{"id":1574,"date":"2024-01-22T09:24:44","date_gmt":"2024-01-22T09:24:44","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=1574"},"modified":"2024-01-22T11:58:23","modified_gmt":"2024-01-22T11:58:23","slug":"f-automobil-import-bilancoval-ve-wine-foodu-video","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=1574","title":{"rendered":"F Automobil Import bilancoval ve Wine Foodu (VIDEO)"},"content":{"rendered":"<p><strong>Zna\u010dky Fiat, Fiat Professional, Alfa Romeo, Abarth a Jeep p\u0159e\u0161ly p\u0159ed rokem a p\u016fl z tov\u00e1rn\u00edho importu FCA do import\u00e9rsk\u00e9 struktury \u010desk\u00e9ho Emila Freye. Mana\u017ee\u0159i F Automobil Importu hodnotili 18. ledna jejich lo\u0148sk\u00e9 v\u00fdkony v pra\u017esk\u00e9m Wine Food The Italians.<\/strong><!--more--><\/p>\n<p><strong>Novin\u00e1\u0159\u016fm referovali:<\/strong><\/p>\n<p><strong>Jarom\u00edr He\u0159mansk\u00fd<\/strong> &#8211; Managing Director F Automobil Import\/ Brand Director Fiat, Fiat Professional a Abarth<\/p>\n<p><strong>Tom\u00e1\u0161 Zahel<\/strong>\u00a0\u2013 Brand Director Alfa Romeo, Jeep<\/p>\n<p><strong>Pavel Ko\u010d\u00ed<\/strong>\u00a0\u2013 Sales Manager Fiat, Alfa Romeo, Jeep, Abarth<\/p>\n<p><strong>Sylva Marounkov\u00e1<\/strong>\u00a0\u00a0&#8211; PR Manager Fiat, Fiat Professional, Alfa Romeo, Jeep, Abarth<\/p>\n<figure class=\"wp-block-embed wp-block-embed-youtube is-type-video is-provider-youtube epyt-figure\"><div class=\"wp-block-embed__wrapper\"><iframe loading=\"lazy\"  id=\"_ytid_47226\"  width=\"640\" height=\"360\"  data-origwidth=\"640\" data-origheight=\"360\" src=\"https:\/\/www.youtube.com\/embed\/7aJTTFgs0_w?enablejsapi=1&autoplay=0&cc_load_policy=0&cc_lang_pref=&iv_load_policy=1&loop=0&modestbranding=0&rel=1&fs=1&playsinline=0&autohide=2&theme=dark&color=red&controls=1&\" class=\"__youtube_prefs__  no-lazyload\" title=\"YouTube player\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen data-no-lazy=\"1\" data-skipgform_ajax_framebjll=\"\"><\/iframe><\/div><\/figure>\n<p><strong>2023 &#8211; \u017d\u00e1dn\u00e9 p\u0159ehnan\u00e9 nad\u0161en\u00ed<\/strong><\/p>\n<p>Mana\u017ee\u0159i importu nevyjad\u0159ovali ve Wine Foodu p\u0159ehnanou radost z lo\u0148sk\u00fdch prodej\u016f osobn\u00edch aut, tahounem jejich byznysu byly hlavn\u011b u\u017eitkov\u00e9 fiaty.<\/p>\n<p>Pochv\u00e1lili se ale za \u00fasp\u011b\u0161n\u00e9 za\u010dlen\u011bn\u00ed do organiza\u010dn\u00ed struktury Emila Freye a to v\u010detn\u011b proprodejn\u00edch slu\u017eeb a servisu.<\/p>\n<p>Z FCA p\u0159e\u0161lo do nov\u00e9 struktury osm mana\u017eer\u016f, z nich\u017e nejstar\u0161\u00ed m\u00e1 30 let zku\u0161enost\u00ed. Poda\u0159il se t\u00e9\u017e p\u0159echod na nov\u00fd sklad d\u00edl\u016f u Kol\u00edna.<\/p>\n<p><strong>Pl\u00e1ny na rok 2024<\/strong><\/p>\n<p>Na leto\u0161ek chystaj\u00ed mana\u017ee\u0159i importu r\u016fst registrac\u00ed, pomoci by m\u011bly nov\u00e9 modely a nav\u00fd\u0161en\u00ed komunikace v m\u00e9di\u00edch o 25 procent.<\/p>\n<p>Expanzi by m\u011bly podpo\u0159it ojetiny, kde se m\u00e1 do programu &#8222;Vyzkou\u0161en\u00e9 vozy&#8220; zapojit v\u00edce partner\u016f. Financov\u00e1n\u00ed zajist\u00ed mimo jin\u00e9 program Easy Lease od Arvalu.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1586\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food-900x506.jpg\" alt=\"\" width=\"900\" height=\"506\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food-900x506.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food-1024x576.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food-768x432.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food-1536x863.jpg 1536w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food-1280x720.jpg 1280w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Fiat-Wine-Food.jpg 2048w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n<p><strong>FIAT (22 dealer\u016f\/33 servis\u016f)<br \/>\n<\/strong><\/p>\n<p>&#8222;Zna\u010dka Fiat skon\u010dila v roce 2023 na zhruba stejn\u00fdch \u010d\u00edslech jeko p\u0159edloni (607 kus\u016f), co\u017e n\u00e1m ned\u011bl\u00e1 na rostouc\u00edm trhu radost. V roce 2024 ale chceme r\u016fst, pl\u00e1nem je prodej 700 kus\u016f osobn\u00edch fiat\u016f. Tahounem bude nov\u00fd model 600, prozat\u00edm v elektrick\u00e9 verzi. S\u00e1z\u00ed na zaj\u00edmavou cenu 799 000 koruna a 5letou z\u00e1ruku,&#8220; \u0159ekl He\u0159mansk\u00fd. K \u0161estistovce p\u0159ibude jako novinka tak\u00e9 mildhybidn\u00ed verze Fiatu 500.