{"id":14092,"date":"2025-06-19T14:24:51","date_gmt":"2025-06-19T14:24:51","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=14092"},"modified":"2025-06-19T14:44:49","modified_gmt":"2025-06-19T14:44:49","slug":"direct-otevrel-obri-galerii-s-auty-v-praze","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=14092","title":{"rendered":"Direct otev\u0159el ob\u0159\u00ed galerii s auty v Praze"},"content":{"rendered":"<p><strong>B\u00fdval\u00fd gener\u00e1ln\u00ed \u0159editel \u010cesk\u00e9 poji\u0161\u0165ovny Pavel \u0158eh\u00e1k se p\u0159ed lety vrhnul do autobyznysu, za\u010dal skupovat dealerstv\u00ed a <\/strong><strong>19. \u010dervna slavnostn\u011b v Praze otev\u0159el novou obchodn\u00ed galerii s nov\u00fdmi i ojet\u00fdmi vozy s n\u00e1zvem Direct auto Park. <\/strong><strong>V p\u0159\u00ed\u0161t\u00edch dvou letech pl\u00e1nuje \u0158eh\u00e1kova skupina otev\u0159\u00edt dal\u0161\u00edch 12 a\u017e 14 pobo\u010dek. <\/strong><!--more--><\/p>\n<p>Hlavn\u00ed hala o rozloze t\u00e9m\u011b\u0159 10 000 m\u00b2 dopln\u011bn\u00e1 o venkovn\u00ed plochy (celkem <em>25 000 m\u00b2)<\/em><strong><em>\u00a0<\/em><\/strong>poskytuje prostor pro v\u00edce ne\u017e 1 000 vozidel, a to od nov\u00fdch i z\u00e1novn\u00edch model\u016f a\u017e po u\u017eitkov\u00e1 auta a obytn\u00e9 vozy. Nab\u00eddka zahrnuje \u0161irok\u00e9 spektrum mnoha zna\u010dek se siln\u00fdm zastoupen\u00edm automobil\u016f \u0160koda, Volkswagen, Hyundai, Renault, KIA, Ford, \u00a0Mercedes a dal\u0161\u00edch. Direct auto s\u00eddl\u00ed na adrese Do \u010certous 2759\/4 v pra\u017esk\u00fdch Horn\u00edch Po\u010dernic\u00edch.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-14097\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-hala-Pocernice-z-vysky-900x506.jpg\" alt=\"\" width=\"900\" height=\"506\" \/><strong>Ambici\u00f3zn\u00ed r\u016fst<\/strong><\/p>\n<p>Pra\u017esk\u00e9 centrum je druhou otev\u0159enou pobo\u010dkou pod zna\u010dkou Direct auto po p\u0159edlo\u0148sk\u00e9 prosincov\u00e9 premi\u00e9\u0159e v Olomouci. Krom\u011b toho skupina rozv\u00edj\u00ed i s\u00ed\u0165 pobo\u010dek, nap\u0159\u00edklad v Brn\u011b. Direct auto aktu\u00e1ln\u011b disponuje nab\u00eddkou s v\u00edce ne\u017e 1 500 vozidly a do konce roku pl\u00e1nuje jej\u00ed v\u00fdrazn\u00e9 nav\u00fd\u0161en\u00ed.<\/p>\n<p>Za rok 2024 spole\u010dnost Direct auto vedla jedn\u00e1n\u00ed s t\u00e9m\u011b\u0159 10 000 klienty, z \u010deho\u017e zna\u010dn\u00e1 \u010d\u00e1st se do na\u0161\u00ed datab\u00e1ze vrac\u00ed opakovan\u011b, a\u0165 u\u017e se jedn\u00e1 o jednotlivce nebo firmy. \u201e<em>Na\u0161i z\u00e1kazn\u00edci jsou z \u0159ad v\u0161ech v\u011bkov\u00fdch kategori\u00ed, p\u0159i\u010dem\u017e nem\u00e1me typick\u00e9ho klienta. V\u0161echny nicm\u00e9n\u011b spojuje pot\u0159eba mobility a d\u016fv\u011bra, kterou se sna\u017e\u00edme nezklamat<\/em>,\u201c \u0159\u00edk\u00e1 J\u00e1chym Knedlhans, kter\u00fd m\u00e1 na starost provoz Direct auto Parku.