{"id":21327,"date":"2026-05-04T06:16:41","date_gmt":"2026-05-04T06:16:41","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=21327"},"modified":"2026-05-04T06:19:52","modified_gmt":"2026-05-04T06:19:52","slug":"barna-predvedl-kia-k4-sw-nastupce-ceedu","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=21327","title":{"rendered":"Barna uk\u00e1zal Kia K4 SW, n\u00e1stupce Ceedu"},"content":{"rendered":"\r\n<p><strong>V are\u00e1lu penzionu Na km\u00edn\u011b v Ob\u0159\u00edstv\u00ed mezi Neratovicemi a M\u011bln\u00edkem se ve st\u0159edu 29. dubna konala n\u00e1rodn\u00ed prezentace nov\u00e9ho kombi Kia K4 Sportswagon, kter\u00e9 vstupuje na \u010desk\u00fd trh jako p\u0159\u00edm\u00fd n\u00e1stupce prodejn\u011b \u00fasp\u011b\u0161n\u00e9ho modelu Kia Ceed.<\/strong> <!--more--><br \/>Akci jako ji\u017e tradi\u010dn\u011b zah\u00e1jila mana\u017eerka PR &amp; Corporate Events, Kate\u0159ina Va\u0148kov\u00e1 Jougl\u00ed\u010dkov\u00e1 a po n\u00ed horkou novinku detailn\u011b prezentoval produktov\u00fd specialista Kia Ji\u0159\u00ed Ku\u010dera, po kter\u00e9m vystoupil gener\u00e1ln\u00ed \u0159editel Kia Czech Arno\u0161t Barna a zhodnotil nejen dosavadn\u00ed v\u00fdsledky, ale nast\u00ednil pl\u00e1ny zna\u010dky Kia pro nejbli\u017e\u0161\u00ed obdob\u00ed, zejm\u00e9na s ohledem na model K4 SW, od n\u011bho\u017e si import Kia hodn\u011b slibuje.<\/p>\r\n<blockquote>\r\n<p><strong>D\u016fstojn\u00fd, v\u011bt\u0161\u00ed a modern\u011bj\u0161\u00ed n\u00e1stupce<\/strong> <br \/>\u201eV sou\u010dasnosti doch\u00e1z\u00ed v Evrop\u011b, po v\u00edce ne\u017e 20 letech kontinu\u00e1ln\u00ed p\u0159\u00edtomnosti, ke strategick\u00e9mu sjednocen\u00ed modelov\u00e9ho portfolia a v p\u0159\u00edpad\u011b voz\u016f Ceed k jejich nahrazen\u00ed glob\u00e1ln\u00edm modelem K4. Ten p\u0159in\u00e1\u0161\u00ed modern\u011bj\u0161\u00ed technick\u00fd z\u00e1klad, v\u00fdrazn\u011bj\u0161\u00ed design a \u0161ir\u0161\u00ed potenci\u00e1l pro dal\u0161\u00ed technologick\u00fd rozvoj. Kia tak reaguje na prom\u011bny automobilov\u00e9ho trhu a sjednocuje sv\u00e9 portfolio pod ozna\u010den\u00edm \u201eK\u201c, kter\u00e9 je ji\u017e dlouhodob\u011b \u00fasp\u011b\u0161n\u011b etablovan\u00e9 na glob\u00e1ln\u00edch trz\u00edch jako je Severn\u00ed Amerika a Asie,\u201c uvedl Barna.<\/p>\r\n<\/blockquote>\r\n<p>Kia K4 Sportwagon sice navazuje na ikonick\u00e9ho p\u0159edch\u016fdce v segmentu C (Ceed), ale sou\u010dasn\u011b p\u0159ich\u00e1z\u00ed s ambic\u00ed b\u00fdt nov\u00fdm etalonem modern\u00ed mobility verz\u00ed kombi v kompaktn\u00ed t\u0159\u00edd\u011b. M\u011bl by se st\u00e1t jedn\u00edm z nejd\u016fle\u017eit\u011bj\u0161\u00edch produkt\u016f zna\u010dky Kia posledn\u00edch let. Jeho c\u00edlem je udr\u017eet dosavadn\u00ed pod\u00edl v d\u016fle\u017eit\u00e9m tr\u017en\u00edm segmentu a sou\u010dasn\u011b z\u00edsk\u00e1vat nov\u00e9 z\u00e1kazn\u00edky.