{"id":15965,"date":"2025-09-02T07:42:01","date_gmt":"2025-09-02T07:42:01","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=15965"},"modified":"2025-09-02T07:42:01","modified_gmt":"2025-09-02T07:42:01","slug":"dacia-s-novou-generalni-reditelkou","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=15965","title":{"rendered":"Dacia s novou gener\u00e1ln\u00ed \u0159editelkou"},"content":{"rendered":"<p><strong>Katrin Adt nastupuje do Renault Group na funkci gener\u00e1ln\u00ed \u0159editelky zna\u010dky DACIA kde nahrad\u00ed Denise Le Vota, kter\u00fd spole\u010dnost opou\u0161t\u00ed. Katrin, kter\u00e1 d\u0159\u00edve p\u016fsobila v Mercedesu, bude v r\u00e1mci nov\u00e9 organizace bude pod\u0159\u00edzena \u0159editeli skupiny Renault Fabrice Camboliveovi.<\/strong><!--more--><\/p>\n<p>\u201ePod veden\u00edm Denise Le Vota se Dacia stala silnou zna\u010dkou s atraktivn\u00ed nab\u00eddkou produkt\u016f a poda\u0159ilo se j\u00ed z\u00edskat \u0161ir\u0161\u00ed z\u00e1kaznickou z\u00e1kladnu. Jm\u00e9nem t\u00fdm\u016f Renault Group bych r\u00e1d vyj\u00e1d\u0159il Denisovi vd\u011b\u010dnost za v\u0161e, \u010deho za ta l\u00e9ta dos\u00e1hl. Rovn\u011b\u017e v\u00edt\u00e1m Katrin Adt, jej\u00ed\u017e zku\u0161enosti v automobilov\u00e9m pr\u016fmyslu budou pro Dacii skute\u010dn\u00fdm p\u0159\u00ednosem,\u201c uvedl <strong>Fran\u00e7ois Provost<\/strong>, gener\u00e1ln\u00ed \u0159editel Renault Group.<\/p>\n<p>\u201eJsme velmi r\u00e1di, \u017ee m\u016f\u017eeme Katrin p\u0159iv\u00edtat ve veden\u00ed spole\u010dnosti Dacia. Jej\u00ed rozs\u00e1hl\u00e9 znalosti a odborn\u00e9 zku\u0161enosti v oblasti rozvoje podnik\u00e1n\u00ed n\u00e1m umo\u017en\u00ed pokra\u010dovat v dynamick\u00e9m rozvoji zna\u010dky, a p\u0159edev\u0161\u00edm spole\u010dn\u011b \u010delit dal\u0161\u00ed v\u00fdzv\u011b: elektrifikovat produktovou \u0159adu \u201e\u00e0 la Dacia\u201c. Nyn\u00ed, kdy\u017e je zna\u010dka pevn\u011b usazena na stupn\u00edch v\u00edt\u011bz\u016f evropsk\u00e9ho maloobchodn\u00edho trhu, je na n\u00e1s, abychom z n\u00ed ud\u011blali nov\u00fd standard v oblasti elektromobility,\u201c zd\u016fraznil <strong>Fabrice Cambolive, \u0159editel skupiny Renault.<\/strong><\/p>\n<p><strong>Katrin Adt m\u00e1 t\u00e9m\u011b\u0159 26 let zku\u0161enost\u00ed<\/strong> v automobilov\u00e9m pr\u016fmyslu, konkr\u00e9tn\u011b ve spole\u010dnosti Daimler, zejm\u00e9na u Mercedes-Benz. Je vystudovan\u00e1 pr\u00e1vni\u010dka a zast\u00e1vala r\u016fzn\u00e9 vedouc\u00ed pozice: gener\u00e1ln\u00ed \u0159editelka Mercedes-Benz v Lucembursku, viceprezidentka pro lidsk\u00e9 zdroje a rozvoj ve spole\u010dnosti Daimler, gener\u00e1ln\u00ed \u0159editelka zna\u010dky Smart a pot\u00e9 gener\u00e1ln\u00ed \u0159editelka Mercedes-Benz Own Retail Europe. V posledn\u00ed dob\u011b vedla korpor\u00e1tn\u00ed audit u Mercedes Benz. Katrin, jej\u00ed\u017e kari\u00e9ra se zam\u011b\u0159uje p\u0159ev\u00e1\u017en\u011b na oblast prodeje a maloobchodu, vedla n\u011bkolik kl\u00ed\u010dov\u00fdch transformac\u00ed, jako nap\u0159\u00edklad p\u0159echod zna\u010dky Smart na 100% elektrick\u00fd pohon. Katrin se tak\u00e9 intenzivn\u011b anga\u017euje v podpo\u0159e diverzity a mentorov\u00e1n\u00ed \u017een v oblasti technologi\u00ed.<\/p>\n<p>\u201eJsem nad\u0161en\u00e1, \u017ee se p\u0159ipojuji k Renault Group a p\u0159evezmu veden\u00ed zna\u010dky Dacia. Je to pro m\u011b privilegium, \u017ee mohu spolu s v\u00fdjime\u010dn\u00fdm t\u00fdmem p\u0159isp\u00edvat k psan\u00ed dal\u0161\u00ed kapitoly t\u00e9to pozoruhodn\u00e9 \u00fasp\u011b\u0161n\u00e9 historie. Tvarov\u00e1n\u00ed podnik\u016f pro budoucnost bylo v\u017edy hnac\u00edm motorem m\u00e9ho \u00fasil\u00ed. Dnes se nach\u00e1z\u00edme v p\u0159elomov\u00e9m okam\u017eiku \u2013 jak technologick\u00e9m, tak spole\u010densk\u00e9m \u2013 v na\u0161em vztahu k automobil\u016fm. Dacia neust\u00e1le prokazuje relevanci sv\u00e9ho p\u0159\u00edstupu prost\u0159ednictv\u00edm produkt\u016f, kter\u00e9 dokonale odpov\u00eddaj\u00ed o\u010dek\u00e1v\u00e1n\u00edm z\u00e1kazn\u00edk\u016f. Dacia je mnohem v\u00edce ne\u017e jen zna\u010dka, zt\u011bles\u0148uje odv\u00e1\u017enou, inteligentn\u00ed a dostupnou vizi mobility. Nyn\u00ed jsme pln\u011b mobilizov\u00e1ni, spole\u010dn\u011b se v\u0161emi t\u00fdmy Dacia a skupiny, stejn\u011b jako s na\u0161imi dodavateli, partnery a distributory, abychom posunuli tuto mimo\u0159\u00e1dnou dobrodru\u017enou cestu vp\u0159ed. S energi\u00ed, ambicemi a spole\u010dn\u00fdm smyslem pro posl\u00e1n\u00ed budeme i nad\u00e1le bo\u0159it konvence a vytv\u00e1\u0159et hodnotu pro na\u0161e z\u00e1kazn\u00edky,&#8220; prohl\u00e1sila Katrin Adt, gener\u00e1ln\u00ed \u0159editelka Dacia.<\/p>\n<p><strong>Zdroj: Dacia, Jitka Skali\u010dkov\u00e1<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Katrin Adt nastupuje do Renault Group na funkci gener\u00e1ln\u00ed \u0159editelky zna\u010dky DACIA kde nahrad\u00ed Denise&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15967,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7,6,5],"tags":[],"class_list":["post-15965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kariera","category-management","category-personalie"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/15965","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15965"}],"version-history":[{"count":3,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/15965\/revisions"}],"predecessor-version":[{"id":15969,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/15965\/revisions\/15969"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/15967"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15965"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15965"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}