{"id":398,"date":"2023-11-21T08:48:32","date_gmt":"2023-11-21T08:48:32","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=398"},"modified":"2023-11-21T08:48:55","modified_gmt":"2023-11-21T08:48:55","slug":"prodej-vw-v-cine-zrejme-nejnizsi-od-r-2012","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=398","title":{"rendered":"Prodej VW v \u010c\u00edn\u011b letos nejni\u017e\u0161\u00ed od r. 2012"},"content":{"rendered":"<p class=\"big\"><strong>Prodej Volkswagenu v \u010c\u00edn\u011b bude letos z\u0159ejm\u011b nejni\u017e\u0161\u00ed od roku 2012, proto\u017ee rychl\u00fd p\u0159echod k elektromobil\u016fm v zemi zvy\u0161uje z\u00e1jem o dom\u00e1c\u00ed zna\u010dky. A n\u011bmeck\u00fd automobilov\u00fd gigant nen\u00ed jedin\u00fd, kter\u00fd se pot\u00fdk\u00e1 se slab\u00fdm prodejem v \u010c\u00edn\u011b. Vypl\u00fdv\u00e1 to za anal\u00fdzy, kterou provedla zpravodajsk\u00e1 televize CNBC.<\/strong><!--more--><\/p>\n<div class=\"box-offer-mob-perex\">\n<div id=\"mobFullPerexBan\">CNBC zkoumala prodeje deseti p\u0159edn\u00edch sv\u011btov\u00fdch automobilov\u00fdch zna\u010dek. Jej\u00ed anal\u00fdza ukazuje, \u017ee prodej Nissanu by mohl b\u00fdt nejhor\u0161\u00ed od roku 2009, podobn\u011b i prodej Hyundai. Prodej Toyoty by m\u011bl b\u00fdt nejni\u017e\u0161\u00ed od roku 2020.<\/div>\n<\/div>\n<p>Pokles prodeje z\u00e1padn\u00edch automobilek p\u0159ich\u00e1z\u00ed v dob\u011b, kdy \u010c\u00edna rychle p\u0159ech\u00e1z\u00ed od spalovac\u00edch motor\u016f k elektromobil\u016fm a hybrid\u016fm. Tato zm\u011bna zvy\u0161uje prodej automobilky Tesla a dom\u00e1c\u00edch zna\u010dek, jako BYD.<\/p>\n<p><strong>Nejv\u011bt\u0161\u00ed sv\u011btov\u00fd trh<\/strong><\/p>\n<p>\u010c\u00edna je nejv\u011bt\u0161\u00edm automobilov\u00fdm trhem na sv\u011bt\u011b. Elektrick\u00e9 a hybridn\u00ed vozy se na celkov\u00e9m prodeji osobn\u00edch aut podle \u010d\u00ednsk\u00e9ho svazu osobn\u00edch automobil\u016f CPCA v leto\u0161n\u00edm roce pod\u00edlej\u00ed ji\u017e v\u00edce ne\u017e t\u0159etinou. A v listopadu by podle \u00fadaj\u016f asociace m\u011bl prodej vzr\u016fst meziro\u010dn\u011b o 20 procent.<\/p>\n<div data-id=\"rsUmcHdbr2jh\">\n<div class=\"orp-player-wrapper orp-aspectRateFixed orp-player-ipm\" data-hidden=\"false\">\n<div class=\"orp-light-player-wrapper\">\n<div class=\"orp-player-iframe\">\n<div class=\"orp-light-player-wrapper orp-notMobile orp-init-loading\">\n<div class=\"orp-lp-holder\">\n<div class=\"orp-ctrl orp-c-play-big\">Volkswagen s p\u0159ibli\u017en\u011b t\u0159emi miliony prodan\u00fdch voz\u016f ro\u010dn\u011b z\u016fst\u00e1v\u00e1 gigantem na \u010d\u00ednsk\u00e9m automobilov\u00e9m trhu, u elektromobil\u016f se v\u0161ak zat\u00edm p\u0159\u00edli\u0161 neprosadil. V \u010dervenci se rozhodl investovat zhruba 700 milion\u016f USD (15,8 miliardy K\u010d) do \u010d\u00ednsk\u00e9 za\u010d\u00ednaj\u00edc\u00ed firmy Xpeng, kter\u00e1 vyv\u00edj\u00ed elektromobily, aby spole\u010dn\u011b vyvinuly dva vozy pro \u010c\u00ednu.