{"id":2682,"date":"2024-03-06T08:16:41","date_gmt":"2024-03-06T08:16:41","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=2682"},"modified":"2024-03-06T08:58:50","modified_gmt":"2024-03-06T08:58:50","slug":"prodeje-aut-rostou-volvo-skokanem-unora","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=2682","title":{"rendered":"Velk\u00e1 \u010dty\u0159ka dr\u017e\u00ed pozice, Volvo skokanem \u00fanora"},"content":{"rendered":"

\u00danor sice nebyl b\u00edl\u00fd jak je zvykem, ale trh osobn\u00edch automobil\u016f meziro\u010dn\u011b pos\u00edlil u\u017e na p\u0159edkovidov\u00e9 hodnoty a motocyklov\u00fd zaznamen\u00e1v\u00e1 nov\u00e9 historick\u00e9 prodejn\u00ed rekordy. \u0160koda udr\u017eela nejvy\u0161\u0161\u00ed pod\u00edl, druh\u00fd Hyundai zv\u00fd\u0161il n\u00e1skok na Toyotu, ta zase unik\u00e1 \u010dtvrt\u00e9mu Volkswagenu. Skokem m\u011bs\u00edce je zna\u010dka Volvo.<\/strong> <\/p>\n

Meziro\u010dn\u00ed zlep\u0161en\u00ed u osobn\u00edch voz\u016f sice nebylo v \u00fanoru tak v\u00fdrazn\u00e9 jako v lednu, ale +8,93 % za \u00fanor a +13,92 po dvou m\u011bs\u00edc\u00edch jsou v\u00edc ne\u017e povzbudiv\u00e9 v\u00fdsledky.<\/p>\n

Toyota s\u00a0n\u00e1skokem t\u0159et\u00ed <\/b><\/strong><\/p>\n

Lednov\u00e9 skokov\u00e9 zlep\u0161en\u00ed sice \u0160koda v\u00a0\u00fanoru nezopakovala, ale +6,64 % a 33,81 % tr\u017en\u00edho pod\u00edlu jsou velmi dobr\u00e9 hodnoty. Aktu\u00e1ln\u00ed \u017eeb\u0159\u00ed\u010dek registrac\u00ed dozn\u00e1v\u00e1 letos oproti minulosti docela zaj\u00edmav\u00e9 prom\u011bny. V TOP 10 se za suver\u00e9nn\u00ed \u0161kodovkou docela p\u011bkn\u011b zp\u0159eh\u00e1zelo po\u0159ad\u00ed i odstupy.<\/p>\n

Dvojka Hyundai si na t\u0159et\u00ed Toyotu vytvo\u0159il docela slu\u0161n\u00fd n\u00e1skok o v\u00edce ne\u017e 500 kus\u016f a \u010dtvrt\u00fd VW meziro\u010dn\u011b ztr\u00e1c\u00ed -9,75 %. Dal\u0161\u00ed dvojici tvo\u0159\u00ed Kia a Dacia. Za n\u00ed je op\u011bt zp\u0159eh\u00e1zen\u00e9 po\u0159ad\u00ed, sedm\u00e9 BMW posko\u010dilo z\u00a0des\u00e1t\u00e9ho m\u00edsta, osmou p\u0159\u00ed\u010dku si dr\u017e\u00ed Ford, na dev\u00e1tou z\u00a0\u0161est\u00e9 klesl Mercedes-Benz a nejv\u011bt\u0161\u00edm skokanem \u00fanora je z\u00a0osmn\u00e1ct\u00e9ho na des\u00e1t\u00e9 m\u00edsto Volvo.<\/p>\n

Ve druh\u00e9 des\u00edtce si nejv\u00edce polep\u0161ila Suzuki na 12 m\u00edsto z patn\u00e1ct\u00e9ho, MG nyn\u00ed \u010dtrn\u00e1ct\u00e9, loni dvac\u00e1t\u00e9, Lexus postoupil v \u00fanoru na osmn\u00e1ctou p\u0159\u00ed\u010dku z 23, a Cupra letos p\u0159ekonala mate\u0159sk\u00fd SEAT.<\/p>\n

