{"id":13667,"date":"2025-06-05T08:45:24","date_gmt":"2025-06-05T08:45:24","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=13667"},"modified":"2025-06-05T08:45:24","modified_gmt":"2025-06-05T08:45:24","slug":"konference-hr-fresh-naklady-na-kyberbezpecnost-rostou","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=13667","title":{"rendered":"Konference HR Fresh: n\u00e1klady na kyberbezpe\u010dnost rostou"},"content":{"rendered":"<p><strong>Na konferenci HR Fresh, kterou po\u0159\u00e1dala person\u00e1ln\u00ed agentura Hofmann Personal,\u00a0se dostalo do pop\u0159ed\u00ed z\u00e1jmu t\u00e9ma kyberbezpe\u010dnosti firem, kter\u00e9 uvedl n\u011bkolika alarmuj\u00edc\u00edmi \u010d\u00edsly Ond\u0159ej Vl\u010dek ze Stealth startup.<\/strong> <!--more--><\/p>\n<p>Jen v\u00a0roce 2024 zp\u016fsobili hacke\u0159i po cel\u00e9m sv\u011bt\u011b odhadovan\u00e9 finan\u010dn\u00ed ztr\u00e1ty za neuv\u011b\u0159iteln\u00fdch\u00a0<strong><b>10,5 bilion\u016f dolar\u016f (229 bilion\u016f korun)<\/b><\/strong>. Pr\u016fm\u011brn\u00e1 \u0161koda zp\u016fsoben\u00e1 jedn\u00edm \u00fatokem dos\u00e1hla a\u017e na\u00a0<strong><b>4,8 milion\u016f dolar\u016f (104 milion\u016f korun) a ka\u017ed\u00fd den dojde k v\u00edce ne\u017e k 2200 \u00fasp\u011b\u0161n\u00fdm \u00fatok\u016fm<\/b><\/strong>\u00a0v\u00a0t\u00e9to finan\u010dn\u00ed v\u00fd\u0161i. Kyber\u00fatoky jsou tak jednou z nejv\u011bt\u0161\u00edch hrozeb sou\u010dasnosti.<\/p>\n<p>Podle\u00a0<strong><b>Gabriely Hrb\u00e1\u010dkov\u00e9, \u0159editelky person\u00e1ln\u00ed agentury Hofmann Personal<\/b><\/strong>, se s n\u00e1sledky \u00fatok\u016f pot\u00fdkaj\u00ed i\u00a0\u010desk\u00e9 firmy, kter\u00e9 maj\u00ed z\u00e1konnou povinnost\u00a0jej nahl\u00e1sit do 36 hodin\u00a0\u00datvaru pro odhalov\u00e1n\u00ed organizovan\u00e9ho zlo\u010dinu:<\/p>\n<p><em><i>\u201eN\u011bkter\u00e9 na\u0161e klienty kyber\u00fatok zcela ochromil, a to jak v\u00a0administrativ\u011b nebo i ve v\u00fdrob\u011b a nejde o\u00a0v\u00fdpadek v\u00a0\u0159\u00e1d\u016f hodin \u010di dn\u00ed, ale bohu\u017eel t\u00fddn\u016f. Jde o sofistikovan\u00e9 \u00fatoky, kdy nap\u0159. p\u0159ijdete o cel\u00e9 \u00fa\u010detnictv\u00ed, nedostanete se k\u00a0\u017e\u00e1dn\u00fdm dat\u016fm o sv\u00fdch klientech, smlouv\u00e1ch apod. Bohu\u017eel jsme narazili i na p\u0159\u00edpad, kdy klientovi napadli i v\u0161echny z\u00e1lo\u017en\u00ed syst\u00e9my. Vybrat si tedy v\u00a0dne\u0161n\u00ed dob\u011b spolehliv\u00e9ho IT partnera je opravdu velice d\u016fle\u017eit\u00e9.