{"id":10262,"date":"2025-01-16T08:25:34","date_gmt":"2025-01-16T08:25:34","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=10262"},"modified":"2025-01-16T11:47:55","modified_gmt":"2025-01-16T11:47:55","slug":"toyota-hlasi-nejvyssi-evropske-prodeje-v-historii","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=10262","title":{"rendered":"Toyota hl\u00e1s\u00ed nejvy\u0161\u0161\u00ed evropsk\u00e9 prodeje v historii"},"content":{"rendered":"<p><strong>Toyota Motor Europe (TME) v roce 2024 prodala 1 217 132 voz\u016f zna\u010dek Toyota a Lexus, co\u017e znamen\u00e1 meziro\u010dn\u00ed n\u00e1r\u016fst prodej\u016f o 4 % a p\u0159ekon\u00e1n\u00ed pr\u016fm\u011bru evropsk\u00e9ho trhu. Pod\u00edl elektrifikovan\u00fdch model\u016f TME vzrostl na 74 %.<\/strong><!--more--><\/p>\n<p>Celkov\u00fd po\u010det prodan\u00fdch voz\u016f vzrostl o 4 %, p\u0159i\u010dem\u017e bateriov\u00e9 elektromobily vzrostly o 18 %, plug-in hybridy o 36 % a hybridy o 9 %. Historicky nejvy\u0161\u0161\u00ed prodeje zaznamenaly i modely Proace v r\u00e1mci programu Toyota Professional, kter\u00fdch si z\u00e1kazn\u00edci po\u0159\u00eddili 94 283, meziro\u010dn\u011b o 20 % v\u00edce.<\/p>\n<p>Toyota Motor Europe zaji\u0161\u0165uje prodej na trz\u00edch z\u00e1padn\u00ed, st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropy v\u010detn\u011b Turecka, Izraele a \u0159ady zem\u00ed ve st\u0159edn\u00ed Asii, jako jsou Arm\u00e9nie, \u00c1zerb\u00e1jd\u017e\u00e1n, Gruzie a Kazachst\u00e1n. V\u00fdsledky tak zahrnuj\u00ed prodeje v Evrop\u011b krom\u011b Ruska. TME ukon\u010dila prodeje v Rusku v roce 2022.<\/p>\n<div>\n<div id=\"image_50641\" class=\"image-gallery-wrapper font-reset\">\n<div class=\"image-content\">\n<div class=\"fit-size animation\"><label for=\"article-gallery-view-50641\"><img decoding=\"async\" class=\"resize jch-lazyloaded\" src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/2024_YARIS_YARIS_CROSS_LOCAL_FOTO\/LW_240620_TOYOTA_YARIS_PRAGUE_CZ_HR_0005.jpg\" alt=\"Toyota dos\u00e1hla v roce 2024 nejvy\u0161\u0161\u00edch evropsk\u00fdch prodej\u016f ve sv\u00e9 historii\" data-src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/2024_YARIS_YARIS_CROSS_LOCAL_FOTO\/LW_240620_TOYOTA_YARIS_PRAGUE_CZ_HR_0005.jpg\" data-width=\"1280\" data-height=\"960\" \/><\/label><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>\u201eV\u00fdsledky dokl\u00e1daj\u00edc\u00ed pozitivn\u00ed reakci z\u00e1kazn\u00edk\u016f na n\u00e1\u0161 multi-technologick\u00fd p\u0159\u00edstup k elektrifikovan\u00fdm vozidl\u016fm. N\u00e1\u0161 r\u016fst je v\u00fdsledkem toho, \u017ee z\u00e1kazn\u00edk\u016fm umo\u017e\u0148ujeme vybrat si z r\u016fzn\u00fdch technologi\u00ed a k tomu p\u0159id\u00e1v\u00e1me silnou zna\u010dku, produktovou nab\u00eddku a skv\u011blou podporu na\u0161ich partner\u016f z \u0159ad prodejc\u016f. V roce 2025 st\u00e1vaj\u00edc\u00ed nab\u00eddku je\u0161t\u011b roz\u0161\u00ed\u0159\u00edme uveden\u00edm n\u011bkolika nov\u00fdch zaj\u00edmav\u00fdch produkt\u016f Toyota a Lexus,\u201c uvedl\u00a0<strong>Matt Harrison, CCO spole\u010dnosti Toyota Motor Europe.