{"id":1297,"date":"2024-01-09T10:34:39","date_gmt":"2024-01-09T10:34:39","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=1297"},"modified":"2024-01-09T10:34:39","modified_gmt":"2024-01-09T10:34:39","slug":"prodejni-boom-luv-loni-gradoval","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=1297","title":{"rendered":"Prodejn\u00ed boom LUV loni gradoval"},"content":{"rendered":"

Kategorii, kter\u00e9 se loni jednozna\u010dn\u011b nejv\u00edc da\u0159ilo, byly lehk\u00e9 u\u017eitkov\u00e9 automobily. Registrace 22 780 kus\u016f je nejlep\u0161\u00ed ro\u010dn\u00ed v\u00fdkon za posledn\u00edch patn\u00e1ct let (o v\u00edc ne\u017e 10 % lep\u0161\u00ed ne\u017e v \u201enejbohat\u0161\u00edch\u201c letech 2016 a\u017e 2019).<\/strong><\/p>\n

Ve skute\u010dnosti je to pro dod\u00e1vkov\u00e9 vozy i v\u00fdsledek historicky nejlep\u0161\u00ed, proto\u017ee:<\/p>\n

Nezvykle vysok\u00e9 \u00fadaje o registrac\u00edch za\u00a0p\u011bt let p\u0159ed rokem 2009 byly ovlivn\u011bny tehdej\u0161\u00ed legislativou, kter\u00e1 podnikatel\u016fm da\u0148ov\u011b zv\u00fdhod\u0148ovala mnoh\u00e9 komb\u00edky a SUV. Sta\u010dilo je dodate\u010dn\u011b vybavit \u201ep\u0159ep\u00e1\u017ekou\u201c za zadn\u00ed \u0159adou sedadel a r\u00e1zem mohly b\u00fdt za\u0159azeny do\u00a0kategorie lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f. Proto se v\u00a0historick\u00fdch statistk\u00e1ch dokonce objevuj\u00ed po\u010dty i okolo hranice 60 tis\u00edc kus\u016f voz\u016f LUV ro\u010dn\u011b, i kdy\u017e skute\u010dn\u00fdch dod\u00e1vek z\u00a0nich byla tak asi jen p\u011btina.<\/p>\n

Sv\u011bt se tehdy divil, kdy\u017e u n\u00e1s leg\u00e1ln\u011b jezdily Porsche (Cayenne), Jaguar (verze kombi), stejn\u011b jako tis\u00edce voz\u016f BMW, Mercedes, Audi, Volvo, ale i Lexus a dal\u0161\u00ed, jako LUV. Je \u0161koda, \u017ee v\u00a0t\u00e9 dob\u011b nebyly na trhu modely Ferrari Purosangue, Rolls-Royce Cullinan, Bentley Bentayga \u010di Lamborghini Urus. Ur\u010dit\u011b by z\u00a0nich byly kv\u016fli mo\u017enosti nemal\u00e9ho odpisu DPH skv\u011bl\u00e9 dod\u00e1vky.<\/p>\n

Skok o v\u00edc ne\u017e t\u0159etinu <\/strong><\/p>\n

P\u0159i meziro\u010dn\u00edm nav\u00fd\u0161en\u00ed prodej\u016f LUV o 34,73 % (loni bylo registrov\u00e1no \u201ejen\u201c 16\u00a0908 voz\u016f LUV), si obchodn\u011b polep\u0161ily prakticky v\u0161echny zna\u010dky. Nejv\u011bt\u0161\u00edm zlep\u0161en\u00edm co do po\u010dtu prodan\u00fdch voz\u016f i pod\u00edlem se bl\u00fdskl Volkswagen, s meziro\u010dn\u00edm zlep\u0161en\u00edm o 1562 voz\u016f (+124,36 %), Opel o 1046 (+80,46 %), Toyota o 867 (+59,34 %) a Fiat o 768 (+115,49 %).<\/p>\n

