{"id":14110,"date":"2025-06-20T05:24:49","date_gmt":"2025-06-20T05:24:49","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=14110"},"modified":"2025-06-20T05:24:49","modified_gmt":"2025-06-20T05:24:49","slug":"toyota-najezdila-na-rock-for-people-80-tisic-km","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=14110","title":{"rendered":"Toyota najezdila na Rock for People 80 tis\u00edc km"},"content":{"rendered":"<p><strong>\u010cesk\u00e9 zastoupen\u00ed automobilky Toyota bylo op\u011bt hlavn\u00edm partnerem pro mobilitu festivalu Rock for People. Celkem osm voz\u016f b\u011bhem p\u011bti dn\u016f najezdilo 80 tis\u00edc kilometr\u016f v r\u00e1mci 563 j\u00edzd, co\u017e p\u0159edstavuje dvojn\u00e1sobn\u00fd n\u00e1r\u016fst oproti lo\u0148sk\u00e9mu ro\u010dn\u00edku.<\/strong><!--more--><\/p>\n<p>D\u00edky elektrifikovan\u00fdm model\u016fm Toyota bZ4X se letos poda\u0159ilo u\u0161et\u0159it zhruba tunu CO2, kterou by vyprodukovala b\u011b\u017en\u00e1 auta se spalovac\u00edm motorem. D\u00edky tomu se tak op\u011bt sn\u00ed\u017eila emisn\u00ed stopa festivalu.<\/p>\n<p>Spole\u010dn\u00fdm jmenovatelem s cel\u00fdm festivalem je tradi\u010dn\u011b d\u016fraz na ekologii a udr\u017eitelnost. \u201eJe to jasn\u00fd sign\u00e1l, \u017ee o bezemisn\u00ed p\u0159epravu na festivalu roste z\u00e1jem,\u201c \u0159\u00edk\u00e1 projektov\u00fd mana\u017eer Toyoty Tom\u00e1\u0161 Sou\u010dek. Nejdel\u0161\u00ed j\u00edzda vedla a\u017e do slovensk\u00e9 Trnavy.<\/p>\n<p>Letos p\u0159itom do\u0161lo ke zm\u011bn\u011b syst\u00e9mu. Automobily byly rozd\u011bleny podle \u00fa\u010delu na dv\u011b skupiny. Pro del\u0161\u00ed trasy, jako je nap\u0159\u00edklad spojen\u00ed mezi pra\u017esk\u00fdm leti\u0161t\u011bm a Hradcem Kr\u00e1lov\u00e9, slou\u017eily vozy Proace Verso L2, zat\u00edmco elektrick\u00e9 SUV Toyota bZ4X operovaly v r\u00e1mci m\u011bstsk\u00e9ho shuttle provozu v okol\u00ed Hradce.<\/p>\n<p>Pr\u00e1v\u011b elektrick\u00e9 modely Toyota bZ4X byly nasazeny jako flotila pro VIP p\u0159epravu. Na festivalov\u00e9 doprav\u011b se pod\u00edlelo 23 \u0159idi\u010d\u016f, kte\u0159\u00ed se st\u0159\u00eddali na r\u016fzn\u00fdch pozic\u00edch. Shuttle servis v\u0161ak zdaleka neobn\u00e1\u0161el jen p\u0159evoz hudebn\u00edk\u016f.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14112\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Toyoty-bZ4X-na-Rock-for-People-3-900x600.jpg\" alt=\"\" width=\"972\" height=\"648\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Toyoty-bZ4X-na-Rock-for-People-3-900x600.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Toyoty-bZ4X-na-Rock-for-People-3-1024x683.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Toyoty-bZ4X-na-Rock-for-People-3-768x512.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Toyoty-bZ4X-na-Rock-for-People-3.jpg 1500w\" sizes=\"auto, (max-width: 972px) 100vw, 972px\" \/><\/p>\n<p><strong>Vy\u0159izov\u00e1n\u00ed po\u017eadavk\u016f kapel<\/strong><\/p>\n<p>\u201eByly i situace, kdy jsme museli vyrazit na n\u00e1kup pro kapelu nebo dov\u00e9zt pol\u0161t\u00e1\u0159e z Alzy,\u201c uv\u00e1d\u00ed Sou\u010dek. D\u016fle\u017eit\u00e9 podle n\u011bj bylo tak\u00e9 zvl\u00e1dnut\u00ed krizov\u00fdch moment\u016f: \u201eJedn\u00edm z nejdramati\u010dt\u011bj\u0161\u00edch byla z\u00e1chrana kapely z V\u00eddn\u011b, kdy se situace m\u011bnila z minuty na minutu. Nakonec v\u0161e klaplo a kapela vystoupila podle pl\u00e1nu.