Do t\u0159et\u00ed des\u00edtky se letos p\u0159esouvaj\u00ed d\u0159\u00edve \u00fasp\u011b\u0161n\u00e9 mainstreamov\u00e9 zna\u010dky, jako Citro\u00ebn (21), Mazda (22), Honda (23), Fiat (29) a Jeep (31). P\u0159ekvapiv\u011b se v \u00fanoru neda\u0159ilo, v lednu a loni tak \u00fasp\u011b\u0161n\u00e1 Tesle, kter\u00e1 klesla na 25 m\u00edsto. Ze \u0161patn\u00e9ho lo\u0148ska se zat\u00edm dost\u00e1v\u00e1 Nissan (letos 24, loni 29) a Mitsubishi (27\/35).<\/p>\n

Luxusu trochu ubylo, ale nepohor\u0161ila si ka\u017ed\u00e1 zna\u010dka<\/b><\/strong><\/p>\n

D\u016fsledkem hore\u010dn\u00e9ho nakupov\u00e1n\u00ed luxusn\u00edch voz\u016f ke konci minul\u00e9ho roku jsou slab\u0161\u00ed registrace voz\u016f zna\u010dek Mercedes-Benz (-45,51 %), Audi (-42,47 %), ale i Porsche (-33,96 %), Maserati (-71,4 %) a Rolls-Royce (letos zat\u00edm 0). Zna\u010dek jako Aston Martin, Bentley, Ferrari, se naopak tento jev prakticky nedotknul a Lamborghini si letos polep\u0161ilo prodeje o 60 %. Jak se ukazuje, omezen\u00ed limitu pro odpis DPH u velmi drah\u00fdch voz\u016f, n\u011bjak\u00fd velk\u00fd efekt pro st\u00e1tn\u00ed pokladnu asi nep\u0159inese, ale politici se m\u011bli \u010d\u00edm chlubit a z\u00e1vistivci stejn\u011b nebudou nikdy spokojeni.<\/p>\n

Model\u016fm vl\u00e1dne st\u00e1le Octavia <\/b><\/strong><\/p>\n

V\u00a0TOP 10 se na \u010desk\u00e9m trhu osobn\u00edch voz\u016f u\u017e del\u0161\u00ed \u010das nic moc nem\u011bn\u00ed. Mezi sedm \u0161kodovek se vkl\u00ednily dva Hyundaie (i30 a Tucson) a jedna Toyota (Corolla). Naopak mezi 11. a 20. m\u00edstem do\u0161lo letos po dvou m\u011bs\u00edc\u00edch z\u00a0n\u011bkolika zm\u011bn\u00e1m, kdy\u017e si sv\u00e1 m\u00edsta vz\u00e1jemn\u011b prost\u0159\u00eddaly modely Kia Ceed, Dacia Duster a Toyota Yaris Cross. Mezi TOP 20 se vr\u00e1tily VW Golf a Toyota RAV4. Nov\u00e1\u010dky jsou zde letos MG ZS a Cupra Formentor.<\/p>\n

\"\"<\/p>\n

Opel letos za\u010d\u00edn\u00e1 ovl\u00e1dat trh dod\u00e1vek <\/b><\/strong><\/p>\n

T\u0159\u00edletou hegemonii voz\u016f zna\u010dky Renault letos tvrd\u011b napad\u00e1 Opel. V\u00a0\u00fanoru registroval 292 vozidel a po dvou m\u011bs\u00edc\u00edch je u\u017e leto\u0161n\u00ed jedni\u010dkou \u010desk\u00e9ho trhu lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f. Ve vz\u00e1jemn\u00e9m souboji zna\u010dek Opel, Renault, Ford, VW a Toyota se tvrd\u011b z\u00e1pol\u00ed o ka\u017ed\u00fd prodan\u00fd kus a je jist\u00e9, \u017ee si \u017e\u00e1dn\u00fd z \u201evelk\u00e9 p\u011btky\u201c, ze kter\u00e9 ka\u017ed\u00e1 zna\u010dka m\u00e1 v\u00edce ne\u017e desetiprocentn\u00ed pod\u00edl na na\u0161em trhu, ned\u00e1 tomu druh\u00e9mu nic zadarmo.<\/p>\n

Dotace zat\u00edm prodeje elektromobil\u016f neovlivnily \u00a0<\/b><\/strong><\/p>\n

