{"id":24968,"date":"2026-10-05T07:06:35","date_gmt":"2026-10-05T07:06:35","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=24968"},"modified":"2026-10-05T07:18:03","modified_gmt":"2026-10-05T07:18:03","slug":"jaguar-ukaze-novy-model-dojde-6-rijna-k-jeho-vzkriseni","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=24968","title":{"rendered":"Jaguar uk\u00e1\u017ee nov\u00fd model! Dojde 6. \u0159\u00edjna k vzk\u0159\u00ed\u0161en\u00ed zna\u010dky?"},"content":{"rendered":"

Zna\u010dku Jaguar \u010dek\u00e1 v \u00fater\u00fd 6. \u0159\u00edjna\u00a0 velk\u00fd den pravdy. V New Yorku dojde k p\u0159edstaven\u00ed zbrusu nov\u00e9ho modelu zna\u010dky Jaguar, kter\u00fd j\u00edm zahajuje zcela novou \u00e9ru sv\u00e9 budoucnosti a v\u00fdhradn\u00ed p\u0159echod do sv\u011bta elektromobil\u016f.<\/strong><\/p>\n

Hodn\u011b odv\u00e1\u017en\u00fd krok, nebo sebevra\u017eda?<\/strong>
\nTak radik\u00e1ln\u00ed zm\u011bna je podle mnoh\u00fdch tak\u00e9 nesm\u00edrn\u011b riskantn\u00edm a p\u0159\u00edmo existen\u010dn\u00edm krokem. Jak u\u017e 15. \u00fanora 2021 ofici\u00e1ln\u011b ozn\u00e1mil tehdej\u0161\u00ed gener\u00e1ln\u00ed \u0159editel koncernu Jaguar Land Rover (JLR) Thierry Bollor\u00e9, veden\u00ed rozhodlo a schv\u00e1lilo zm\u011bnit glob\u00e1ln\u00ed firemn\u00ed strategii ozna\u010denou jako Reimagine.<\/p>\n

To v praxi znamenalo v kr\u00e1tk\u00e9 dob\u011b zcela ukon\u010dit v\u00fdrobu automobil\u016f se spalovac\u00edmi motory a v\u011bnovat se v\u00fdrob\u011b nejluxusn\u011bj\u0161\u00edm, pouze \u010dist\u011b elektricky poh\u00e1n\u011bn\u00fdm vozidl\u016fm.<\/p>\n

\"\"<\/p>\n

Spolu s t\u00edmto rozhodnut\u00edm bylo prezentov\u00e1no, \u017ee novou etapu zna\u010dky zah\u00e1j\u00ed superluxusn\u00ed elektromobil, kter\u00fdm se hodl\u00e1 Jaguar posunout do vy\u0161\u0161\u00ed kategorie a m\u00edsto obvykl\u00e9ho soupe\u0159en\u00ed s pr\u00e9miov\u00fdmi zna\u010dkami typu BMW nebo Audi, znep\u0159\u00edjemnit \u017eivot v\u00fdrobc\u016fm jako Porsche, Bentley \u010di Aston Martin. Byla to zpr\u00e1va, kter\u00e1 vyvolala nejen nemal\u00e9 p\u0159ekvapen\u00ed, ale p\u0159i doposud st\u00e1le m\u00e1lo ziskov\u00fdch elektrick\u00fdch autech, sou\u010dasn\u011b tak\u00e9 nemal\u00e9 pochybnosti.<\/p>\n

Vrcholn\u011b ambici\u00f3zn\u00ed c\u00edle pln\u00e9 otazn\u00edk\u016f<\/strong>
\nJak bylo ozn\u00e1meno, tak se i d\u011bje. Tradi\u010dn\u00ed britsk\u00e1 zna\u010dka postupn\u011b p\u0159est\u00e1vala vyr\u00e1b\u011bt v\u0161echny sv\u00e9 dosavadn\u00ed modely a soust\u0159edila se v\u00fdhradn\u011b jen na v\u00fdvoj a p\u0159\u00edpravu v\u00fdroby vozidel, kter\u00e1 zvl\u00e1\u0161\u0165 v nejpresti\u017en\u011bj\u0161\u00ed kategorii st\u00e1le hledaj\u00ed a v\u011bt\u0161inou jen pomalu nach\u00e1zej\u00ed nebo tak\u00e9 nenach\u00e1zej\u00ed z\u00e1kazn\u00edky. Okam\u017eit\u011b byl ukon\u010den v\u00fdvoj rozpracovan\u00fdch platforem, zru\u0161ena chystan\u00e1 elektrick\u00e1 limuz\u00edna XJ a zah\u00e1jen v\u00fdvoj zcela nov\u00e9, v\u00fdhradn\u011b elektrick\u00e9 architektury.<\/p>\n

