{"id":2533,"date":"2024-02-29T09:10:20","date_gmt":"2024-02-29T09:10:20","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=2533"},"modified":"2024-02-29T09:10:20","modified_gmt":"2024-02-29T09:10:20","slug":"management-cme-opousti-jan-vlcek","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=2533","title":{"rendered":"Management CME opou\u0161t\u00ed Jan Vl\u010dek"},"content":{"rendered":"<div>\n<p><strong>Medi\u00e1ln\u00ed skupinu <em>CME<\/em> po 12 a\u00a0p\u016fl letech opust\u00ed Jan Vl\u010dek, dosavadn\u00ed group revenue officer spole\u010dnosti, kter\u00e1 v \u010cesku provozuje TV Nova a krom\u011b toho p\u016fsob\u00ed v dal\u0161\u00edch p\u011bti zem\u00edch, v\u010detn\u011b Slovenska. Z funkce odejde ke konci b\u0159ezna.<\/strong><\/p>\n<p>Vl\u010dek nastupoval k majiteli Novy <a href=\"https:\/\/www.mediar.cz\/obchodnim-reditelem-televize-nova-jan-vlcek\/\">v\u00a0\u0159\u00edjnu 2011<\/a>, kdy se stal obchodn\u00edm \u0159editelem. <a href=\"https:\/\/www.mediar.cz\/vlcek-jednatelem-novy-misto-sturgeona\/\">Od srpna 2016<\/a> byl jednatelem Novy, <a href=\"https:\/\/www.mediar.cz\/brachtlova-a-vlcek-jsou-generalnimi-rediteli-novy\/\">od \u010dervna 2019<\/a> p\u016fsobil i\u00a0v\u00a0roli spolu\u0159editele Novy, spole\u010dn\u011b s\u00a0<strong>Kl\u00e1rou Brachtlovou<\/strong>. Pozici co-CEO si zachoval i\u00a0pot\u00e9, co skupinu CME na sklonku roku 2020 <a href=\"https:\/\/www.mediar.cz\/cme-bude-ridit-stoessel-jetmar-dostal-bulharsko\/\">p\u0159evzala<\/a> \u010desk\u00e1 investi\u010dn\u00ed skupina <em><strong>PPF<\/strong><\/em>. <a href=\"https:\/\/www.mediar.cz\/tv-nova-meni-vedeni-novym-generalnim-reditelem-bude-daniel-grunt\/\">Za\u010d\u00e1tkem roku 2023<\/a>, kdy se gener\u00e1ln\u00edm \u0159editelem Novy stal <strong>Daniel Grunt<\/strong>, se Vl\u010dek s\u00a0Brachtlovou p\u0159esunuli do managementu mate\u0159sk\u00e9 CME. Tam reportovali <strong>Du\u0161anu \u0160valekovi<\/strong>, z\u00e1stupci \u0161\u00e9fa CME <strong>Didiera Stoessela<\/strong>.<\/p>\n<p>Vl\u010dek na Nov\u011b, respektive v\u00a0CME nastavil podle ozn\u00e1men\u00ed skupiny \u201est\u011b\u017eejn\u00ed strategii pro prodej reklamy a\u00a0budoval siln\u00e9 klientsk\u00e9 vztahy nap\u0159\u00ed\u010d trhy. CME ocenila jeho p\u0159\u00ednos jako z\u00e1sadn\u00ed i\u00a0b\u011bhem obdob\u00ed, kdy televize \u010delila dopad\u016fm pandemie covidu. \u201eOd sv\u00e9ho n\u00e1stupu do veden\u00ed CME st\u00e1l Jan Vl\u010dek v\u00a0\u010dele strategick\u00fdch iniciativ, jako je monetizace obsahu nap\u0159\u00ed\u010d obrazovkami a\u00a0zav\u00e1d\u011bn\u00ed c\u00edlen\u00e9 reklamy, \u010d\u00edm\u017e v\u00fdznamn\u011b p\u0159isp\u011bl k\u00a0napl\u0148ov\u00e1n\u00ed r\u016fstov\u00e9 strategie,\u201c uv\u00e1d\u00ed televizn\u00ed skupina.<\/p>\n<p>Ne\u017e v\u00a0roce 2011 nastoupil na Novu, p\u016fsobil Vl\u010dek jako managing director prodejce venkovn\u00ed reklamy <em><strong>BigMedia<\/strong><\/em>. P\u0159edt\u00edm 10 let p\u016fsobil ve spole\u010dnostech nadn\u00e1rodn\u00ed komunika\u010dn\u00ed skupiny <em><strong>WPP<\/strong><\/em>, nap\u0159\u00edklad v\u00a0medi\u00e1ln\u00ed agentu\u0159e <em><strong>Mindshare<\/strong><\/em> \u010di v\u00a0pra\u017esk\u00e9 a\u00a0moskevsk\u00e9 pobo\u010dce agentury <em><strong>JWT<\/strong><\/em>.\u00a0Nyn\u00ed podle CME \u201eotev\u0159e novou profesn\u00ed etapu\u201c.<\/p>\n<p>Vl\u010dk\u016fv odchod dnes CME ozn\u00e1mila jen p\u00e1r hodin pot\u00e9, co <a href=\"https:\/\/www.mediar.cz\/vladimir-muzik-nastupuje-do-cme-zaroven-zustava-v-cele-slovenske-mafry\/\">informovala<\/a> o\u00a0n\u00e1stupu <strong>Vladim\u00edra Mu\u017e\u00edka<\/strong> na pozici \u0159editele pro digit\u00e1ln\u00ed transformaci zpravodajsk\u00fdch form\u00e1t\u016f.<\/p>\n<p><strong>Zdroj: mediar.cz<\/strong><\/p>\n<\/div>\n<p><!--more--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Medi\u00e1ln\u00ed skupinu CME po 12 a\u00a0p\u016fl letech opust\u00ed Jan Vl\u010dek, dosavadn\u00ed group revenue officer spole\u010dnosti,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2534,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,49,5],"tags":[],"class_list":["post-2533","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-management","category-media","category-personalie"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/2533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2533"}],"version-history":[{"count":2,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/2533\/revisions"}],"predecessor-version":[{"id":2536,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/2533\/revisions\/2536"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/2534"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}