 8,2 % a postupem na t\u0159et\u00ed p\u0159\u00ed\u010dku \u010desk\u00e9 hitpar\u00e1dy s\u00a0ne tak velk\u00fdm odstupem od Hyundaie.<\/p>\n

Naopak Volkswagen dos\u00e1hl jen na bramborovou medaili, co\u017e n\u011bkte\u0159\u00ed experti p\u0159i\u010d\u00edtaj\u00ed ne zcela \u0161\u0165astn\u00e9 strategii koncernu a a\u017e p\u0159\u00edli\u0161 ambici\u00f3zn\u00ed s\u00e1zce na elektromobilitu, kter\u00e1 st\u00e1le nedosahuje p\u0159edpokl\u00e1dan\u00fdch v\u00fdsledk\u016f. O 3383 osobn\u00edch voz\u016f m\u00e9n\u011b, ne\u017e p\u0159edloni p\u0159edstavuje pokles o -17,9 % a o 1,83 % ni\u017e\u0161\u00ed tr\u017en\u00ed pod\u00edl. Tak\u00e9 p\u00e1t\u00e1 Kia nedos\u00e1hla p\u0159edlo\u0148sk\u00fdch v\u00fdsledk\u016f (meziro\u010dn\u011b -681 voz\u016f a o p\u016fl procenta ni\u017e\u0161\u00ed tr\u017en\u00ed pod\u00edl), co\u017e ale sta\u010dilo na je\u0161t\u011b st\u00e1le slu\u0161n\u00fd n\u00e1skok p\u0159ed \u0161estou Daci\u00ed, kter\u00e1 si naopak v\u00fdrazn\u011b meziro\u010dn\u011b polep\u0161ila o 20,33 % (+1592 voz\u016f a r\u016fst tr\u017en\u00edho pod\u00edlu na 4,07 %), \u010d\u00edm\u017e odsunula Mercedes na sedmou p\u0159\u00ed\u010dku z\u00a0p\u0159edlo\u0148sk\u00e9 \u0161est\u00e9. Bezesporu nen\u00ed bez zaj\u00edmavosti, \u017ee mezi prvn\u00edmi p\u011bti nejprod\u00e1van\u011bj\u0161\u00edmi zna\u010dkami u n\u00e1s jsou t\u0159i \u201easijsk\u00e9\u201c a dv\u011b \u201ekoncernov\u00e9\u201c.<\/p>\n

T\u011bsn\u00fd souboj o osmou a\u017e dvan\u00e1ctou p\u0159\u00ed\u010dku <\/b><\/strong><\/p>\n

Zat\u00edmco osm\u00fd Ford (+946 voz\u016f) si meziro\u010dn\u011b polep\u0161il o jedno m\u00edsto, dev\u00e1t\u00fd Renault dokonce o t\u0159i (+1485 voz\u016f a +37,03 %)), na des\u00e1tou p\u0159\u00ed\u010dku kleslo BMW (-578) z\u00a0lo\u0148sk\u00e9 osm\u00e9, jeden\u00e1ct\u00fd Peugeot (+703) bylo p\u0159edloni jeden\u00e1ct\u00fd a dvan\u00e1ct\u00e9 Volvo prodalo meziro\u010dn\u011b o 2005 aut v\u00edc, poprv\u00e9 nad p\u011bt tis\u00edc (+66,39 %), z\u00a0nich\u017e bylo 971 elektromobil\u016f.<\/p>\n

V\u00a0TOP 20 bylo loni 6 pr\u00e9miov\u00fdch zna\u010dek <\/b><\/strong><\/p>\n

K\u00a0ji\u017e zm\u00edn\u011bn\u00fdm zna\u010dk\u00e1m Mercedes-Benz, BMW a Volvo se do prvn\u00ed dvac\u00edtky propracovaly je\u0161t\u011b Audi (14.), Tesla (15. + 129,67 %) a Lexus (20.). Z\u00a0p\u0159edlo\u0148sk\u00e9 osmn\u00e1ct\u00e9 p\u0159\u00ed\u010dky posko\u010dilo na 13. MG, \u0161estn\u00e1ct\u00e1 Suzuki m\u011blo trochu nevyrovnan\u00fd rok a Opel na tom byl podobn\u011b, ale udr\u017eel si 17. p\u0159\u00ed\u010dku, zat\u00edmco Ssangyong, p\u0159es zv\u00fd\u0161en\u00ed prodej\u016f o 209 voz\u016f klesl z\u00a0p\u0159edlo\u0148sk\u00e9ho 13. m\u00edsta na 18. Na 19. m\u00edst\u011b se um\u00edstil Citro\u00ebn a TOP 20 uzav\u00edr\u00e1 Lexus, kter\u00fd si meziro\u010dn\u011b polep\u0161il o 52,13 % a o 4 m\u00edsta.<\/p>\n