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14098\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Galerie-Pocernice-900x600.jpg\" alt=\"\" width=\"900\" height=\"600\" \/><strong>Vr\u00e1cen\u00ed vozu \u00a0do 3 dn\u016f bez ud\u00e1n\u00ed d\u016fvod\u016f<\/strong><\/p>\n<p>Direct auto \u00a0stav\u00ed na unik\u00e1tn\u00ed kombinaci slu\u017eeb, kter\u00e9 jsou v \u010cesku st\u00e1le ojedin\u011bl\u00e9. Ka\u017ed\u00fd z\u00e1kazn\u00edk m\u00e1 nap\u0159\u00edklad n\u00e1rok na 3denn\u00ed lh\u016ftu pro vr\u00e1cen\u00ed auta bez ud\u00e1n\u00ed d\u016fvodu nebo 14 dn\u00ed na bezplatnou v\u00fdm\u011bnu vozu. Cel\u00fd proces prodeje je transparentn\u00ed, bez skryt\u00fdch poplatk\u016f, sezn\u00e1men\u00ed s histori\u00ed vozidla je samoz\u0159ejmost\u00ed. Sou\u010d\u00e1st\u00ed nab\u00eddky jsou tak\u00e9 slu\u017eby financov\u00e1n\u00ed prost\u0159ednictv\u00edm p\u011bti p\u0159edn\u00edch partner\u016f, mo\u017enosti operativn\u00edho leasingu, poji\u0161t\u011bn\u00ed a doprovodn\u00e9 konzultace.<\/p>\n<p><strong>Expanze<\/strong><\/p>\n<p>V p\u0159\u00ed\u0161t\u00edch dvou letech chce skupina otev\u0159\u00edt dal\u0161\u00edch 12 a\u017e 14 pobo\u010dek a n\u00e1sledn\u011b zah\u00e1jit expanzi do zahrani\u010d\u00ed. Krom\u011b slu\u017eeb s\u00e1z\u00ed na design, atmosf\u00e9ru a emoce. \u201e<em>Na\u0161\u00ed viz\u00ed je vytvo\u0159it v oblasti mobility nov\u00fd standard. Galerie aut, kter\u00e1 p\u016fsob\u00ed p\u0159irozen\u011b, ne bazarov\u011b. Chceme, aby ka\u017ed\u00fd odch\u00e1zel s jistotou, \u017ee auto, kter\u00e9 si od n\u00e1s odveze, je prov\u011b\u0159en\u00e9 a bez nep\u0159\u00edjemn\u00fdch p\u0159ekvapen\u00ed<\/em>,\u201c \u0159\u00edk\u00e1 David Hofman, CEO Direct auto.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14101\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-hala-galerie-900x600.jpg\" alt=\"\" width=\"900\" height=\"600\" \/><strong>Prostor, kter\u00fd nem\u00e1 obdoby<\/strong><\/p>\n<p>Obchodn\u00ed galerie Direct auto Park je situov\u00e1na v pr\u016fmyslov\u00e9m parku P3 Prague Horn\u00ed Po\u010dernice, kter\u00fd d\u00edky sv\u00e9 poloze p\u0159in\u00e1\u0161\u00ed cel\u00e9mu projektu strategick\u00e9 v\u00fdhody, a to vynikaj\u00edc\u00ed viditelnost z d\u00e1lnice D10, p\u0159\u00edm\u00e9 napojen\u00ed na m\u011bstsk\u00fd okruh a bezprost\u0159edn\u00ed bl\u00edzkost obchodn\u00ed z\u00f3ny \u010cern\u00fd Most. \u201e<em>Pro Direct Auto jsme p\u0159ipravili plochu o rozloze <\/em><em><br \/>\n<\/em><em>8 900 m\u00b2 a dal\u0161\u00edch 700 m\u00b2 modern\u00edch kancel\u00e1\u0159\u00ed. P\u016fvodn\u00ed hala pro\u0161la rekonstrukc\u00ed a vzniklo i rozs\u00e1hl\u00e9 venkovn\u00ed parkovi\u0161t\u011b,<\/em>\u201c uv\u00e1d\u00ed Jan Andrus, Head of Leasing and Business Development P3 Logistic Parks, a dod\u00e1v\u00e1: <em>\u201eJednalo to odv\u00e1\u017en\u00fd projekt, kter\u00fd potvrdil n\u00e1\u0161 p\u0159esah z industri\u00e1ln\u00edho developmentu do retailu a vzniklo n\u011bco, co nem\u00e1 v Praze obdoby,\u201c<\/em>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14102\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-galerie-1-900x506.jpg\" alt=\"\" width=\"900\" height=\"506\" \/>Sou\u010d\u00e1st\u00ed komplexu je vyhl\u00eddkov\u00e1 v\u011b\u017e s pohledem na cel\u00fd are\u00e1l, virtu\u00e1ln\u00ed prodejn\u00ed m\u00edstnost pro klienty na d\u00e1lku i nahl\u00e9dnut\u00ed do z\u00e1kulis\u00ed p\u0159\u00edpravy vozidel k prodeji. N\u00e1v\u0161t\u011bvn\u00edci zde najdou komfortn\u00ed jednac\u00ed prostory, kav\u00e1rnu, chillout z\u00f3ny i d\u011btsk\u00fd koutek. \u201e<em>Nejsme typick\u00fd prodejce aut. P\u0159em\u00fd\u0161leli jsme o ka\u017ed\u00e9m detailu od atmosf\u00e9ry po zp\u016fsob pr\u00e1ce s klienty. Chceme, aby z n\u00e1v\u0161t\u011bvy u n\u00e1s lid\u00e9 odch\u00e1zeli s dobr\u00fdm pocitem, a\u0165 u\u017e si auto koup\u00ed, nebo ne<\/em>,\u201c zakon\u010duje Knedlhans.