{"id":1394,"date":"2024-01-15T11:40:15","date_gmt":"2024-01-15T11:40:15","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=1394"},"modified":"2024-01-15T11:40:15","modified_gmt":"2024-01-15T11:40:15","slug":"aures-holdings-loni-prodal-temer-100-tisic-aut","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=1394","title":{"rendered":"AURES Holdings loni prodal t\u00e9m\u011b\u0159 100 tis\u00edc aut"},"content":{"rendered":"
AURES Holdings, kter\u00e1 provozuje s\u00ed\u0165 autocenter AAA AUTO, Mototechna, Auto Diskont a Driverama, loni dos\u00e1hla nejlep\u0161\u00edho prodejn\u00edho v\u00fdsledku ve sv\u00e9 historii a celkov\u011b prodala 98 134 voz\u016f<\/b>. <\/b><\/div>\n

<\/p>\n

Skupina m\u011bla m\u011bs\u00ed\u010dn\u00ed prodeje nejvy\u0161\u0161\u00ed v historii v deseti m\u011bs\u00edc\u00edch lo\u0148sk\u00e9ho roku, v\u016fbec nejv\u00edce aut si z\u00e1kazn\u00edci odvezli v srpnu, a to t\u00e9m\u011b\u0159 dev\u011bt tis\u00edc. V \u010cesk\u00e9 republice Skupina poprv\u00e9 prodala p\u0159es pades\u00e1t tis\u00edc voz\u016f. Rekordy padly i na Slovensku a v Polsku. Spole\u010dnost vid\u00ed za sv\u00fdm \u00fasp\u011bchem zejm\u00e9na vyu\u017eit\u00ed modern\u00edch technologi\u00ed, digitalizaci spole\u010dnosti a upevn\u011bn\u00ed sv\u00e9ho postaven\u00ed na trhu jako nejv\u011bt\u0161\u00edho prodejce ve st\u0159edn\u00ed a v\u00fdchodn\u00ed Evrop\u011b.<\/strong><\/div>\n
\n

\u201eZa rekordn\u00ed objemy prodeje vd\u011b\u010d\u00edme do zna\u010dn\u00e9 m\u00edry na\u0161emu historick\u00e9mu rozhodnut\u00ed investovat do modern\u00edch technologi\u00ed. Zejm\u00e9na pokud jde o integraci n\u00e1stroj\u016f pro automatizaci podnik\u00e1n\u00ed podpo\u0159en\u00fdch strojov\u00fdm u\u010den\u00edm a generativn\u00ed um\u011blou inteligenc\u00ed do na\u0161ich proces\u016f. Generativn\u00ed um\u011blou inteligenci, kter\u00e1 je v\u0161eobecn\u011b dostupn\u00e1 teprve rok, jsme ji\u017e \u00fasp\u011b\u0161n\u011b vyu\u017eili ve dvou oblastech \u2013 v marketingu a v\u00a0posilov\u00e1n\u00ed efektivity provozu na\u0161eho Z\u00e1kaznick\u00e9ho centra,“<\/i>\u00a0uvedla Karol\u00edna Topolov\u00e1, gener\u00e1ln\u00ed \u0159editelka a p\u0159edsedkyn\u011b p\u0159edstavenstva AURES Holdings.<\/p>\n

\"\"<\/p>\n

\u00a0\u201eVelk\u00e9 d\u00edky za n\u00e1\u0161 nov\u00fd prodejn\u00ed rekord pat\u0159\u00ed tak\u00e9 z\u00e1kazn\u00edk\u016fm a v\u0161em, v\u00edce ne\u017e t\u0159em tis\u00edcovk\u00e1m na\u0161ich zam\u011bstnanc\u016f v\u00a0p\u011bti zem\u00edch, kde p\u016fsob\u00edme,“<\/i>\u00a0dodala Karol\u00edna Topolov\u00e1.<\/p>\n