V\u00fdroba automobil\u016f zna\u010dky Jaguar se spalovac\u00edmi motory postupn\u011b klesala, a\u017e definitivn\u011b skon\u010dila a posledn\u00ed vyr\u00e1b\u011bn\u00fd model se spalovac\u00edm motorem (SUV Jaguar F-Pace) sjel z v\u00fdrobn\u00ed linky v z\u00e1vod\u011b Solihull 19. prosince 2025, \u010d\u00edm\u017e automobilka ukon\u010dila \u00e9ru benzinov\u00fdch a naftov\u00fdch motor\u016f, p\u0159e\u0161la na v\u00fdhradn\u011b elektrick\u00fd pohon, a od t\u00e9 doby vlastn\u011b nic nevyr\u00e1b\u011bla.<\/p>\n

\"\"Extravagantn\u00ed, a tak\u00e9 velmi kontroverzn\u00ed<\/strong>
\nBudouc\u00ed, od 6. \u0159\u00edjna ji\u017e k prodeji nab\u00edzen\u00fd nov\u00fd Jaguar je prvn\u00edm modelem vych\u00e1zej\u00edc\u00edm z nov\u00e9 tv\u016fr\u010d\u00ed i designov\u00e9 filozofie. Je sice nezam\u011bniteln\u00fd ze v\u0161ech \u00fahl\u016f pohledu zvenku, stejn\u011b jako v interi\u00e9ru. Z\u00e1m\u011br byl takov\u00fd, aby v\u0161e bylo v\u00fdjime\u010dn\u00fdm z\u00e1\u017eitkem \u2013 od vzhledu a\u017e po pocity, kter\u00e9 vyvol\u00e1v\u00e1, i j\u00edzdn\u00edmi vlastnostmi. Jak se to poda\u0159ilo, posoud\u00ed u\u017e na p\u0159elomu leto\u0161n\u00edho a p\u0159\u00ed\u0161t\u00edho roku z\u00e1kazn\u00edci, a hlavn\u011b \u00fadaje o prodej\u00edch. Zde se ale p\u0159edpoklady a n\u00e1zory na \u00fasp\u011bch, hodn\u011b rozch\u00e1zej\u00ed.<\/p>\n

Co chce nab\u00eddnout?<\/strong>
\nPohon obstar\u00e1v\u00e1 syst\u00e9m se t\u0159emi elektromotory o v\u00fdkonu cca 736 kW (1000 k), akumul\u00e1tory by m\u011bly umo\u017enit dojezd a\u017e 700 km a ultra-rychl\u00e9 nab\u00edjen\u00ed s 800 V architekturou podporuje po 15 minut\u00e1ch dojezd a\u017e 300 km.
\n\u010cty\u0159m\u00edstn\u00fd interi\u00e9r m\u00e1 nab\u00eddnout excelentn\u00ed materi\u00e1ly, nov\u00fd infotainment, prakticky \u017e\u00e1dn\u00e9 klasick\u00e9 fyzick\u00e9 ovlada\u010de, minimalistick\u00fd displej, volant s dotykov\u00fdmi plo\u0161kami, absenci vn\u011bj\u0161\u00edch zp\u011btn\u00fdch zrc\u00e1tek, kter\u00e9 nahradily kamery, spolu s displeji a mnoho dal\u0161\u00edch nev\u0161ednost\u00ed.<\/p>\n

\"\"Opravdu zaujme boh\u00e1\u010de?<\/strong>
\nI kdy\u017e n\u011bkter\u00e9 prvn\u00ed reakce po zve\u0159ejn\u011bn\u00ed nebyly p\u0159\u00edli\u0161 pozitivn\u00ed, c\u00edlov\u00e1 skupina potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f b\u00fdv\u00e1 \u010dasti nevyzpytateln\u00e1 a je tedy ot\u00e1zkou, jak milion\u00e1\u0159i zareaguj\u00ed. Auto, kter\u00e9 m\u00e1 konkurovat Aston Martin\u016fm, vrcholn\u00fdm Porsche \u010di Bentley\u016fm to asi nebude m\u00edt snadn\u00e9, ale teprve kupuj\u00edc\u00ed uk\u00e1\u017e\u00ed, zda se vrcholov\u00fd management tradi\u010dn\u00ed britsk\u00e9 zna\u010dky Jaguar trefil tentokr\u00e1t do \u010dern\u00e9ho.<\/p>\n