P\u0159es meziro\u010dn\u00ed zv\u00fd\u0161en\u00ed prodej\u016f, nedos\u00e1hly na pr\u016fm\u011brn\u00fd r\u016fst v\u00a0t\u00e9to kategorii (34,73 %) nap\u0159. Renault (+24,64 %), Ford (+22,29 %), Mercedes-Benz (+20,28 %), Isuzu (+11,49 %), Nissan (+12,15 %), Jeep (+12,12 %), Peugeot (+10,99 %), Citroen (+9,47 %) a MAN (+5,95 %).<\/p>\n

\u010cern\u00fd Petr z\u016fstal loni v\u00a0ruk\u00e1ch trochu Ivecu a Renaultu Truck, co\u017e jsou dv\u011b zna\u010dky, kter\u00e9 nedos\u00e1hly p\u0159edlo\u0148sk\u00fdch v\u00fdsledk\u016f, pokud nebudeme po\u010d\u00edtat zna\u010dky, co omezily svoji nab\u00eddku v\u00a0t\u00e9to kategorii (nap\u0159. Dacia, Mitsubishi a GAZ).<\/p>\n

Nejprod\u00e1van\u011bj\u0161\u00ed typy LUV<\/strong><\/p>\n

D\u00edky tomu, \u017ee \u0159ada typ\u016f lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f (kategorie N1) je nab\u00edzena tak\u00e9 v\u00a0tak\u0159ka identick\u00fdch, nebo jen m\u00edrn\u011b modifikovan\u00fdch osobn\u00edch verz\u00edch jako MPV (M1), mohou b\u00fdt po\u010dty prodan\u00fdch voz\u016f br\u00e1ny i pohledem sou\u010dtu jednoho typu v\u00a0obou kategori\u00edch.<\/p>\n

Nejprod\u00e1van\u011bj\u0161\u00ed dod\u00e1vkou roku 2023 byl jednozna\u010dn\u011b Renault Master s\u00a02202 kusy. P\u0159i sou\u010dtu 699 dod\u00e1vek a 1544 verz\u00ed MPV bylo registrov\u00e1no celkem 2243 voz\u016f VW Caddy. Dvoutis\u00edcovou hranici p\u0159ekro\u010dil tak\u00e9 sou\u010det u Toyoty Proace City (926 LUV a 1178 MPV = 2104) a jen t\u011bsn\u011b pod n\u00ed byla Toyota Proace s\u00a0539 + 1449 = 1988 voz\u016f, n\u00e1sledovan\u00e1 modelem VW Transporter (727 + 1097 = 1824). \u00dasp\u011b\u0161n\u00fd byl tak\u00e9 Peugeot Boxer (1327 kus\u016f), Opel Movano (1284), VW Crafter (1094 + 31 =1125, bez osobn\u00edch verz\u00ed Multivan a California). Nad tis\u00edcovku se dostal tak\u00e9 Ford Costom s\u00a0registracemi 332 + 683 = 1015.<\/p>\n

Fenom\u00e9n Renault, op\u011bt jedni\u010dkou <\/strong><\/p>\n

Po t\u0159et\u00ed za sebou se stal jedni\u010dkou mezi lehk\u00fdmi u\u017eitkov\u00fdmi vozy Renault. Zopakoval sv\u00e1 prvenstv\u00ed z\u00a0let 2021 a 2022. Tentokr\u00e1t s\u00a0velmi slu\u0161n\u00fdm n\u00e1skokem 703 voz\u016f, kdy\u017e p\u0159edloni byl prvn\u00ed o 174 kus\u016f a v\u00a0roce 2021, kdy se z\u00a0p\u00e1t\u00e9 pozice v\u00a0roce 2020 vy\u0161vihnul na prvn\u00ed, mu prodeje meziro\u010dn\u011b posko\u010dily o 1103 voz\u016f.<\/p>\n