Spole\u010dnosti se tak pozitivn\u011b vracej\u00ed dlouhodob\u00e9 investice do technologi\u00ed a automatizace, jejich\u017e realizaci zah\u00e1jila ji\u017e p\u0159ed v\u00edce ne\u017e deseti lety. \u201eRok od roku jsme roz\u0161i\u0159ovali spektrum na\u0161ich model\u016f strojov\u00e9ho u\u010den\u00ed a automatizovali z\u00e1sadn\u00ed aspekty na\u0161ich obchodn\u00edch operac\u00ed. To zahrnuje celou \u0159adu funkc\u00ed, v\u010detn\u011b v\u00fdkupu nej\u017e\u00e1dan\u011bj\u0161\u00edch vozidel, vyu\u017e\u00edv\u00e1n\u00ed nejlep\u0161\u00edch n\u00e1kupn\u00edch p\u0159\u00edle\u017eitost\u00ed, zav\u00e1d\u011bn\u00ed dynamick\u00e9 cenotvorby, p\u0159edpov\u00edd\u00e1n\u00ed optim\u00e1ln\u00ed alokace skladov\u00fdch voz\u016f, realizace marketingov\u00fdch strategi\u00ed zam\u011b\u0159en\u00fdch na data a \u0159\u00edzen\u00ed personalizovan\u00fdch online interakc\u00ed, a komunikace s na\u0161imi z\u00e1kazn\u00edky,“\u00a0<\/i>\u0159\u00edk\u00e1 Karol\u00edna Topolov\u00e1. Spole\u010dnost pro pr\u00e1ci s\u00a0datov\u00fdmi aplikacemi, kter\u00e9 se staly kl\u00ed\u010dov\u00fdm faktorem jej\u00edho obchodn\u00edho \u00fasp\u011bchu, zalo\u017eila elitn\u00ed centrum excelence Resulmatic.<\/p>\n

\u201eResulmatic se v\u011bnuje v\u00fdvoji, experimentov\u00e1n\u00ed a nasazov\u00e1n\u00ed \u0161pi\u010dkov\u00fdch technologi\u00ed um\u011bl\u00e9 inteligence a business intelligence. Z\u00a0pr\u00e1ce Resulmaticu profituj\u00ed v\u0161echny na\u0161e zna\u010dky ve v\u0161ech zem\u00edch, kde p\u016fsob\u00edme, a jejich slu\u017eby nab\u00edz\u00edme tak\u00e9 t\u0159et\u00edm stran\u00e1m. V investic\u00edch do t\u00e9to spole\u010dnosti jsme p\u0159ipraveni pokra\u010dovat i v\u00a0tomto roce. V\u011b\u0159\u00edme, \u017ee technologie a maxim\u00e1ln\u00ed vyu\u017eit\u00ed dostupn\u00fdch dat bude rozhodovat o \u00fasp\u011bchu v\u00a0dal\u0161\u00edch letech. Na\u0161\u00edm c\u00edlem je tak\u00e9 d\u00e1le roz\u0161\u00ed\u0159it vyu\u017eit\u00ed generativn\u00ed um\u011bl\u00e9 inteligence tak, abychom si udr\u017eeli vedouc\u00ed postaven\u00ed v\u00a0oboru a \u00fasp\u011b\u0161n\u011b se orientovali v tr\u017en\u00edch trendech a konkurenci,“<\/i>\u00a0navazuje Topolov\u00e1.<\/p>\n

St\u00e1le v\u011bt\u0161\u00ed pod\u00edl na prodej\u00edch voz\u016f z\u00edsk\u00e1v\u00e1 podnikatelsk\u00e1 a firemn\u00ed klientela.\u00a0\u201eV prosinci jsme prodali podnikatel\u016fm, \u017eivnostn\u00edk\u016fm a firm\u00e1m dokonce 18 % aut. V\u00a0roce 2024 to pro n\u00e1s bude jeden z\u00a0r\u016fstov\u00fdch segment\u016f, kter\u00fd budeme podporovat. M\u00e1me ekonomick\u00e9 \u0159e\u0161en\u00ed pro podnikatele, kte\u0159\u00ed mus\u00ed \u010delit mnoha r\u016fzn\u00fdm tlak\u016fm. V\u00a0\u010cesk\u00e9 republice m\u00e1me jednu z\u00a0nejv\u011bt\u0161\u00edch nab\u00eddek u\u017eitkov\u00fdch voz\u016f, mana\u017eersk\u00fdch voz\u016f a automobil\u016f s\u00a0odpo\u010dtem DPH,“<\/i>\u00a0dod\u00e1v\u00e1 Topolov\u00e1.<\/p>\n

Nejprod\u00e1van\u011bj\u0161\u00ed zna\u010dkou v\u00a0\u010desk\u00e9 s\u00edti autocenter AAA AUTO je s\u00a028\u00a0% \u0160koda, kter\u00e1 si v\u00a0roce 2023 meziro\u010dn\u011b polep\u0161ila d\u00edky oblib\u011b jednotliv\u00fdch model\u016f zna\u010dky. Ji\u017e dva roky po sob\u011b prvn\u00ed t\u0159i p\u0159\u00ed\u010dky nejprod\u00e1van\u011bj\u0161\u00edch aut pat\u0159\u00ed \u0161kodovk\u00e1m, konkr\u00e9tn\u011b model\u016fm Octavia (10 %), Fabia (7 %) a Superb (3,2\u00a0%).<\/p>\n

