{"id":12632,"date":"2025-04-22T20:45:52","date_gmt":"2025-04-22T20:45:52","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=12632"},"modified":"2025-04-22T20:45:52","modified_gmt":"2025-04-22T20:45:52","slug":"alfa-romeo-slavi-115-let-specialnim-logem","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=12632","title":{"rendered":"Alfa Romeo slav\u00ed 115 let speci\u00e1ln\u00edm logem"},"content":{"rendered":"<p><strong>Alfa Romeo v \u010dervnu oslav\u00ed 115 let od sv\u00e9ho zalo\u017een\u00ed \u2013 miln\u00edk, kter\u00fd zna\u010dka s celosv\u011btov\u00fdm p\u016fsoben\u00edm p\u0159ipom\u00edn\u00e1 ofici\u00e1ln\u00edm p\u0159edstaven\u00edm v\u00fdro\u010dn\u00edho loga, vzd\u00e1vaj\u00edc\u00edho hold historii italsk\u00e9 v\u00e1\u0161n\u011b, stylu a motoristick\u00e9ho sportu. <\/strong><!--more--><\/p>\n<p>Nov\u00e9 logo je sd\u00edleno s ofici\u00e1ln\u00edmi kluby a v\u0161emi fanou\u0161ky po cel\u00e9m sv\u011bt\u011b pro vyu\u017eit\u00ed p\u0159i akc\u00edch, rallye i v propaga\u010dn\u00edch materi\u00e1lech a m\u00edstn\u00edch aktivit\u00e1ch. Jde o symbolick\u00e9, ale siln\u00e9 gesto, kter\u00e9 m\u00e1 zd\u016fraznit hlubok\u00e9 pouto mezi zna\u010dkou a fanou\u0161kovskou komunitou alfist\u016f. Je to vztah, kter\u00fd nezn\u00e1 geografick\u00e9 ani \u010dasov\u00e9 hranice, ale \u017eije ze spole\u010dn\u00e9 v\u00e1\u0161n\u011b a sd\u00edlen\u00fdch z\u00e1kladn\u00edch hodnot zna\u010dky.<\/p>\n<p>Pro odhalen\u00ed v\u00fdro\u010dn\u00edho loga si Alfa Romeo zvolila symbolick\u00fd moment v roce, kdy si zna\u010dka a jej\u00ed p\u0159\u00edznivci p\u0159ipom\u00ednaj\u00ed slavn\u00e9 v\u00edt\u011bzstv\u00ed Tazia Nuvolariho v z\u00e1vod\u011b Mille Miglia v roce 1930 a debut symbolu Quadrifoglio p\u0159i Targa Florio v roce 1923.<\/p>\n<p><strong><em>115 let na cest\u00e1ch<\/em><\/strong><\/p>\n<p>Logo ke 115. v\u00fdro\u010d\u00ed oslavuje historick\u00fd odkaz zna\u010dky Alfa Romeo v modern\u00edm pojet\u00ed, kter\u00e9 propojuje minulost, p\u0159\u00edtomnost i budoucnost. \u0160\u00edpovit\u00e9 \u010d\u00edslo \u201e115\u201c symbolizuje pohyb vp\u0159ed a touhu po inovac\u00edch, tedy hodnoty hluboce zako\u0159en\u011bn\u00e9 v DNA zna\u010dky.<\/p>\n<p>Hlavn\u00edm motivem kompozice je \u010d\u00edslice \u201e5\u201c, kterou obep\u00edn\u00e1 heraldick\u00fd had Biscione, historick\u00fd a ikonick\u00fd znak Alfy Romeo, jen\u017e zde slou\u017e\u00ed jako vizu\u00e1ln\u00ed i symbolick\u00fd prvek. V\u00fdrazn\u00fd kontrast syt\u011b \u010dern\u00fdch \u010d\u00edslic a \u010derven\u00e9 \u201eAlfa\u201c p\u0159ipom\u00edn\u00e1 identitu zna\u010dky, utv\u00e1\u0159enou v\u00e1\u0161n\u00ed, sportovn\u00edm duchem a italsk\u00fdm stylem. Samotn\u00fd Biscione a struktura loga z\u00e1rove\u0148 odkazuj\u00ed na d\u0159\u00edv\u011bj\u0161\u00ed v\u00fdro\u010dn\u00ed loga zna\u010dky, tentokr\u00e1t ov\u0161em reinterpretovan\u00e1 v minimalistick\u00e9m duchu.<\/p>\n<p><strong><em>Dv\u011b legend\u00e1rn\u00ed ud\u00e1losti, kter\u00e9 vypr\u00e1v\u011bj\u00ed p\u0159\u00edb\u011bh DNA zna\u010dky Alfa Romeo<\/em><\/strong><\/p>\n<p>V dubnu si Alfa Romeo p\u0159ipom\u00edn\u00e1 dv\u011b kl\u00ed\u010dov\u00e9 ud\u00e1losti, je\u017e zt\u011bles\u0148uj\u00ed ducha zna\u010dky a v\u00fdrazn\u011b p\u0159isp\u011bly k budov\u00e1n\u00ed jej\u00ed legendy v pov\u011bdom\u00ed ve\u0159ejnosti. Prvn\u00ed z nich se odehr\u00e1la ve dnech 12.\u201313. dubna 1930, kdy se b\u011bhem slavn\u00e9ho z\u00e1vodu Mille Miglia, symbolu motorsportu, zrodil jeden z nejv\u011bt\u0161\u00edch triumf\u016f zna\u010dky: v\u00edt\u011bzstv\u00ed vozu Alfa Romeo 6C 1750 Gran Sport \u010d. 84 s pos\u00e1dkou Tazio Nuvolari a Giovanni Battista Guidotti. Nejen\u017ee \u0161lo o prvn\u00ed v\u00edt\u011bzstv\u00ed \u201el\u00e9taj\u00edc\u00edho Mantovana\u201c v tomto z\u00e1vod\u011b, ale tak\u00e9 o v\u016fbec prvn\u00ed p\u0159ekro\u010den\u00ed pr\u016fm\u011brn\u00e9 rychlosti 100 km\/h na tak dlouh\u00e9 a n\u00e1ro\u010dn\u00e9 trati.