<\/p>\r\n<p><strong>Tentokr\u00e1t vyroben\u00fd v Mexiku<\/strong><br \/>Glob\u00e1ln\u00ed strategii zna\u010dky potvrzuje skute\u010dnost, \u017ee Kia K4 je vyr\u00e1b\u011bna spolu s modelem K3 v jednom z osmi v\u00fdrobn\u00edch z\u00e1vod\u016f mimo Koreu, konkr\u00e9tn\u011b v Pesquerii, m\u011bst\u011b ve st\u00e1t\u011b Nuovo Le\u00f3n na severu Mexika, n\u011bco p\u0159es 100 km od hranic s USA. Zde jsou vozy Kia vyr\u00e1b\u011bny od roku 2016, a to pro USA, Mexiko, Kanadu, ale nejnov\u011bji tak\u00e9 pro Evropu. Jen pro up\u0159esn\u011bn\u00ed, v sou\u010dasn\u00e9 dob\u011b jsou v z\u00e1vod\u011b Kia Slovensko u \u017diliny vyr\u00e1b\u011bny modely XCeed, Sportage, EV4 a EV 2.<\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-21357\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2026\/04\/2604_TK-Kia_K4_4-900x600.jpg\" alt=\"\" width=\"900\" height=\"600\" \/><strong>N\u00e1stupce legendy <\/strong><br \/>Kia Ceed Sportwagon bylo p\u0159edev\u0161\u00edm rodinn\u00e9 kombi orientovan\u00e9 na evropsk\u00e9 z\u00e1kazn\u00edky. Jeho n\u00e1stupce, K4 Sportwagon si klade vy\u0161\u0161\u00ed ambice. Chce b\u00fdt nejen rodinn\u00fdm kombi, ale b\u00fdt atraktivn\u00ed tak\u00e9 jako evropsky st\u0159i\u017een\u00fd firemn\u00ed a mana\u017eersk\u00fd model. I proto je o trochu v\u011bt\u0161\u00ed, hlavn\u011b del\u0161\u00ed ne\u017e Ceed SW, ale p\u0159edev\u0161\u00edm v\u00fdrazn\u011b prostorn\u011bj\u0161\u00ed a prakti\u010dt\u011bj\u0161\u00ed.<\/p>\r\n<p>Sportovn\u011bj\u0161\u00ed proporce charakterizuj\u00ed p\u0159i porovn\u00e1n\u00ed s Ceedem SW o 95 mm v\u011bt\u0161\u00ed d\u00e9lka (4695 mm), o 50 mm v\u011bt\u0161\u00ed \u0161\u00ed\u0159ka (1850 mm) a trochu p\u0159ekvapiv\u011b o 25 mm ni\u017e\u0161\u00ed v\u00fd\u0161ka (1435 mm). Sv\u011btl\u00e1 v\u00fd\u0161ka je minim\u00e1ln\u011b 140 mm a zavazadlov\u00fd prostor disponuje objemem 604\/1439 l.<\/p>\r\n<p><strong>Klasick\u00e1 motorizace <\/strong><br \/>Pohon obstar\u00e1vaj\u00ed zn\u00e1m\u00e9, ale vylep\u0161en\u00e9 z\u00e1\u017eehov\u00e9 motory \u2013 t\u0159\u00edv\u00e1lec 1.0 dopln\u011bn\u00fd \u0161estistup\u0148ov\u00fdm manu\u00e1lem, nebo jako mild-hybrid se sedmistup\u0148ov\u00fdm automatem, ob\u011b verze s v\u00fdkonem 85 kW (115 k). Druhou pohonnou jednotkou je rovn\u011b\u017e zn\u00e1m\u00e1 benzinov\u00e1 \u0161estn\u00e1ctistovka o v\u00fdkonu 110, pop\u0159. 132 kW (150\/180 k), v\u017edy dopln\u011bn\u00e1 sedmistup\u0148ov\u00fdm automatem poh\u00e1n\u011bj\u00edc\u00edm p\u0159edn\u00ed kola. Spot\u0159eba se pohybuje v rozmez\u00ed obvykl\u00fdch 5,8 a\u017e 7,1 l\/100 km.<\/p>\r\n<p><strong>V\u00fdbavy, z\u00e1ruky a ceny<\/strong><br \/>Zcela nov\u00e1 Kia K4 Sportwagon je nab\u00edzena v p\u011bti v\u00fdbavov\u00fdch variant\u00e1ch \u2013 Comfort, Spin, Exclusive, TOP a GT-Line. Z\u00e1jemci maj\u00ed v nab\u00eddce k dispozici na v\u00fdb\u011br dev\u011bt barevn\u00fdch variant. Nadstandardn\u00ed ve srovn\u00e1n\u00ed s konkurenc\u00ed je i u nejnov\u011bj\u0161\u00ed Kie K4 SW trv\u00e1n\u00ed z\u00e1ruky \u2013 sedm let.<\/p>\r\n<p>A to, co b\u00fdv\u00e1 v t\u00e9to kategorii vozidel a\u017e na prvn\u00edm m\u00edst\u011b \u2013 cena, ur\u010dit\u011b mnoh\u00e9 pozitivn\u011b p\u0159ekvap\u00ed. Slu\u0161n\u011b vybaven\u00e1 z\u00e1kladn\u00ed verze za\u010d\u00edn\u00e1 v cen\u00edku od 529 980 K\u010d, se slevou a v\u00fdkupn\u00edm bonusem dokonce od 489 80 K\u010d, a to je na tak velk\u00e9 kombi opravdu l\u00e1kav\u00e1 nab\u00eddka. Ani \u0161pi\u010dkov\u00e1 motorizace (180 k) ve v\u00fdbav\u011b TOP nemus\u00ed s cenou od 724 980 K\u010d zruinovat leckter\u00fd rozpo\u010det.