Za \u00fanor registrovan\u00fdch 438 elektromobil\u016f p\u0159edstavuje sice o 139 kus\u016f v\u00edc ne\u017e za stejn\u00e9 obdob\u00ed loni, ale tr\u017en\u00ed pod\u00edl jen 2,39 %. Ani po dvou leto\u0161n\u00edch m\u011bs\u00edc\u00edch se zat\u00edm neprojevil razantn\u011bj\u0161\u00ed vliv letos zaveden\u00fdch st\u00e1tn\u00edch dotac\u00ed, kter\u00e9 maj\u00ed podpo\u0159it jejich prodeje. Jejich pod\u00edl po dvou m\u011bs\u00edc\u00edch je na \u010desk\u00e9m trhu zat\u00edm dokonce hor\u0161\u00ed ne\u017e lo\u0148sk\u00fd celoro\u010dn\u00ed pr\u016fm\u011br (3 %).<\/p>\n

To asi m\u00e1lokdo \u010dekal. P\u0159\u00ed\u010diny pokra\u010duj\u00edc\u00edho slab\u0161\u00edho z\u00e1jmu o koupi elektromobil\u016f jsou z\u0159ejm\u011b v\u00a0tom, \u017ee na jejich n\u00e1kup prost\u011b nem\u00e1 p\u0159ev\u00e1\u017en\u00e1 v\u011bt\u0161ina z\u00e1kazn\u00edk\u016f prost\u0159edky, ani z\u00a0\u0159ad podnik\u016f a podnikatel\u016f. Ti, kte\u0159\u00ed cht\u011bli s\u00a0elektromobily jezdit, si je u\u017e zakoupili a dal\u0161\u00edch \u201ebohat\u00fdch\u201c u\u017e z\u0159ejm\u011b nen\u00ed tolik.<\/p>\n

Tesly si letos koupilo p\u0159es 30 % soukromn\u00edk\u016f <\/b><\/strong><\/p>\n

Jeden povzbudiv\u00fd moment ale leto\u0161n\u00ed registrace elektromobil\u016f p\u0159ece jen nab\u00edzej\u00ed: pod\u00edl soukrom\u00fdch kupuj\u00edc\u00edch u zna\u010dky Tesla dos\u00e1hl 30.88 % a jen za \u00fanor to bylo dokonce v\u00edce ne\u017e t\u0159etina (36,36 %). To je opravdu zaj\u00edmav\u00fd a sv\u00fdm zp\u016fsobem nad\u011bjn\u00fd \u00fadaj, zvl\u00e1\u0161\u0165 kdy\u017e se na soukromn\u00edky st\u00e1tn\u00ed dotace nevztahuj\u00ed.<\/p>\n

Tesla je i letos jedni\u010dkou \u010desk\u00e9ho trhu, kdy\u017e za \u00fanor registrovala 88 nov\u00fdch elektromobil\u016f a po dvou m\u011bs\u00edc\u00edch u\u017e dokonce 204, co\u017e p\u0159edstavuje meziro\u010dn\u00ed zlep\u0161en\u00ed o 44,68 %. Dvojkou je \u0160koda se 162 kusy, t\u0159et\u00ed Hyundai s\u00a0rovnou stovkou registrovan\u00fdch elektromobil\u016f.<\/p>\n

Hybrid\u016fm se da\u0159\u00ed st\u00e1le l\u00e9pe<\/b><\/strong><\/p>\n

Po\u010dty osobn\u00edch voz\u016f s\u00a0hybridn\u00edm pohonem u n\u00e1s letos d\u00e1l rostou, tak\u017ee jejich tr\u017en\u00ed pod\u00edl u\u017e p\u0159esahuje 20 %, co\u017e znamen\u00e1, \u017ee ka\u017ed\u00e9 p\u00e1t\u00e9 u n\u00e1s registrovan\u00e9 auto je hybrid. Hybrid\u016fm jasn\u011b vl\u00e1dne Toyota, kter\u00e9 pat\u0159\u00ed 26,88 % t\u00e9to kategorie. Ze v\u0161ech prodan\u00fdch Toyot m\u00e1 67,5 % hybridn\u00ed pohon. Voz\u016f s\u00a0vn\u011bj\u0161\u00edm dob\u00edjen\u00edm tak\u00e9 p\u0159ibylo, ale jejich pod\u00edl se meziro\u010dn\u011b sn\u00ed\u017eil na 2,18 %, loni to bylo 2,53 %.<\/p>\n