Prodejem 3555 dod\u00e1vek za rok 2023 dos\u00e1hl Renault tr\u017en\u00ed pod\u00edl 15,61 %, za rok 2022 p\u0159i prodeji 2852 kus\u016f \u010dinil pod\u00edl dokonce 16,87 %. Na druh\u00e9m m\u00edst\u011b skon\u010dil Volkswagen (2818 voz\u016f), t\u0159et\u00ed Ford (2414), \u010dtvrt\u00fd Opel (2346), p\u00e1t\u00e1 Toyota (2328) a \u0161est\u00fd Peugeot s\u00a0rovn\u00fdmi 2000 vozy.<\/p>\n

Elektrifikace mezi LUV zat\u00edm pokulh\u00e1v\u00e1 <\/strong><\/p>\n

Zat\u00edmco u osobn\u00edch voz\u016f se dostal tr\u017en\u00ed pod\u00edl loni u\u017e na 3 %, v\u00a0kategorii lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f to byla jen polovina. 353 pln\u011b elektrick\u00fdch dod\u00e1vek tvo\u0159ilo pod\u00edl jen 1,55 %. Nejv\u00edce dod\u00e1vkov\u00fdch elektromobil\u016f loni registroval Mercedes-Benz 63, co\u017e p\u0159edstavovalo pod\u00edl z\u00a0celkov\u00e9ho po\u010dtu j\u00edm prodan\u00fdch LUV 4,6 %, na druh\u00e9m m\u00edst\u011b se um\u00edstil Ford s\u00a056 kusy a pod\u00edlem 2,32 %, t\u0159et\u00ed VW (48 kus\u016f\/1,7 %), \u010dtvrt\u00fd byl Peugeot (36\/1,8 %), p\u00e1t\u00e1 Toyota (33\/1,42 %) a \u0161est\u00fd Renault (27\/0,77 %).<\/p>\n

Dojde letos k\u00a0nasycen\u00ed vozov\u00fdch park\u016f? <\/strong><\/p>\n

Lo\u0148sk\u00fd prodejn\u00ed boom byl z\u0159ejm\u011b vyvrcholen\u00edm konjunktury v\u00a0t\u00e9to kategorii. Pomohlo mu pln\u011bn\u00ed dod\u00e1vek p\u0159edloni objednan\u00fdch vozidel a zv\u00fd\u0161en\u00fd z\u00e1jem o p\u0159epravu z\u00e1silkov\u00fdmi slu\u017ebami, kter\u00e9 pot\u0159ebovaly rychle uspokojovat pot\u0159eby dod\u00e1vek rostouc\u00edho internetov\u00e9ho obchodov\u00e1n\u00ed.<\/p>\n

Tento trend by mohl je\u0161t\u011b n\u011bjak\u00fd \u010das pokra\u010dovat, ale ur\u010dit\u011b nepotrv\u00e1 dlouho. Vozov\u00e9 parky se brzo napln\u00ed do optim\u00e1ln\u00edch stav\u016f, rozsah obchodov\u00e1n\u00ed m\u016f\u017ee ochladnout a nasycen\u00fd trh bude na novou situaci z\u00e1konit\u011b reagovat \u00fabytkem popt\u00e1vky. V\u00a0ka\u017ed\u00e9m p\u0159\u00edpad\u011b lo\u0148sk\u00fd rok byl v\u00fdjime\u010dn\u00fd.<\/p>\n

Karel Ber\u00e1nek<\/strong><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Kategorii, kter\u00e9 se loni jednozna\u010dn\u011b nejv\u00edc da\u0159ilo, byly lehk\u00e9 u\u017eitkov\u00e9 automobily. Registrace 22 780 kus\u016f…<\/p>\n","protected":false},"author":1,"featured_media":67,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42,14],"tags":[],"class_list":["post-1297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyza","category-komentar"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1297","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1297"}],"version-history":[{"count":2,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1297\/revisions"}],"predecessor-version":[{"id":1299,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1297\/revisions\/1299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/67"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1297"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1297"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1297"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}