Sp\u00ed\u0161e smutek a ot\u00e1zky <\/b><\/strong><\/p>\n

I v\u00a0tak \u00fasp\u011b\u0161n\u00e9m roce, jak\u00fdm byl ten lo\u0148sk\u00fd se na\u0161lo p\u00e1r zna\u010dek, kter\u00e9 si meziro\u010dn\u011b pohor\u0161ily. Asi nejmarkantn\u011bj\u0161\u00ed je to u Seatu, jeho\u017e registrace klesly o 1237 voz\u016f (\u2013 43,9 %), h\u016f\u0159e si vedl tak\u00e9 Jeep (31. m\u00edsto a \u201314,4 %) \u010di Mazda (22. \u2013364 voz\u016f a \u201317,1 %). Neda\u0159ilo se celkem pochopiteln\u011b tak\u00e9 Jaguaru (jen 88 registrovan\u00fdch voz\u016f a \u201322 %).<\/p>\n

Prodejn\u00ed \u201eda\u0148ov\u00fd\u201c boom z\u00a0konce roku 2023 m\u011bl za n\u00e1sledek lo\u0148sk\u00e9 poklesy prodej\u016f v\u00a0kategorii luxusn\u00edch voz\u016f. Porsche (meziro\u010dn\u011b \u201322,24 %), Ferrari (\u201330 %), Maserati (\u201350 %), Bentley (\u201342,25 %), Aston Martin (\u201349,4 %) nebo Rolls-Royce (\u201358,14 %). P\u0159esto se na\u0161la zna\u010dka, kter\u00e1 si nepohor\u0161ila, byla to Lamborghini se 71 registrovan\u00fdmi dravci.<\/p>\n

Po p\u0159edlo\u0148sk\u00e9m prodejn\u00edm boomu poklesl tak\u00e9 odbyt obytn\u00fdch automobil\u016f, u n\u011bkter\u00fdch zna\u010dek i o v\u00edc ne\u017e polovinu, ale to se dalo \u010dekat. Trh se z\u0159ejm\u011b nasytil.<\/p>\n

Rok dotac\u00ed a elektromobil\u016f <\/b><\/strong><\/p>\n

Razantn\u00ed zlep\u0161en\u00ed registrac\u00ed elektromobil\u016f z\u00a0p\u0159edlo\u0148sk\u00fdch 6640 (3 %) na lo\u0148sk\u00fdch 10\u00a0933 a tr\u017en\u00ed pod\u00edl 4,72 %, lze jednozna\u010dn\u011b p\u0159ipsat na vrub dota\u010dn\u00edmu programu \u201ez\u00e1ruka Elektromobilita\u201c, pro podporu n\u00e1kupu elektrick\u00fdch vozidel podnikateli, v\u00a0jeho\u017e r\u00e1mci jich bylo registrov\u00e1no p\u0159ibli\u017en\u011b 6490. Nejv\u011bt\u0161\u00ed pod\u00edl, cca t\u0159etinu, si z\u00a0n\u011bj p\u0159ipsaly vozy Tesla. Druhou nejv\u00edce registrovanou zna\u010dkou je \u0160koda a t\u0159et\u00ed pro mnoh\u00e9 p\u0159ekvapiv\u011b Volvo, u kter\u00e9ho \u010din\u00ed pod\u00edl \u010dist\u011b elektrick\u00fdch model\u016f 18,49 %.<\/p>\n

Zaj\u00edmav\u00e9 je, \u017ee zat\u00edmco v\u00a0\u00fanoru 2024 bylo registrov\u00e1no jen 88 voz\u016f Tesla, v\u00a0\u010dervnu to bylo 953 a v\u00a0z\u00e1\u0159\u00ed 639. Posledn\u00ed dva m\u011bs\u00edce bylo registrov\u00e1no u\u017e jen 295 a 322 Tesel. Podobnou k\u0159ivku zaznamenaly i tr\u017en\u00ed pod\u00edly elektromobil\u016f, z\u00a0b\u0159eznov\u00fdch 2,04 % na \u010dervnov\u00fdch 6,82 %, z\u00e1\u0159iov\u00fdch 8,02 % s\u00a0poklesem na 6,05 a 5,41 v listopadu a prosinci, kdy je\u0161t\u011b dob\u00edhaj\u00ed \u201edota\u010dn\u00ed\u201c prodeje. Jak budou reagovat \u010de\u0161t\u00ed z\u00e1kazn\u00edci na nab\u00eddku elektromobil\u016f letos, se teprve uk\u00e1\u017ee.<\/p>\n

Lehk\u00fdm u\u017eitkov\u00fdm voz\u016fm d\u00e1le vl\u00e1dne Renault<\/b><\/strong><\/p>\n

