{"id":23864,"date":"2026-08-12T08:37:36","date_gmt":"2026-08-12T08:37:36","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=23864"},"modified":"2026-08-12T09:16:26","modified_gmt":"2026-08-12T09:16:26","slug":"autotechnologi-stavi-dealerstvi-mercedes-benz-a-amg-performance-centra-v-prazskych-reporyjich","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=23864","title":{"rendered":"AutoTechnologi stav\u00ed dealerstv\u00ed Mercedes-Benz v pra\u017esk\u00fdch \u0158eporyj\u00edch"},"content":{"rendered":"

Nov\u00e9 dealerstv\u00ed Mercedes-Benz a AMG Performance Centrum vznik\u00e1 v pra\u017esk\u00fdch \u0158eporyj\u00edch. Stavbu realizuje AutoTechnologi. Dokon\u010den\u00ed v\u00fdstavby v\u010detn\u011b slavnostn\u00edho otev\u0159en\u00ed je pl\u00e1nov\u00e1no na druhou polovinu roku 2027.<\/strong><\/p>\n

Na plo\u0161e v\u00edce jak 50 000 m2<\/strong> bude krom\u011b nejmodern\u011bj\u0161\u00edho prodejn\u00edho showroomu Mercedes-Benz a AMG Performance Centra, tak\u00e9 servisn\u00ed z\u00e1zem\u00ed v\u010d. karos\u00e1rny a lakovny. Cel\u00fd objekt se z\u00e1kaznickou i zam\u011bstnaneckou z\u00f3nou bude vybudov\u00e1n dle aktu\u00e1ln\u00ed identity zna\u010dky Mercedes-Benz.<\/p>\n

Nov\u00e9 dealerstv\u00ed zajist\u00ed slu\u017eby v segmentu pr\u00e9miov\u00fdch a luxusn\u00edch voz\u016f pro z\u00e1kazn\u00edky z Prahy, St\u0159edo\u010desk\u00e9ho kraje i dal\u0161\u00edch region\u016f.<\/strong> Slavnostn\u00edho zah\u00e1jen\u00ed stavby se mimo veden\u00ed spole\u010dnosti AutoTechnologi z\u00fa\u010dastnili vrcholn\u00ed p\u0159edstavitel\u00e9 spole\u010dnosti Mercedes\u2011Benz pro \u010ceskou republiku, z\u00e1stupci M\u010c \u0158eporyje a partne\u0159i projektu ze spole\u010dnost\u00ed STRABAG a AFRY.<\/p>\n

\"\"<\/p>\n

Nov\u00fd are\u00e1l nab\u00eddne z\u00e1zem\u00ed pro prodej nov\u00fdch i pou\u017eit\u00fdch voz\u016f Mercedes\u2011Benz v\u010detn\u011b individu\u00e1ln\u00edho programu MANUFAKTUR, prodej nov\u00fdch i pou\u017eit\u00fdch voz\u016f Mercedes\u2011AMG, komplexn\u00ed servisn\u00ed slu\u017eby a \u0161pi\u010dkov\u00fd z\u00e1kaznick\u00fd komfort.<\/p>\n

\u201eAutoTechnologi zv\u00edt\u011bzilo ve v\u00fdb\u011brov\u00e9m \u0159\u00edzen\u00ed. Tehdy to byla a st\u00e1le je dosud nejv\u011bt\u0161\u00ed v\u00fdzva v historii na\u0161\u00ed spole\u010dnosti, ale z\u00e1rove\u0148 i ta nejkr\u00e1sn\u011bj\u0161\u00ed,\u201c \u0159\u00edk\u00e1 Jan Popel\u00e1\u0159, zakladatel a majitel spole\u010dnosti AutoTechnologi s.r.o., a dod\u00e1v\u00e1: \u201eJe to odm\u011bna nejen pro m\u011b, ale pro v\u0161echny m\u00e9 kolegy.\u201c<\/p><\/blockquote>\n

V\u00fdstavba nov\u00e9ho dealerstv\u00ed reflektuje rostouc\u00ed popt\u00e1vku po vozech a slu\u017eb\u00e1ch zna\u010dky Mercedes\u2011Benz v \u010cesk\u00e9 republice. Bude se jednat o jedno z nejv\u011bt\u0161\u00edch a nejmodern\u011bj\u0161\u00edch dealerstv\u00ed sv\u00e9ho druhu v Evrop\u011b, a to bez jak\u00e9koli nads\u00e1zky. Budova bude \u010d\u00e1ste\u010dn\u011b zasazena do okoln\u00edho ter\u00e9nu a vystav\u011bna v souladu s nejnov\u011bj\u0161\u00edmi architektonick\u00fdmi a technologick\u00fdmi trendy v automotive sektoru.<\/p>\n