V\u00a0lo\u0148sk\u00e9m \u017eeb\u0159\u00ed\u010dku deseti nejprod\u00e1van\u011bj\u0161\u00edch aut nav\u00edc p\u011bt m\u00edst pat\u0159\u00ed pr\u00e1v\u011b \u0160kodovk\u00e1m. Na \u010dtvrt\u00e9m a p\u00e1t\u00e9m m\u00edst\u011b je pak s\u00a0velk\u00fdm odstupem Volkswagen s\u00a0modely Passat a Golf. \u010ce\u0161i dlouhodob\u011b preferuj\u00ed pr\u00e1v\u011b koncernov\u00e9 vozy, kter\u00e9 vn\u00edmaj\u00ed jako spolehliv\u00e9 a d\u00edky roz\u0161\u00ed\u0159en\u00e9 servisn\u00ed s\u00edti jsou i dostupn\u011bj\u0161\u00ed. I na Slovensku si prvenstv\u00ed dr\u017e\u00ed \u0161kodovka s\u00a0modely Octavia a Fabia.<\/p>\n

V\u00a0Polsku vede pro Pol\u00e1ky tradi\u010dn\u00ed Opel s\u00a0modelem Astra, ale i zde se \u0160koda dost\u00e1v\u00e1 do pop\u0159ed\u00ed s\u00a0modelem Octavia.<\/p>\n<\/div>\n

<\/div>\n
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<\/td>\n\n

\u010cesk\u00e1 republika<\/b><\/p>\n<\/td>\n

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Slovensko<\/b><\/p>\n<\/td>\n

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Polsko<\/b><\/p>\n<\/td>\n<\/tr>\n

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1.<\/p>\n<\/td>\n

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\u0160koda Octavia<\/p>\n<\/td>\n

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\u0160koda Octavia<\/p>\n<\/td>\n

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Opel Astra<\/p>\n<\/td>\n<\/tr>\n

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2.<\/p>\n<\/td>\n

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\u0160koda Fabia<\/p>\n<\/td>\n

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\u0160koda Fabia<\/p>\n<\/td>\n

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\u0160koda Octavia<\/p>\n<\/td>\n<\/tr>\n

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3.<\/p>\n<\/td>\n

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\u0160koda Superb<\/p>\n<\/td>\n

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VW Passat<\/p>\n<\/td>\n

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Ford Focus<\/p>\n<\/td>\n<\/tr>\n

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4.<\/p>\n<\/td>\n

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VW Passat<\/p>\n<\/td>\n

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VW Golf<\/p>\n<\/td>\n

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Kia Sportage<\/p>\n<\/td>\n<\/tr>\n

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5.<\/p>\n<\/td>\n

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VW Golf<\/p>\n<\/td>\n

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Kia Ceed<\/p>\n<\/td>\n

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VW Golf<\/p>\n<\/td>\n<\/tr>\n

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6.<\/p>\n<\/td>\n

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Hyundai i30<\/p>\n<\/td>\n

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\u0160koda Superb<\/p>\n<\/td>\n

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Renault Megane<\/p>\n<\/td>\n<\/tr>\n

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7.<\/p>\n<\/td>\n

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Kia Ceed<\/p>\n<\/td>\n

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Hyundai i30<\/p>\n<\/td>\n

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VW Passat<\/p>\n<\/td>\n<\/tr>\n

\n

8.<\/p>\n<\/td>\n

\n

Ford Focus<\/p>\n<\/td>\n

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Kia Sportage<\/p>\n<\/td>\n

\n

\u0160koda Fabia<\/p>\n<\/td>\n<\/tr>\n

\n

9.<\/p>\n<\/td>\n

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\u0160koda Kodiaq<\/p>\n<\/td>\n

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Opel Astra<\/p>\n<\/td>\n

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Dacia Duster<\/p>\n<\/td>\n<\/tr>\n

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10.<\/p>\n<\/td>\n

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\u0160koda Karoq<\/p>\n<\/td>\n

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Suzuki Vitara<\/p>\n<\/td>\n

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Toyota Yaris<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

<\/div>\n
\n

Zdroj: Martin Moc<\/strong>Senior Media Relations Specialist<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

AURES Holdings, kter\u00e1 provozuje s\u00ed\u0165 autocenter AAA AUTO, Mototechna, Auto Diskont a Driverama, loni dos\u00e1hla…<\/p>\n","protected":false},"author":1,"featured_media":1396,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55,10],"tags":[],"class_list":["post-1394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bazary","category-statistika"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1394"}],"version-history":[{"count":3,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1394\/revisions"}],"predecessor-version":[{"id":1399,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1394\/revisions\/1399"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/1396"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}