{"id":3171,"date":"2024-04-03T08:49:34","date_gmt":"2024-04-03T08:49:34","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=3171"},"modified":"2024-04-03T08:49:34","modified_gmt":"2024-04-03T08:49:34","slug":"znacka-ds-meni-oznaceni-vybav","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=3171","title":{"rendered":"Zna\u010dka DS m\u011bn\u00ed ozna\u010den\u00ed v\u00fdbav"},"content":{"rendered":"<p><strong>Zna\u010dka DS Automobiles dala nov\u00fdm verz\u00edm sv\u00fdch voz\u016f nov\u00e1 ozna\u010den\u00ed. <\/strong><strong>Pro ni\u017e\u0161\u00ed stupe\u0148 v\u00fdbavy bylo zvoleno legend\u00e1rn\u00ed ozna\u010den\u00ed PALLAS, pro vy\u0161\u0161\u00ed verzi je poprv\u00e9 pou\u017eito ozna\u010den\u00ed \u00c9TOILE.<\/strong><!--more--><\/p>\n<p>V pr\u016fb\u011bhu roku 2024 z\u00edskaj\u00ed modely DS Automobiles novou, jednodu\u0161\u0161\u00ed strukturu nab\u00eddky, vych\u00e1zej\u00edc\u00ed ze dvou verz\u00ed s ozna\u010den\u00edm PALLAS a \u00c9TOILE. C\u00edlem je zajistit v\u011bt\u0161\u00ed p\u0159ehlednost a zd\u016fraznit tak kl\u00ed\u010dov\u00e9 vlastnosti t\u011bchto verz\u00ed, kter\u00e9 maj\u00ed ko\u0159eny v\u00a0historick\u00e9m d\u011bdictv\u00ed zna\u010dky.<\/p>\n<p>DS Automobiles se vrac\u00ed k n\u00e1zvu PALLAS, inspirovan\u00e9mu ozna\u010den\u00edm Palace, kter\u00e9 se ud\u011bluje nejluxusn\u011bj\u0161\u00edm p\u011btihv\u011bzdi\u010dkov\u00fdm hotel\u016fm.<\/p>\n<p>N\u00e1zev Pallas, pou\u017e\u00edvan\u00fd pro n\u011bkdej\u0161\u00ed vozy DS, se za\u010dal pou\u017e\u00edvat v roce 1964. Po \u0161edes\u00e1ti letech se vrac\u00ed se stejnou ambic\u00ed: zt\u011bles\u0148ovat francouzsk\u00e9 know-how.<\/p>\n<p>DS Pallas, p\u0159edstaven\u00fd tehdy jako nov\u00e1 verze vozu, byl \u00a0ve sv\u00e9 dob\u011b \u201eur\u010den k tomu, aby uspokojil p\u0159\u00e1n\u00ed nejn\u00e1ro\u010dn\u011bj\u0161\u00edch z\u00e1kazn\u00edk\u016f\u201c. Mezi jeho hlavn\u00ed vlastnosti pat\u0159ila velk\u00e1 pozornost v\u011bnovan\u00e1 detail\u016fm a dodnes z\u016fst\u00e1v\u00e1 legend\u00e1rn\u00edm podpisem z\u00a0historie zna\u010dky DS.<\/p>\n<p><strong>Hv\u011bzda na vrcholu nab\u00eddky<\/strong><\/p>\n<p>Model na vrcholu nab\u00eddky nese velmi pa\u0159\u00ed\u017esk\u00e9 ozna\u010den\u00ed \u00c9TOILE. Je symbolem n\u00e1m\u011bst\u00ed Place Charles-de-Gaulle (d\u0159\u00edve zn\u00e1m\u00e9ho jako Place de l&#8217;\u00c9toile), v jeho\u017e st\u0159edu stoj\u00ed na konci Avenue des Champs-\u00c9lys\u00e9es V\u00edt\u011bzn\u00fd oblouk a jeho\u017e dla\u017eebn\u00ed kostky tvo\u0159\u00ed p\u0159i pohledu z v\u00fd\u0161ky hv\u011bzdu (\u00e9toile). Do n\u00e1m\u011bst\u00ed \u00fast\u00ed nejslavn\u011bj\u0161\u00ed pa\u0159\u00ed\u017esk\u00e9 bulv\u00e1ry, kter\u00e9 v souladu s n\u00e1vrhem architekta barona Haussmanna vytv\u00e1\u0159ej\u00ed hv\u011bzdu.<\/p>\n<p>\u00c9TOILE rovn\u011b\u017e odkazuje na nejvy\u0161\u0161\u00ed titul, kter\u00fd se od 19. stolet\u00ed ud\u011bluje nejlep\u0161\u00edm tane\u010dn\u00edk\u016fm baletu pa\u0159\u00ed\u017esk\u00e9 N\u00e1rodn\u00ed opery.<\/p>\n<p>Do interi\u00e9r\u016f voz\u016f, kter\u00e9 zdob\u00ed \u010daloun\u011bn\u00ed z vysoce kvalitn\u00ed Alcantary\u00ae nebo k\u016f\u017ee Nappa, se tak prom\u00edt\u00e1 um\u011bn\u00ed spojen\u00e9 s\u00a0architektonickou kreativitou, dokonalost\u00ed a energi\u00ed noblesn\u00edho know-how.<\/p>\n<p>Verze PALLAS a \u00c9TOILE ponesou ka\u017ed\u00e1 specifick\u00fd znak s motivy inspirovan\u00fdmi u\u017eit\u00fdm um\u011bn\u00edm. Znak PALLAS m\u00e1 tvar oblouku, kter\u00fd p\u0159ipom\u00edn\u00e1 historickou osu Pa\u0159\u00ed\u017ee (oblouk Arc de Triomphe du Carrousel na konci Tuilersk\u00fdch zahrad, obelisk na n\u00e1m\u011bst\u00ed Svornosti, V\u00edt\u011bzn\u00fd oblouk a oblouk La Grande Arche ve \u010dtvrti la D\u00e9fense), zat\u00edmco \u00c9TOILE zn\u00e1zor\u0148uje \u0161irok\u00fd paprsek sv\u011btla, kter\u00fd p\u0159edstavuje 12 bulv\u00e1r\u016f, sb\u00edhaj\u00edc\u00edch se na\u00a0n\u00e1m\u011bst\u00ed Place Charles-de-Gaulle, kter\u00e9 se a\u017e do roku 1970 jmenovalo Place de l\u00b4Etoile.<\/p>\n<p>Tato nov\u00e1 \u0159ada verz\u00ed bude uvedena na trh v \u010dervnu nejprve u modelu DS 4<\/p>\n<p><strong>Zdroj: DS, Martina Bedrnov\u00e1<\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zna\u010dka DS Automobiles dala nov\u00fdm verz\u00edm sv\u00fdch voz\u016f nov\u00e1 ozna\u010den\u00ed. Pro ni\u017e\u0161\u00ed stupe\u0148 v\u00fdbavy bylo&#8230;<\/p>\n","protected":false},"author":1,"featured_media":3172,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/3171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3171"}],"version-history":[{"count":1,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/3171\/revisions"}],"predecessor-version":[{"id":3173,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/3171\/revisions\/3173"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/3172"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}