Koncept a technologie<\/strong>
\nNov\u00e9 dealerstv\u00ed bude vybudov\u00e1no podle nejnov\u011bj\u0161\u00edch standard\u016f Mercedes\u2011Benz, tzv. konceptu MAR20X, s d\u016frazem na digitalizaci, komfort a individu\u00e1ln\u00ed p\u0159\u00edstup k z\u00e1kazn\u00edkovi.<\/p>\n

\"\"Sou\u010d\u00e1st\u00ed komplexu bude:<\/strong>
\n\u2022 prostorn\u00fd showroom nov\u00fdch i pou\u017eit\u00fdch voz\u016f
\n\u2022 priv\u00e1tn\u00ed p\u0159ed\u00e1vac\u00ed z\u00f3ny a modern\u00ed servisn\u00ed lobby pro p\u0159\u00edjem do servisu
\n\u2022 rozs\u00e1hl\u00e9 servisn\u00ed z\u00e1zem\u00ed v\u010detn\u011b karos\u00e1rny a lakovny
\n\u2022 z\u00e1kaznick\u00e9 lounge z\u00f3ny AMG, MANUFAKTUR a Caf\u00e9
\n\u2022 digit\u00e1ln\u00ed n\u00e1stroje pro konfiguraci a prezentaci voz\u016f
\n\u2022 parkovac\u00ed a logistick\u00e9 z\u00e1zem\u00ed
\n\u2022 z\u00e1zem\u00ed pro zam\u011bstnance v\u010detn\u011b odpo\u010dinkov\u00fdch z\u00f3n
\n\u2022 a dal\u0161\u00ed prvky podporuj\u00edc\u00ed pr\u00e9miovou z\u00e1kaznickou zku\u0161enost<\/p>\n

Udr\u017eitelnost a energie<\/strong>
\nProjekt klade d\u016fraz na ekologick\u00e1 a energeticky efektivn\u00ed \u0159e\u0161en\u00ed. I p\u0159es kombinaci kancel\u00e1\u0159sk\u00fdch, obchodn\u00edch a servisn\u00edch provoz\u016f, kter\u00e9 b\u011b\u017en\u011b pat\u0159\u00ed mezi energeticky nejn\u00e1ro\u010dn\u011bj\u0161\u00ed typy budov, dosahuje projekt energetick\u00e9 t\u0159\u00eddy A, tedy \u201eMimo\u0159\u00e1dn\u011b \u00fasporn\u00e1\u201c, s pot\u0159ebou na celkovou dodanou energi\u00ed 34 kWh\/m\u00b2 ro\u010dn\u011b. To \u0159ad\u00ed budovu do absolutn\u00ed \u0161pi\u010dku mezi komer\u010dn\u00edmi objekty.<\/p>\n

V r\u00e1mci v\u00fdstavby budou proto pou\u017eity v\u00fdhradn\u011b modern\u00ed technologie, nap\u0159\u00edklad:<\/strong>
\n\u2022 tepeln\u00e1 \u010derpadla s geoterm\u00e1ln\u00edmi vrty, rekuperace a fotovoltaika
\n\u2022 inteligentn\u00ed \u0159\u00edzen\u00ed osv\u011btlen\u00ed a technologi\u00ed budovy
\n\u2022 nab\u00edjec\u00ed infrastruktura pro elektromobily s v\u00fdkonem a\u017e 300 kW<\/p>\n

Projekt vznik\u00e1 ve spolupr\u00e1ci s m\u011bstskou \u010d\u00e1st\u00ed Praha\u2011\u0158eporyje, gener\u00e1ln\u00edm dodavatelem stavby STRABAG a.s. a projek\u010dn\u00ed kancel\u00e1\u0159\u00ed AFRY CZ.<\/p>\n

\"\"AutoTechnologi<\/strong>
\nAutoTechnologi je autorizovan\u00fd servisn\u00ed partner zna\u010dky Mercedes\u2011Benz od roku 2018. Nicm\u00e9n\u011b spole\u010dnost byla zalo\u017eena u\u017e v roce 2006.<\/p>\n","protected":false},"excerpt":{"rendered":"

Nov\u00e9 dealerstv\u00ed Mercedes-Benz a AMG Performance Centrum vznik\u00e1 v pra\u017esk\u00fdch \u0158eporyj\u00edch. Stavbu realizuje AutoTechnologi. Dokon\u010den\u00ed…<\/p>\n","protected":false},"author":1,"featured_media":23866,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,3,52],"tags":[],"class_list":["post-23864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dealeri","category-investice","category-servis"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/23864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=23864"}],"version-history":[{"count":7,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/23864\/revisions"}],"predecessor-version":[{"id":23876,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/23864\/revisions\/23876"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/23866"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=23864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=23864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=23864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}