<\/strong><\/p>\n<p><strong>Toyota prodala o 3 % v\u00edce, Lexus rovnou o 19 %<\/strong><\/p>\n<p><strong>Toyota<\/strong>\u00a0od ledna do prosince 2024 prodala 1 128 948 vozidel, meziro\u010dn\u011b o 3 % v\u00edce, co\u017e znamen\u00e1 \u010dtvrt\u00fd rok v \u0159ad\u011b, kdy si zna\u010dka dr\u017e\u00ed pozici dvojky v \u017eeb\u0159\u00ed\u010dku nejprod\u00e1van\u011bj\u0161\u00edch osobn\u00edch automobil\u016f v Evrop\u011b. K nejprod\u00e1van\u011bj\u0161\u00edm pat\u0159ily vozy modelov\u00fdch \u0159ad Yaris a Corolla a d\u00e1le nov\u00e1 Toyota C-HR. Zastoupen\u00ed elektrifikovan\u00fdch voz\u016f v celkov\u00e9 prodejn\u00ed skladb\u011b Toyoty nyn\u00ed \u010din\u00ed 73 % p\u0159i meziro\u010dn\u00edm n\u00e1r\u016fstu po\u010dtu prodan\u00fdch voz\u016f o 9 %. Prodeje bateriov\u00fdch elektromobil\u016f vzrostly meziro\u010dn\u011b o 10 % na 33 821 vozidel. Prodeje plug-in hybridn\u00edch proveden\u00ed po uveden\u00ed nov\u00e9 Toyoty C-HR PHEV vzrostly meziro\u010dn\u011b o 80 %.<\/p>\n<p><strong>Lexus<\/strong> dos\u00e1hl rekordn\u00edch prodej\u016f v objemu 88 184 vozidel, meziro\u010dn\u011b o 19 % v\u00edce, \u010d\u00edm\u017e p\u0159ekonal pr\u016fm\u011br evropsk\u00e9ho trhu v pr\u00e9miov\u00e9m segmentu; prodeje elektrifikovan\u00fdch model\u016f vzrostly meziro\u010dn\u011b o 24 %. B\u011bhem uveden\u00e9ho obdob\u00ed Lexus dos\u00e1hl historicky nejvy\u0161\u0161\u00edho pod\u00edlu na trhu 2,5 %, co\u017e p\u0159edstavuje n\u00e1r\u016fst o 0,4 procentn\u00edho bodu. V z\u00e1padn\u00ed Evrop\u011b \u010din\u00ed zastoupen\u00ed elektrifikovan\u00fdch model\u016f Lexus pln\u00fdch 99 %; v r\u00e1mci cel\u00e9ho regionu je to 91 %. Tahounem prodej\u016f byl zcela nov\u00fd luxusn\u00ed kompaktn\u00ed model Lexus LBX hybrid a d\u00e1le Lexus NX (k dispozici v proveden\u00edch plug-in hybrid a hybrid).<\/p>\n<div>\n<div id=\"image_44671\" class=\"image-gallery-wrapper font-reset\">\n<div class=\"image-content\">\n<div class=\"fit-size animation\"><label for=\"article-gallery-view-44671\"><img decoding=\"async\" class=\"resize jch-lazyloaded\" src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/CZ_Roadshow_2023\/CH-R_0018.jpg\" alt=\"\" data-src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/CZ_Roadshow_2023\/CH-R_0018.jpg\" data-width=\"1280\" data-height=\"940\" \/><\/label><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>TME, kl\u00ed\u010dov\u00e9 \u00fadaje za leden a\u017e prosinec 2024:<\/strong><\/p>\n<p>\u2022 Prodeje celkem: 1 217 132 (meziro\u010dn\u011b +4 %)<br \/>\n\u2022 Celkov\u00e9 prodeje elektrifikovan\u00fdch verz\u00ed: 902 902 (meziro\u010dn\u011b +10 %)<br \/>\n\u2022 Celkov\u00e9 zastoupen\u00ed elektrifikovan\u00fdch verz\u00ed: Z\u00e1padn\u00ed Evropa: 77 %, V\u00fdchodn\u00ed Evropa bez Ruska (V\u00fdchodn\u00ed Evropa zahrnuje Kazachst\u00e1n, oblast Kavkazu, Ukrajinu, Turecko a Izrael): 57 % \u2013 CELK.: 74 %<\/p>\n<p><strong>Toyota, kl\u00ed\u010dov\u00e9 \u00fadaje za leden a\u017e prosinec 2024:<\/strong><\/p>\n<p>\u2022 Prodeje zna\u010dky Toyota: 1 128 948 (meziro\u010dn\u011b +3 %)<br \/>\n\u2022 Nejprod\u00e1van\u011bj\u0161\u00ed modely: Yaris Cross (204 787); Yaris (176 782); \u0159ada Corolla (163 393); Toyota C-HR (131 622); Aygo X (97 466); RAV4 (94 344)<br \/>\n\u2022 Celkov\u00e9 prodeje elektrifikovan\u00fdch verz\u00ed: 822 814 (meziro\u010dn\u011b +9 %)<br \/>\n\u2022 Nejprod\u00e1van\u011bj\u0161\u00ed elektrifikovan\u00e9 verze: Yaris