{"id":1697,"date":"2024-01-25T16:45:29","date_gmt":"2024-01-25T16:45:29","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=1697"},"modified":"2024-01-25T16:52:09","modified_gmt":"2024-01-25T16:52:09","slug":"toyota-chce-letos-prodat-v-cr-22-000-aut","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=1697","title":{"rendered":"Toyota chce letos prodat v \u010cR 22 000 aut"},"content":{"rendered":"<p><strong>\u0160\u00e9f\u00a0 Toyoty a Lexusu Martin Pele\u0161ka pozval novin\u00e1\u0159skou obec na sn\u00eddani spojenou se shrnut\u00edm roku 2023 a p\u0159edstaven\u00edm pl\u00e1n\u016f na rok 2024 za ob\u011b zna\u010dky. Dovozce si letos brous\u00ed zuby na t\u0159et\u00ed m\u00edsto mezi import\u00e9ry.<\/strong><!--more--><\/p>\n<p>Zna\u010dka Toyota si nem\u016f\u017ee lo\u0148sk\u00fd rok vynachv\u00e1lit, registrovala rekordn\u00edch 21 738 vozidel na \u010desk\u00e9m trhu a v pelotonu import\u00e9r\u016f st\u00edh\u00e1 t\u0159et\u00ed Volkswagen.<\/p>\n<p>&#8222;Tr\u017en\u00ed pod\u00edl na \u00farovni 8,1 procenta je n\u00e1\u0161 historick\u00fd rekord. Zmizela propast mezi n\u00e1mi a velkou trojkou tuzemsk\u00e9ho trhu. Od roku 2015, kdy jsme byli v po\u0159\u00e1d\u00ed a\u017e sedmn\u00e1ct\u00ed, je obrovsk\u00fd posun. V celkem p\u011bti sergmentech trhu jsme s na\u0161imi modely na \u0161pi\u010dce prodej\u016f. To plat\u00ed tak\u00e9 o u\u017eitkov\u00fdch vozech. V priv\u00e1tn\u00edch prodej\u00edch bychom dokonce byli na t\u0159et\u00edm m\u00edst\u011b p\u0159ed \u010dtvrtou Daci\u00ed,&#8220; \u0159ekl Pele\u0161ka s t\u00edm, \u017ee posun je u Toyoty a Lexusu zn\u00e1t tak\u00e9 v fleetov\u00e9m pelotonu.<\/p>\n<p>Toyota Central Europe i d\u00edky \u010cesku loni posunula na \u0161pi\u010dku prodejn\u00edho \u017eeb\u0159\u00ed\u010dku v\u0161ech evropsk\u00fdch diviz\u00ed Toyoty. Konkurovat zd\u00e1lky j\u00ed m\u016f\u017eou jen Velk\u00e1 Brit\u00e1nie s Franci\u00ed.<\/p>\n<p><strong>Rostly i servisn\u00ed zak\u00e1zky<\/strong><\/p>\n<p>Da\u0159ilo se i v po\u010dtech servisn\u00edch zak\u00e1zek, kter\u00e9 loni vystoupaly o 17 % na 115 000. Ze 14 \u010desk\u00fdch partner\u016f jich deset prodalo v\u00edce ne\u017e tis\u00edcovku nov\u00fdch aut.<\/p>\n<p>&#8222;Toyot\u011b hr\u00e1la do karet vysok\u00e1 dostupnost aut z v\u00fdroby, ale neplat\u00ed to o v\u0161ech modelech. Chyb\u011bla n\u00e1m nap\u0159\u00edklad RAVka ve \u010dtvy\u0159kolce,&#8220; up\u0159esnil Pele\u0161ka.<\/p>\n<p><strong>C\u00edl Toyoty pro rok 2024<\/strong> &#8211; registrace 22 000 aut<\/p>\n<p><strong>ROK 2023<\/strong><\/p>\n<p><strong>Po\u0159ad\u00ed\u00a0 Zna\u010dka\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Registrace \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 Pod\u00edl\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Zm\u011bna vs. 2022<\/strong><\/p>\n<p>1\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u0160KODA\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0 77 490\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 35,0 %\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 23 %<br \/>\n2\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 HYUNDAI\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 20 068\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 9,1 %\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 8 %<br \/>\n3\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 VOLKSWAGEN\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 18 938\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 8,6 %\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 18 %<br \/>\n<strong>4\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 TOYOTA\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 17 435\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 7,9 %\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 42 %<\/strong><\/p>\n<p><strong>LEXUS &#8211; c\u00edl 2000 aut<\/strong><\/p>\n<p>Sklize\u0148 m\u011bla loni i zna\u010dkas Lexus s 1432 registrovan\u00fdmi vozidly, co\u017e znamenalo v\u00edce ne\u017e 30% meziro\u010dn\u00ed n\u00e1r\u016fst. Lexus m\u011bl loni \u0161est \u010desk\u00fdch dealer\u016f. Leto\u0161n\u00edm c\u00edlem Lexusu je prodej dvou tis\u00edcovek vozidel.<\/p>\n<p>\u0158ada partner\u016f Toyoty i Lexusu v p\u0159\u00ed\u0161t\u00edm roce pl\u00e1nuje implementaci nov\u00e9ho retailov\u00e9ho konceptu, v s\u00edti se maj\u00ed objevit i nov\u00e9 prodejny.<\/p>\n<p><strong>IMPLEMENTACE NOV\u00c9HO RETAIL KONCEPTU\u00a0\u00a0\u00a0 2023<\/strong><\/p>\n<p>Louwman \u00dast\u00ed nad Labem, Autobond Ostrava-Hrabov\u00e1, Olfin Car Hradec Kr\u00e1lov\u00e9, Louwman Praha, C&amp;K LCV Brno, V\u00edde\u0148sk\u00e1, Dol\u00e1k P\u0159\u00edbram<\/p>\n<p><strong>PL\u00c1NOVAN\u00dd ROZVOJ S\u00cdT\u011a 2024<\/strong><\/p>\n<p>Autostyl Trutnov, Dol\u00e1k Plze\u0148, T-Motor Zl\u00edn, Tsusho Pr\u016fhonice, Autobond Ostrava -Svinov 2x, Auto Eder Karlovy Vary, Emil Frey Praha, Peka\u0159sk\u00e1 (servis), Domansk\u00fd Zdiby, Emil Frey Praha 9 (3S + Servis), Dol\u00e1k \u010cesk\u00e9 Bud\u011bjovice<\/p>\n<p><strong>Zdroj: Bilan\u010dn\u00ed TK Toyota, Erich Handl<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1709\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Toyota-bilancni-TK-Peleska-2024-900x675.jpg\" alt=\"\" width=\"900\" height=\"675\" srcset=\"https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Toyota-bilancni-TK-Peleska-2024-900x675.jpg 900w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Toyota-bilancni-TK-Peleska-2024-1024x768.jpg 1024w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Toyota-bilancni-TK-Peleska-2024-768x576.jpg 768w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Toyota-bilancni-TK-Peleska-2024-1536x1152.jpg 1536w, https:\/\/www.automakers.cz\/wp-content\/uploads\/2024\/01\/Toyota-bilancni-TK-Peleska-2024.jpg 2040w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0160\u00e9f\u00a0 Toyoty a Lexusu Martin Pele\u0161ka pozval novin\u00e1\u0159skou obec na sn\u00eddani spojenou se shrnut\u00edm roku&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1710,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,10,20],"tags":[],"class_list":["post-1697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-importeri","category-statistika","category-tiskovky"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1697"}],"version-history":[{"count":16,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1697\/revisions"}],"predecessor-version":[{"id":1716,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/1697\/revisions\/1716"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/1710"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}