P\u0159es ur\u010dit\u00fd pokles prodej\u016f (meziro\u010dn\u011b -324 kus\u016f) je i nad\u00e1le jedni\u010dkou mezi LUV Renault, kter\u00e9ho a\u017e nebezpe\u010dn\u011b za\u010dal dotahovat druh\u00fd Ford (+591 kus\u016f) a tak\u00e9 Toyota, kter\u00e1 si meziro\u010dn\u011b p\u0159ipsala nav\u00fd\u0161en\u00ed o 485 dod\u00e1vek a je t\u0159et\u00ed. Na dal\u0161\u00edch m\u00edstech jsou VW, Peugeot a Opel.<\/p>\n

V\u00a0sou\u010dtu osobn\u00edch a lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f se na druh\u00e9 m\u00edsto, d\u00edky t\u0159et\u00edm m\u00edst\u016fm v\u00a0obou kategori\u00edch propracovala Toyota, p\u0159ed Hyundai (m\u00e1 hodn\u011b osobn\u00edch voz\u016f), VW, Kiu a Ford, kdy\u017e za rok 2023 bylo za \u0161kodovkou bylo po\u0159ad\u00ed VW, Hyundai, Toyota, Kia a Mercedes.<\/p>\n

Co n\u00e1s tentokr\u00e1t asi \u010dek\u00e1<\/b><\/strong><\/p>\n

P\u0159edev\u0161\u00edm n\u011bkolik hodn\u011b \u201enezn\u00e1m\u00fdch\u201c. V\u00edce ne\u017e kdykoli d\u0159\u00edve se do automobilov\u00e9ho trhu prom\u00edtnou politick\u00e9 vlivy, pro kter\u00e9 ale mnoz\u00ed z\u00e1kazn\u00edci asi nebudou m\u00edt pochopen\u00ed, a hlavn\u011b pen\u00edze. T\u011bmi nezn\u00e1m\u00fdmi budou p\u0159\u00edpadn\u00e9 tlaky na EU v d\u016fsledku voleb v\u00a0N\u011bmecku a ve Francii, opat\u0159en\u00ed nov\u00e9ho americk\u00e9ho prezidenta ve vztahu k Evrop\u011b, stejn\u011b jako s\u00a0d\u011bn\u00edm v\u00a0Evrop\u011b souvisej\u00edc\u00ed problematika kurzu na\u0161\u00ed m\u011bny. Ve h\u0159e jsou je\u0161t\u011b dal\u0161\u00ed nezn\u00e1m\u00e9 v\u00a0oblasti vztah\u016f s\u00a0\u010c\u00ednou, a ani to nemus\u00ed b\u00fdt zdaleka v\u0161e.<\/p>\n

Jist\u00ed je, \u017ee st\u00e1le toti\u017e plat\u00ed zp\u0159\u00edsn\u011bn\u00ed emis\u00ed u nov\u00fdch voz\u016f s hranic\u00ed 93,6 gramu CO2 na\u00a0kilometr, jejich\u017e nepln\u011bn\u00ed bude pro\u00a0mnoh\u00e9 automobilky od leto\u0161n\u00edho roku znamenat vysok\u00e9 finan\u010dn\u00ed postihy. Odhady ukazuj\u00ed, \u017ee pokuty za\u00a0nedodr\u017een\u00ed emis\u00ed mohou dos\u00e1hnout a\u017e\u00a015 miliard Eur, a to opravdu hodn\u011b.<\/p>\n

N\u011bkte\u0159\u00ed na\u0161i politici v\u00a0\u010dele s\u00a0Petrem Fialou a Martinem Kupkou sice mluv\u00ed o mo\u017enosti zm\u00edrn\u011bn\u00ed emisn\u00edch pravidel, ale eurokomisa\u0159 pro\u00a0klima Wopke Hoekstra zat\u00edm jasn\u011b ozn\u00e1mil, \u017ee od EU od klimatick\u00fdch c\u00edl\u016f, tedy pokut neustoup\u00ed. A proto\u017ee p\u00e1n\u011b Hoekstra m\u00e1 krom\u011b klimatu na\u00a0starosti v\u00a0Evropsk\u00e9 komisi tak\u00e9\u00a0dan\u011b, nebude s\u00a0n\u00edm jednoduch\u00e1 domluva. \u010cesko je i s\u00a0italskou p\u0159edsedkyn\u00ed vl\u00e1dy Georgiou Meloniovou\u00a0zat\u00edm mal\u00fd hr\u00e1\u010dem. A tady se hraje o velk\u00e9 pen\u00edze, proto je tolik nezn\u00e1m\u00fdch.<\/p>\n

Karel Ber\u00e1nek \u00a0\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Radost z a\u017e ne\u010dekan\u00fdch registrac\u00ed za rok 2024, zejm\u00e9na u nov\u00fdch osobn\u00edch automobil\u016f s meziro\u010dn\u00edm…<\/p>\n","protected":false},"author":1,"featured_media":67,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,48],"tags":[],"class_list":["post-10068","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-komentar","category-registrace"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/10068","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10068"}],"version-history":[{"count":1,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/10068\/revisions"}],"predecessor-version":[{"id":10069,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/10068\/revisions\/10069"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/67"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10068"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10068"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}