Cross Hybrid (199 778); Yaris Hybrid (160 128); Corolla Hybrid (135 118); Toyota C-HR Hybrid (115 525); RAV4 Hybrid\/Plug-in Hybrid (91 094)<br \/>\n\u2022 Prodeje Toyota Professional (modely Proace + Hilux): 132 614 (meziro\u010dn\u011b \u20135,0 %)<br \/>\n\u2022 Celkov\u00fd pod\u00edl elektrifikovan\u00fdch verz\u00ed: Z\u00e1padn\u00ed Evropa: 77 %; V\u00fdchodn\u00ed Evropa bez Ruska (V\u00fdchodn\u00ed Evropa zahrnuje Kazachst\u00e1n, oblast Kavkazu, Ukrajinu, Turecko a Izrael): 59 % \u2013 CELK.: 73 %<\/p>\n<div>\n<div id=\"image_37400\" class=\"image-gallery-wrapper font-reset\">\n<div class=\"image-content\">\n<div class=\"fit-size animation\"><label for=\"article-gallery-view-37400\"><img decoding=\"async\" class=\"resize jch-lazyloaded\" src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/Photo_Aygox_local_2022\/LW_220430_TOYOTA_AYGO_X_PRAGUE_CZ_HR_0016.jpg\" alt=\"\" data-src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/Photo_Aygox_local_2022\/LW_220430_TOYOTA_AYGO_X_PRAGUE_CZ_HR_0016.jpg\" data-width=\"1280\" data-height=\"960\" \/><\/label><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Lexus, kl\u00ed\u010dov\u00e9 \u00fadaje za leden a\u017e prosinec 2024:<\/strong><\/p>\n<p>\u2022 Celkov\u00e9 prodeje zna\u010dky Lexus: 88 184 (meziro\u010dn\u011b +19 %)<br \/>\n\u2022 Nejprod\u00e1van\u011bj\u0161\u00ed modely: NX (26 635); LBX Hybrid (23 018); RX (13 772)<br \/>\n\u2022 Celkov\u00e9 prodeje elektrifikovan\u00fdch verz\u00ed: 80 088 (meziro\u010dn\u011b +24 %)<br \/>\n\u2022 Nejprod\u00e1van\u011bj\u0161\u00ed elektrifikovan\u00e9 verze: NX Hybrid\/Plug-in Hybrid (26 023); RX Hybrid\/Plug-in Hybrid (10 642); UX Hybrid\/BEV (10 701);<br \/>\n\u2022 Celkov\u00fd pod\u00edl elektrifikovan\u00fdch verz\u00ed: Z\u00e1padn\u00ed Evropa: 99 %; V\u00fdchodn\u00ed Evropa bez Ruska (V\u00fdchodn\u00ed Evropa zahrnuje Kazachst\u00e1n, oblast Kavkazu, Ukrajinu, Turecko a Izrael): 38 % \u2013 CELK.: 91 %<\/p>\n<div>\n<div id=\"image_54253\" class=\"image-gallery-wrapper font-reset\">\n<p><img decoding=\"async\" src=\"https:\/\/www.toyotanews.eu\/images\/galleries\/CZ_Corolla_TS_local_photo_new\/_DSF4209.jpg\" alt=\"Toyota dos\u00e1hla v roce 2024 nejvy\u0161\u0161\u00edch evropsk\u00fdch prodej\u016f ve sv\u00e9 historii\" \/><\/p>\n<div class=\"image-content\">\n<div class=\"fit-size animation\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Toyota Motor Europe (TME) v roce 2024 prodala 1 217 132 voz\u016f zna\u010dek Toyota a&#8230;<\/p>\n","protected":false},"author":2,"featured_media":10264,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,53],"tags":[],"class_list":["post-10262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-statistika","category-vysledky"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/10262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10262"}],"version-history":[{"count":4,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/10262\/revisions"}],"predecessor-version":[{"id":10276,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/10262\/revisions\/10276"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/10264"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10262"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10262"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}