<\/p>\r\n<p><strong>S\u00e1zka na jistotu <\/strong><br \/>I v dob\u011b, kdy trhu vl\u00e1dnou crossovery a SUV, existuje z\u00e1jem o pom\u011brn\u011b velk\u00e1 kombi, tak\u017ee K4 m\u00e1 p\u0159edpoklad, st\u00e1t se atraktivn\u00ed nab\u00eddkou. S\u00e1zka managementu Kie na obm\u011bnu legend\u00e1rn\u00edho modelu Ceed za K4 je sice v sou\u010dasn\u00e9 dob\u011b dost odv\u00e1\u017en\u00e1, ale sv\u00fdm zp\u016fsobem logick\u00e1, z\u00e1kazn\u00edci tato auta cht\u011bj\u00ed. Neust\u00e1le ideologicky a politicky preferovan\u00e9 elektromobily nejen \u010de\u0161t\u00ed z\u00e1kazn\u00edci p\u0159ij\u00edmaj\u00ed st\u00e1le jen vla\u017en\u011b. U zna\u010dky Kia \u010din\u00ed u n\u00e1s \u010din\u00ed po leto\u0161n\u00edch prvn\u00edch t\u0159ech m\u011bs\u00edc\u00edch jejich pod\u00edl 5,65 %. To znamen\u00e1, \u017ee tahounem prodej\u016f jsou samoz\u0159ejm\u011b st\u00e1le vozy, kter\u00e9 se v\u00edc kupuj\u00ed, a nov\u00fd Sportwagon K4 m\u00e1 \u0161anci u z\u00e1kazn\u00edk\u016f sv\u00fdmi parametry usp\u011bt.<\/p>\r\n<p><strong>Karel Ber\u00e1nek, Ob\u0159\u00edstv\u00ed<\/strong><\/p>\r\n<p><strong>Tiskovou konferenci zah\u00e1jila Nakm\u00edn\u011b Kate\u0159ina Va\u0148kov\u00e1 Jougl\u00ed\u010dkov\u00e1<\/strong><\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-21356\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2026\/04\/2604_TK-Kia_K4_3-900x689.jpg\" alt=\"\" width=\"900\" height=\"689\" \/><\/p>\r\n<p><strong>Zcela novou Kiu K4 Sportwagon novin\u00e1\u0159\u016fm p\u0159edstavili, zleva: produktov\u00fd specialista Kia Ji\u0159\u00ed Ku\u010dera, mana\u017eerka PR &amp; Corporate Events, Kate\u0159ina Va\u0148kov\u00e1 Jougl\u00ed\u010dkov\u00e1 a gener\u00e1ln\u00ed \u0159editel Kia Czech Arno\u0161t Barna<\/strong><\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-21354\" src=\"http:\/\/www.automakers.cz\/wp-content\/uploads\/2026\/04\/2604_TK-Kia_K4_1-900x894.jpg\" alt=\"\" width=\"900\" height=\"894\" \/> <br \/><br \/><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>V are\u00e1lu penzionu Na km\u00edn\u011b v Ob\u0159\u00edstv\u00ed mezi Neratovicemi a M\u011bln\u00edkem se ve st\u0159edu 29&#8230;.<\/p>\n","protected":false},"author":6,"featured_media":21355,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,12,20],"tags":[],"class_list":["post-21327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-premiery","category-tiskovky"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/21327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21327"}],"version-history":[{"count":7,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/21327\/revisions"}],"predecessor-version":[{"id":21404,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/21327\/revisions\/21404"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/21355"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=21327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=21327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}