\u201c<\/i><\/em>\u00a0Nav\u00edc z\u00a0dat prezentovan\u00fdch <strong><b>Ond\u0159ejem Vl\u010dkem<\/b><\/strong>\u00a0vyplynulo, \u017ee a\u017e <strong><b>86 % firem po\u017eadovan\u00e9 v\u00fdkupn\u00e9 zaplat\u00ed<\/b><\/strong>, a je\u0161t\u011b jim hroz\u00ed dal\u0161\u00ed pokuty za \u00fanik citliv\u00fdch dat, pokud nedodr\u017eeli bezpe\u010dnostn\u00ed pravidla GDPR.<\/p>\n<p><strong><b>Ond\u0159ej Vl\u010dek, zakladatel a v\u00fdkonn\u00fd \u0159editel ze Stealth startup<\/b><\/strong>, upozor\u0148uje: <em><i>\u201eJen za lo\u0148sk\u00fd rok bylo objeveno p\u0159es\u00a040\u00a0000 nov\u00fdch zranitelnost\u00ed\u00a0v\u00a0syst\u00e9mech, to je o 43 % v\u00edce ne\u017e v roce 2023. Kyberbezpe\u010dnost u\u017e d\u00e1vno nen\u00ed jen z\u00e1le\u017eitost\u00ed IT odd\u011blen\u00ed. Je to strategick\u00e9 t\u00e9ma, kter\u00e9 mus\u00ed \u0159e\u0161it veden\u00ed firem.\u201c<\/i><\/em><\/p>\n<p>Znepokojiv\u00e1 je i rychlost, s jakou \u00fato\u010dn\u00edci dok\u00e1\u017eou zneu\u017e\u00edt nov\u011b objeven\u00e9 chyby. <strong><b>Zat\u00edmco oprava zranitelnosti trv\u00e1 v pr\u016fm\u011bru\u00a045 dn\u00ed, hacker\u016fm sta\u010d\u00ed pouh\u00fdch\u00a05 dn\u00ed, aby ji zneu\u017eili<\/b><\/strong>. <em><i>\u201eTo znamen\u00e1, \u017ee \u00fato\u010dn\u00edci maj\u00ed zhruba\u00a040\u00a0dn\u00ed voln\u00e9 pole p\u016fsobnosti. A s vyu\u017eit\u00edm um\u011bl\u00e9 inteligence jsou dnes je\u0161t\u011b nebezpe\u010dn\u011bj\u0161\u00ed ne\u017e d\u0159\u00edve,\u201c<\/i><\/em>\u00a0dod\u00e1v\u00e1 <strong><b>Ond\u0159ej Vl\u010dek.<\/b><\/strong><\/p>\n<p>Ve finan\u010dn\u00edm sektoru u\u017e na situaci reaguje nov\u00e9 evropsk\u00e9 na\u0159\u00edzen\u00ed\u00a0<strong><b>DORA<\/b><\/strong>\u00a0(Digital Operational Resilience Act). To zav\u00e1d\u00ed jednotn\u00e1 pravidla pro digit\u00e1ln\u00ed odolnost a posiluje pravomoci dozorov\u00fdch org\u00e1n\u016f. Finan\u010dn\u00ed instituce tak budou muset v\u00fdrazn\u011b investovat do ochrany proti digit\u00e1ln\u00edm hrozb\u00e1m.<\/p>\n<p><em><i>\u201eNejslab\u0161\u00edm \u010dl\u00e1nkem kyberbezpe\u010dnosti z\u016fst\u00e1v\u00e1 \u010dlov\u011bk. Kl\u00ed\u010dem k prevenci je\u00a0vzd\u011bl\u00e1v\u00e1n\u00ed zam\u011bstnanc\u016f\u00a0a\u00a0d\u016fsledn\u00e9 dodr\u017eov\u00e1n\u00ed bezpe\u010dnostn\u00edch pravidel. Firmy by m\u011bly investovat do tr\u00e9nink\u016f se simulac\u00ed kyber\u00fatoku, kde si ka\u017ed\u00fd zam\u011bstnanec na vlastn\u00ed k\u016f\u017ei pro\u017eije, co takov\u00e9 napaden\u00ed opravdu znamen\u00e1. \u00a0A tak\u00e9 \u0161kolen\u00ed, kter\u00e1 zam\u011bstnanc\u016fm pomohou rozpoznat podvodn\u00e9 e-maily nebo fale\u0161n\u00e9 zpr\u00e1vy. S n\u00e1stupem um\u011bl\u00e9 inteligence je to ale \u010d\u00edm d\u00e1l t\u011b\u017e\u0161\u00ed a o to d\u016fle\u017eit\u011bj\u0161\u00ed je lidsk\u00fd \u00fasudek,\u201c<\/i><\/em><strong><b>\u00a0<\/b><\/strong>uzav\u00edr\u00e1<strong><b>\u00a0Gabriela Hrb\u00e1\u010dkov\u00e1.