\u201c<\/p>\n<p>\u201eKa\u017ed\u00fd den jsem m\u011bl p\u0159es 500 zpr\u00e1v a nespo\u010det telefon\u00e1t\u016f. Koordin\u00e1to\u0159i za RfP toho m\u011bli je\u0161t\u011b v\u00edc. \u010clov\u011bku vlastn\u011b ani nedojde, kolik pr\u00e1ce a krizov\u00e9ho \u0159\u00edzen\u00ed je za t\u00edm, aby se p\u0159eprava host\u016f na festivalu obe\u0161la bez komplikac\u00ed,\u201c dod\u00e1v\u00e1 Sou\u010dek.<\/p>\n<p>Pro n\u00e1v\u0161t\u011bvn\u00edky festivalu byla i letos p\u0159ipravena Toyota z\u00f3na p\u0159ed hang\u00e1rem s prodejem merchandisingu. Nealko Toyota bar v Toyota z\u00f3n\u011b stejn\u011b jako loni nab\u00eddnul nealkoholick\u00e9 koktejly i nealkoholick\u00e1 piva po celou dobu festivalu.<\/p>\n<p>Po cel\u00fd den si mohli n\u00e1v\u0161t\u011bvn\u00edci v z\u00f3n\u011b tak\u00e9 prohl\u00e9dnout vystavenou Toyotu C-HR plug-in hybrid. \u201eTato technologie propojuj\u00edc\u00ed hybridn\u00ed pohon s mo\u017enost\u00ed dob\u00edjen\u00ed ze z\u00e1suvky je ide\u00e1ln\u00edm mezikrokem k \u010dist\u00fdm elektromobil\u016fm a v\u00fdrazn\u011b napom\u00e1h\u00e1 k celkov\u00e9mu sni\u017eov\u00e1n\u00ed emisn\u00ed stopy. To je na\u0161e spole\u010dn\u00e1 filozofie s Rock for People,\u201c \u0159\u00edk\u00e1 Michal Veli\u010dka, marketingov\u00fd mana\u017eer Toyota \u010cR.<\/p>\n<p>Ve\u010dern\u00edm programem v Toyota z\u00f3n\u011b bylo silent disco, kter\u00e9 se \u010dasto prot\u00e1hlo a\u017e do \u010dasn\u00fdch rann\u00edch hodin.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-14113\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Rock-for-People-a-Toyota-zona-2-900x600.jpg\" alt=\"\" width=\"974\" height=\"649\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Rock-for-People-a-Toyota-zona-2-900x600.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Rock-for-People-a-Toyota-zona-2-1024x683.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Rock-for-People-a-Toyota-zona-2-768x512.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2025\/06\/Rock-for-People-a-Toyota-zona-2.jpg 1200w\" sizes=\"auto, (max-width: 974px) 100vw, 974px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u010cesk\u00e9 zastoupen\u00ed automobilky Toyota bylo op\u011bt hlavn\u00edm partnerem pro mobilitu festivalu Rock for People. Celkem&#8230;<\/p>\n","protected":false},"author":2,"featured_media":14111,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[47,9,26,36],"tags":[],"class_list":["post-14110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-doprava","category-elektromobily","category-eventy","category-marketing"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/14110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=14110"}],"version-history":[{"count":4,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/14110\/revisions"}],"predecessor-version":[{"id":14126,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/14110\/revisions\/14126"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/14111"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=14110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=14110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=14110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}