<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>BYD v\u0161ak evropsk\u00e9ho giganta rychle doh\u00e1n\u00ed. Loni poprv\u00e9 spole\u010dnost prodala v\u00edce ne\u017e jeden milion voz\u016f a letos je na cest\u011b k prodeji 2,5 milionu voz\u016f.<\/p>\n<p>Obl\u00edbenost zahrani\u010dn\u00edch zna\u010dek u \u010d\u00ednsk\u00fdch spot\u0159ebitel\u016f kles\u00e1. Omezen\u00ed registra\u010dn\u00edch zna\u010dek ve velk\u00fdch m\u011bstech, jako Peking, motivuj\u00ed m\u00edstn\u00ed ke koupi elektromobil\u016f nam\u00edsto tradi\u010dn\u00edch voz\u016f se spalovac\u00edm motorem. Pr\u016fzkum spole\u010dnosti Bernstein mezi \u010d\u00ednsk\u00fdmi spot\u0159ebiteli uk\u00e1zal, \u017ee BYD je hlavn\u00ed zna\u010dkou, kterou by kupci elektromobil\u016f zva\u017eovali. Na druh\u00e9m m\u00edst\u011b byla Tesla a za n\u00ed Nio.<\/p>\n<p>P\u0159esto\u017ee \u010d\u00ednsk\u00fd trh s elektromobily roste, konkurence je zde tvrd\u00e1 i pro dom\u00e1c\u00ed zna\u010dky. Ty se tak sna\u017e\u00ed prosadit i v zahrani\u010d\u00ed. Podle srpnov\u00e9 anal\u00fdzy agentury Moody&#8217;s je \u010c\u00edna na nejlep\u0161\u00ed cest\u011b st\u00e1t se v leto\u0161n\u00edm roce nejv\u011bt\u0161\u00edm sv\u011btov\u00fdm v\u00fdvozcem automobil\u016f, a p\u0159edstihnout tak Japonsko a N\u011bmecko.<\/p>\n<p>Uk\u00e1zkou toho, jak velkou silou se \u010d\u00ednsk\u00e9 automobilky v zahrani\u010d\u00ed st\u00e1vaj\u00ed, je i skute\u010dnost, \u017ee Evropsk\u00e1 unie zah\u00e1jila vy\u0161et\u0159ov\u00e1n\u00ed \u010d\u00ednsk\u00fdch v\u00fdrobc\u016f elektromobil\u016f, zda nevyu\u017e\u00edvaj\u00ed nepovolen\u00e9 st\u00e1tn\u00ed dotace.<\/p>\n<p><strong>Zdroj: CNBC, \u010cesk\u00e9 noviny<\/strong><\/p>\n<div class=\"crossroad-icon\"><\/div>\n<div id=\"textFullBan\">\n<div id=\"ssp-zone-78406\" class=\"adFull\">\n<div class=\"sssp-posCont\"><\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Prodej Volkswagenu v \u010c\u00edn\u011b bude letos z\u0159ejm\u011b nejni\u017e\u0161\u00ed od roku 2012, proto\u017ee rychl\u00fd p\u0159echod k&#8230;<\/p>\n","protected":false},"author":1,"featured_media":140,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,10],"tags":[],"class_list":["post-398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektromobily","category-statistika"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/398","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=398"}],"version-history":[{"count":3,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/398\/revisions"}],"predecessor-version":[{"id":400,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/398\/revisions\/400"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/140"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=398"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=398"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=398"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}