<\/b><\/strong><\/p>\n<p>Krom\u011b t\u00e9matu kyberbezpe\u010dnosti a um\u011bl\u00e9 inteligence se konference HR Fresh v\u011bnovala wellbeing zam\u011bstnanc\u016f, inovac\u00edm v\u00a0n\u00e1boru a vzd\u011bl\u00e1v\u00e1n\u00ed talent\u016f \u010di transformac\u00ed \u010desk\u00e9ho pr\u016fmyslu. V\u00a0diskuz\u00edch se objevili p\u0159edn\u00ed odborn\u00edci \u010desk\u00e9 ekonomick\u00e9 sc\u00e9ny jako <strong><b>Dana Dr\u00e1bov\u00e1 (S\u00daJB)<\/b><\/strong>, <strong><b>Alexandra Kala (Profimed),<\/b><\/strong>\u00a0<strong><b>Alena Koz\u00e1kov\u00e1 (Czechoslovak Group),<\/b><\/strong>\u00a0<strong><b>Ale\u0161 C\u00e1b\u00a0(Onsemi),<\/b><\/strong>\u00a0<strong><b>Pavel Sovi\u010dka (Panattoni),<\/b><\/strong>\u00a0<strong><b>Ond\u0159ej Vl\u010dek (Stealth startup)<\/b><\/strong>, <strong><b>Martin Bare\u0161 (Masarykova univerzita)<\/b><\/strong>\u00a0nebo <strong><b>Simona Bab\u010d\u00e1kov\u00e1 (lektorka v\u011bdom\u00e9 komunikace a\u00a0here\u010dka). <\/b><\/strong>Akce m\u011bla p\u0159esah i do neziskov\u00e9 a enviroment\u00e1ln\u00ed sf\u00e9ry. Podpo\u0159ila \u010d\u00e1stkou 100\u00a0000 korun d\u011bti ze znev\u00fdhodn\u011bn\u00fdch rodin, aby m\u011bly hez\u010d\u00ed pr\u00e1zdniny prost\u0159ednictv\u00edm <strong><b>Nadace Simony Kijonkov\u00e9<\/b><\/strong>. D\u00edky\u00a0\u00fa\u010dastn\u00edk\u016fm konference se tak\u00e9 vys\u00e1zelo 500 strom\u016f.<\/p>\n<p>Zdroj: Owner &amp; PR Consultant<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Na konferenci HR Fresh, kterou po\u0159\u00e1dala person\u00e1ln\u00ed agentura Hofmann Personal,\u00a0se dostalo do pop\u0159ed\u00ed z\u00e1jmu t\u00e9ma&#8230;<\/p>\n","protected":false},"author":1,"featured_media":13669,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[58,22],"tags":[],"class_list":["post-13667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-it","category-konference"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/13667","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13667"}],"version-history":[{"count":3,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/13667\/revisions"}],"predecessor-version":[{"id":13671,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/13667\/revisions\/13671"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/13669"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13667"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13667"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13667"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}