<\/p>\n<p><strong>FIAT PROFESSIONAL (26 dealer\u016f\/37 servis\u016f)<br \/>\n<\/strong><\/p>\n<p>V u\u017eitkov\u00fdch vozech loni n\u00e1r\u016fst 10 procent (1433 kus\u016f), strategick\u00fd tahoun importu. Pl\u00e1n pro leto\u0161ek &#8211;\u00a0 2000 aut na trhu, tj. 10% pod\u00edl v segmentu LUV. P\u0159ich\u00e1z\u00ed nov\u00e9 elektrick\u00e9 Ducato, 430 km dojezd, pot\u00e9 men\u0161\u00ed Doblo a Scudo. Na nov\u00e9 modelov\u00e9 \u0159ady objedn\u00e1vky u\u017e v \u00fanoru, prvn\u00ed auta ve 2. kvart\u00e1le, 4let\u00e1 z\u00e1ruka na u\u017eitk\u00e1\u010de. V pl\u00e1nu pro \u010cesko je celkem deset FFP center.<\/p>\n<p><strong>JEEP (14 dealer\u016f\/16 servis\u016f)<br \/>\n<\/strong><\/p>\n<p>Zna\u010dka loni zaznamenmala prodejn\u00ed propad kv\u016fli v\u00fdpadk\u016fm americk\u00e9 produkce, meziro\u010dn\u011b -24 % (470 kus\u016f). Import nebyl schopen dostat do \u010ceska dostatek Avenger\u016f.<\/p>\n<p>Leto\u0161ek by m\u011bl b\u00fdt lep\u0161\u00ed, pl\u00e1n byl stanoven na 600 kus\u016f, tedy plus 20 procent. P\u0159ijde elektrick\u00e1 verze Avengeru, marketing podpo\u0159ila loni Jeep Avenger roadshow. D\u00e1le se po\u010d\u00edt\u00e1 s faceliftem Wrangleru, tak\u00e9 bude k dispozici Grand Cherokee s dvoulitrov\u00fdm turbobenz\u00ednem.<\/p>\n<p><strong>ALFA ROMEO (6 dealer\u016f, 12 servis\u016f)<br \/>\n<\/strong><\/p>\n<p>Tady panuje spokojenost, loni n\u00e1r\u016fst prodej\u016f o 124 procent (t\u00e9m\u011b\u0159 200 kus\u016f). Na podzim jela Alfa Romeo akci Days, prob\u011bhlo 499 testovac\u00edch j\u00edzd. Alfa m\u00e1 letos v pl\u00e1nu 300 kus\u016f, o 50 procent v\u00edce ne\u017e loni, p\u0159ibude v\u016fz v segmentu B-SUV s n\u00e1zvem Milano.<\/p>\n<p><strong>LANCIA<\/strong><\/p>\n<p>Import\u00e9r m\u00e1 tak\u00e9 pr\u00e1va k dovozu zna\u010dky Lancia, ale ta nen\u00ed aktivn\u00ed. &#8222;Neuva\u017eujeme o dovozu lanci\u00ed,v sou\u010dasnosti se prod\u00e1vaj\u00ed jen asi na deseti trz\u00edch v Evrop\u011b. Pro \u010cesko zajist\u00edme jen servis,&#8220; shrnul He\u0159mansk\u00fd<\/p>\n<p><strong>Zdroj: Erich Handl, Sm\u00edchov, Foto a video Lud\u011bk Kortus<\/strong><\/p>\n<figure id=\"attachment_1591\" aria-describedby=\"caption-attachment-1591\" style=\"width: 900px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-1591\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Wine-Food-reznik-900x675.jpg\" alt=\"\" width=\"900\" height=\"675\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Wine-Food-reznik-900x675.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Wine-Food-reznik-1024x768.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Wine-Food-reznik-768x576.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Wine-Food-reznik-1536x1152.jpg 1536w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Wine-Food-reznik.jpg 2040w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption id=\"caption-attachment-1591\" class=\"wp-caption-text\">Bilan\u010dn\u00ed tiskovku doprovodila ochutn\u00e1vka italsk\u00fdch specialit<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Zna\u010dky Fiat, Fiat Professional, Alfa Romeo, Abarth a Jeep p\u0159e\u0161ly p\u0159ed rokem a p\u016fl z&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1587,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,10,20],"tags":[],"class_list":["post-1574","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-importeri","category-statistika","category-tiskovky"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1574"}],"version-history":[{"count":21,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1574\/revisions"}],"predecessor-version":[{"id":1617,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1574\/revisions\/1617"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/1587"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1574"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1574"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}