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14114\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-TK-Pocernice-Moc-orez-900x511.jpg\" alt=\"\" width=\"900\" height=\"511\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-TK-Pocernice-Moc-orez-900x511.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-TK-Pocernice-Moc-orez-1024x581.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-TK-Pocernice-Moc-orez-768x436.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-TK-Pocernice-Moc-orez-1536x872.jpg 1536w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-TK-Pocernice-Moc-orez.jpg 1609w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><strong>Direct auto<\/strong><\/p>\n<p>Spole\u010dnost Direct auto vznikla v roce 2021 a pat\u0159\u00ed do skupiny firem Direct Group, kter\u00e1 zahrnuje Direct poji\u0161\u0165ovnu, Fidoo, Direct auto, Birne a Direct Fondee. Cel\u00e1 skupina Direct Group m\u00e1 obrat ve v\u00fd\u0161i v\u00edce ne\u017e 8 miliard korun a obsluhuje 450 tis\u00edc z\u00e1kazn\u00edk\u016f. Direct auto je prodejcem ojet\u00fdch a nov\u00fdch aut v\u010detn\u011b autorizovan\u00e9ho servisu na 8 zna\u010dek. Do portfolia slu\u017eeb pat\u0159\u00ed tak\u00e9 flexibiln\u00ed operativn\u00ed leasing Birne. Klienti mohou vyu\u017e\u00edt slu\u017eby Direct auta a Birne na 7 pobo\u010dk\u00e1ch.<\/p>\n<p><strong>Zdroj: Erich Handl, Horn\u00ed Po\u010dernice<\/strong><\/p>\n<figure id=\"attachment_14105\" aria-describedby=\"caption-attachment-14105\" style=\"width: 900px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-14105\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal-900x506.jpg\" alt=\"\" width=\"900\" height=\"506\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal-900x506.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal-1024x576.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal-768x432.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal-1536x864.jpg 1536w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal-1280x720.jpg 1280w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Direct-Vrtal.jpg 2048w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-14105\" class=\"wp-caption-text\"><strong>Opening Direct auto Parku odmoderoval Fotr na tripu Pepa Vrtal<\/strong><\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>B\u00fdval\u00fd gener\u00e1ln\u00ed \u0159editel \u010cesk\u00e9 poji\u0161\u0165ovny Pavel \u0158eh\u00e1k se p\u0159ed lety vrhnul do autobyznysu, za\u010dal skupovat&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14104,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,3],"tags":[],"class_list":["post-14092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dealeri","category-investice"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/14092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14092"}],"version-history":[{"count":11,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/14092\/revisions"}],"predecessor-version":[{"id":14115,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/14092\/revisions\/14115"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/14104"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}