Motorky ani letos plyn neub\u00edraj\u00ed \u00a0\u00a0<\/b><\/strong><\/p>\n

T\u011b\u017eko \u0159\u00edci pro\u010d prodeji motocykl\u016f u\u017e tak dlouho da\u0159\u00ed a pokra\u010duje v\u00a0r\u016fstu i v\u00a0leto\u0161n\u00edm roce. Po dvou \u201ezimn\u00edch\u201c m\u011bs\u00edc\u00edch bylo registrov\u00e1no 2568 stroj\u016f, co\u017e je nov\u00fd historicky rekordn\u00ed v\u00fdsledek a p\u0159edstavuje meziro\u010dn\u00ed zlep\u0161en\u00ed o 22,64 %. TOP 5 tvo\u0159\u00ed suver\u00e9nn\u00ed Honda s\u00a0501 kusy, druh\u00e1 je CF Moto (378), t\u0159et\u00ed KTM (183), \u010dtvrt\u00e9 BMW (142) a p\u00e1t\u00e1 Yamaha (108).<\/p>\n

Nad\u011bjn\u00fd za\u010d\u00e1tek roku <\/b><\/strong><\/p>\n

V\u00fdsledky registrac\u00ed za \u00fanor i po prvn\u00edch dvou leto\u0161n\u00edch m\u011bs\u00edc\u00edch jsou a\u017e p\u0159ekvapiv\u011b nad\u011bjn\u00e9. Signalizuj\u00ed mo\u017en\u00fd n\u00e1vrat do p\u0159edkovidov\u00e9 doby, i kdy\u017e bude asi v\u00a0jin\u00fdch proporc\u00edch. Zat\u00edm leto\u0161n\u00ed rok nap\u0159\u00edklad nazna\u010duje ur\u010dit\u00e9 p\u0159esuny z\u00e1jmu z\u00e1kazn\u00edk\u016f mezi jednotliv\u00fdmi zna\u010dkami a u n\u011bkter\u00fdch tradi\u010dn\u00edch je a\u017e n\u00e1padn\u011b patrn\u00e1 jejich ur\u010dit\u00e1 stagnace, tak\u017ee jim postupn\u011b uj\u00eddaj\u00ed z\u00a0kol\u00e1\u010de ty agresivn\u011bj\u0161\u00ed.<\/p>\n

\"\"<\/p>\n

Na tomto m\u00edst\u011b stoj\u00ed za p\u0159ipomenut\u00ed, \u017ee si i na \u010desk\u00fd trh u\u017e intenzivn\u011b brous\u00ed zuby cel\u00e1 sme\u010dka \u010d\u00ednsk\u00fdch v\u00fdrobc\u016f, kte\u0159\u00ed se ur\u010dit\u011b nezab\u00fdvaj\u00ed \u201eambici\u00f3zn\u00edmi\u201c iluzemi jako n\u011bkte\u0159\u00ed Evropan\u00e9. Jist\u00e9 je, \u017ee nov\u00e1 tov\u00e1rna BYD v Ma\u010farsku u\u017e brzo za\u010dne vyr\u00e1b\u011bt a s \u010d\u00ednsk\u00fdmi automobily p\u0159ijdou i nov\u00e9 formy obchodov\u00e1n\u00ed. M\u00e1me se na co t\u011b\u0161it.<\/p>\n

Karel Ber\u00e1nek<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

\u00danor sice nebyl b\u00edl\u00fd jak je zvykem, ale trh osobn\u00edch automobil\u016f meziro\u010dn\u011b pos\u00edlil u\u017e na…<\/p>\n","protected":false},"author":1,"featured_media":67,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42,14,10],"tags":[],"class_list":["post-2682","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyza","category-komentar","category-statistika"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/2682","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2682"}],"version-history":[{"count":4,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/2682\/revisions"}],"predecessor-version":[{"id":2693,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/2682\/revisions\/2693"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/67"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2682"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2682"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}