\u00a0V onom ro\u010dn\u00edku nav\u00edc Alfa Romeo doslova dominovala, kdy\u017e v celkov\u00e9m po\u0159ad\u00ed obsadila prvn\u00ed \u010dty\u0159i m\u00edsta.<\/p>\n<p>Druh\u00e1 pam\u00e1tn\u00e1 ud\u00e1lost se odehr\u00e1la o n\u011bkolik let d\u0159\u00edve, 15. dubna 1923, na trati slavn\u00e9ho z\u00e1vodu Targa Florio. Tehdy zv\u00edt\u011bzil Ugo Sivocci s vozem Alfa Romeo RL TF, kter\u00fd jako prvn\u00ed nesl na karoserii symbol \u010dty\u0159l\u00edstku Quadrifoglio. Tento mal\u00fd znak, p\u016fvodn\u011b zam\u00fd\u0161len\u00fd jako talisman pro \u0161t\u011bst\u00ed, se rychle stal ikonou zna\u010dky. Od t\u00e9 doby je ned\u00edln\u011b spjat s jej\u00edmi nejv\u00fdkonn\u011bj\u0161\u00edmi modely a nejodv\u00e1\u017en\u011bj\u0161\u00edmi v\u00fdkony, kter\u00e9 definuj\u00ed charakter zna\u010dky Alfy Romeo, jen\u017e odjak\u017eiva zt\u011bles\u0148uje rychlost, odvahu a v\u00e1\u0161e\u0148.<\/p>\n<p><strong><em>Rok pln\u00fd sportovn\u00edch i pr\u016fmyslov\u00fdch v\u00fdro\u010d\u00ed ve znamen\u00ed Biscione<\/em><\/strong><\/p>\n<p>V\u00fdznam 115. v\u00fdro\u010d\u00ed zna\u010dky Alfa Romeo umoc\u0148uje skute\u010dnost, \u017ee rok 2025 je protk\u00e1n dal\u0161\u00edmi oslavami model\u016f a z\u00e1sadn\u00edch sportovn\u00edch triumf\u016f. P\u0159esn\u011b p\u0159ed sto lety z\u00edskal v\u016fz Alfa Romeo GP Tipo P2 historicky prvn\u00ed titul mistra sv\u011bta. Na mezin\u00e1rodn\u00edch okruz\u00edch se prosadil d\u00edky konstruk\u010dn\u00ed genialit\u011b Vittoria Jana a jezdeck\u00e9mu um\u011bn\u00ed ofici\u00e1ln\u00edch pilot\u016f Antonia Ascariho a Gastona Brilli-Periho, kte\u0159\u00ed ve slavn\u00e9 sez\u00f3n\u011b dovedli zna\u010dku na vrchol a zapsali ji mezi elitu sv\u011btov\u00e9ho motorsportu.<\/p>\n<p>Letos si p\u0159ipom\u00edn\u00e1me tak\u00e9 75. v\u00fdro\u010d\u00ed debutu modelu 1900 na pa\u0159\u00ed\u017esk\u00e9m autosalonu \u2013 prvn\u00edho vozu Alfa Romeo vyr\u00e1b\u011bn\u00e9ho ve velk\u00e9m m\u011b\u0159\u00edtku \u2013 a v\u00edt\u011bzstv\u00ed vozu Tipo 158 \u201eAlfetta\u201c, kter\u00fd \u0159\u00eddil Nino Farina a z\u00edskal tak titul mistra sv\u011bta v \u00favodn\u00ed sez\u00f3n\u011b formule 1. Rok 2025 d\u00e1le p\u0159ipom\u00edn\u00e1 p\u0159edstaven\u00ed modelu Giulietta Berlina na tur\u00ednsk\u00e9m autosalonu v roce 1955, kter\u00fd do ka\u017edodenn\u00edho \u017eivota Ital\u016f p\u0159inesl eleganci a dynamiku.<\/p>\n<p>V roce 1965 n\u00e1sledovala Giulia Sprint GTA, p\u0159edstaven\u00e1 na autosalonu v Amsterdamu, kter\u00e1 sb\u00edrala v\u00edt\u011bzstv\u00ed po cel\u00e9m sv\u011bt\u011b. A v roce 1975 z\u00edskal model 33 TT 12 titul mistra sv\u011bta zna\u010dek, zat\u00edmco o deset let pozd\u011bji debutovala Alfa 75, posledn\u00ed s\u00e9riov\u011b vyr\u00e1b\u011bn\u00fd model Alfa Romeo postaven\u00fd na platform\u011b Alfetta.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alfa Romeo v \u010dervnu oslav\u00ed 115 let od sv\u00e9ho zalo\u017een\u00ed \u2013 miln\u00edk, kter\u00fd zna\u010dka s&#8230;<\/p>\n","protected":false},"author":2,"featured_media":12633,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,4],"tags":[],"class_list":["post-12632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","category-vyroci"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/12632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12632"}],"version-history":[{"count":5,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/12632\/revisions"}],"predecessor-version":[{"id":12642,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/12632\/revisions\/12642"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/12633"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}