Je pravdou, \u017ee i kdy\u017e se skoro cel\u00fd sv\u011bt automobil\u016f u\u017e n\u011bjakou dobu pot\u00fdk\u00e1 s v\u00edcen\u00e1sobnou vlnou kriz\u00ed, kter\u00e1 se za\u010d\u00ednala projevovat n\u00e1stupem kovidu a trv\u00e1 prakticky dodnes, kategorie vrcholn\u00e9ho automobilov\u00e9ho luxusu se tolik nedot\u00fdk\u00e1. Proto extravagantn\u00ed elektromobil od Jaguar\u016f m\u016f\u017ee b\u00fdt p\u0159ekvapen\u00edm.<\/p>\n

Optimist\u00e9 i pesimist\u00e9 jsou ve st\u0159ehu<\/strong>
\nJedni hodnotitel\u00e9 nov\u00e9ho Jaguaru jsou podle prvn\u00edch reakc\u00ed, vych\u00e1zej\u00edc\u00edch v\u011bt\u0161inou jen z pohled\u016f na fotografie pesimisti\u010dt\u00ed, ale ned\u00e1vn\u00e9 d\u011bn\u00ed okolo kritikou sepsut\u00e9ho, ale z\u00e1hy vyprodan\u00e9ho prvn\u00edho elektrick\u00e9ho Ferrari, m\u016f\u017ee vzbuzovat optimistick\u00e9 nad\u011bje.<\/p>\n

Pesimist\u016fm trochu nahr\u00e1v\u00e1 i p\u0159edchoz\u00ed s\u00e1zka Jaguaru na \u010dist\u011b elektrick\u00fd pohon prost\u0159ednictv\u00edm modelu I-Pace EV, kter\u00e1 se t\u00e9to zna\u010dce moc nevyda\u0159ila. Toto auto sice z\u00edskalo n\u011bkolik v\u00fdznamn\u00fdch ocen\u011bn\u00ed, v\u010detn\u011b titul\u016f evropsk\u00e9ho i sv\u011btov\u00e9ho Auta roku, ale u z\u00e1kazn\u00edk\u016f zcela propadlo.<\/p>\n

Hodn\u011b riskantn\u00ed s\u00e1zka<\/strong>
\nJak dopadne Jaguar tentokr\u00e1t v nejvy\u0161\u0161\u00ed lize, kde cena u\u017e nehraje tolik roli a po\u010dty prodan\u00fdch kus\u016f se po\u010d\u00edtaj\u00ed na stovky, \u010di nanejv\u00fd\u0161 tis\u00edce ro\u010dn\u011b, je zat\u00edm je\u0161t\u011b velkou nezn\u00e1mou. Snad to maj\u00ed u Jagu\u00e1r\u016f dob\u0159e spo\u010d\u00edtan\u00e9 a marketingov\u011b zaji\u0161t\u011bn\u00e9. Prvn\u00ed re\u00e1ln\u00e9 reakce z\u00e1kazn\u00edk\u016f v podob\u011b objedn\u00e1vek a n\u00e1kup\u016f uvid\u00edme u\u017e brzo a zda v t\u00e9to loterii z\u00edsk\u00e1 Jaguar jackpot, nebo v\u0161e co do s\u00e1zky vlo\u017eil prohraje, se tak\u00e9 brzo uk\u00e1\u017ee.<\/p>\n

Karel Ber\u00e1nek<\/strong>
\nFoto: Jaguar<\/strong><\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

Zna\u010dku Jaguar \u010dek\u00e1 v \u00fater\u00fd 6. \u0159\u00edjna\u00a0 velk\u00fd den pravdy. V New Yorku dojde k…<\/p>\n","protected":false},"author":6,"featured_media":24971,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,31,12,8],"tags":[],"class_list":["post-24968","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektromobily","category-news","category-premiery","category-vystavy"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/24968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24968"}],"version-history":[{"count":4,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/24968\/revisions"}],"predecessor-version":[{"id":24988,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/24968\/revisions\/24988"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/24971"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24968"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24968"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}