{"id":66,"date":"2023-11-06T07:01:04","date_gmt":"2023-11-06T07:01:04","guid":{"rendered":"https:\/\/www.automakers.cz\/?p=66"},"modified":"2023-11-06T07:02:12","modified_gmt":"2023-11-06T07:02:12","slug":"rijen-naznacil-normalizaci-trhu-s-auty","status":"publish","type":"post","link":"https:\/\/www.automakers.cz\/?p=66","title":{"rendered":"\u010cesk\u00fd trh letos c\u00edl\u00ed na 220 tis\u00edc aut"},"content":{"rendered":"

V\u00fdsledky registrac\u00ed motorov\u00fdch vozidel za \u0159\u00edjen ukazuj\u00ed n\u011bkolik zaj\u00edmav\u00fdch moment\u016f. P\u0159edev\u0161\u00edm to, \u017ee se registrace osobn\u00edch automobil\u016f dostaly v posledn\u00edch m\u011bs\u00edc\u00edch kone\u010dn\u011b na p\u0159edkovidovou \u00farove\u0148 a u lehk\u00fdch u\u017eitkov\u00fdch voz\u016f p\u0159ekon\u00e1vaj\u00ed v\u0161echny dosavadn\u00ed rekordy.<\/strong><\/p>\n

Sou\u010dasn\u011b potvrzuj\u00ed, \u017ee firmy i soukromn\u00edci maj\u00ed st\u00e1le, navzdory probl\u00e9m\u016fm \u010desk\u00e9 ekonomiky, inflaci a r\u016fstu cen, dostatky prost\u0159edk\u016f na n\u00e1kup nov\u00fdch vozidel. Je proto pravd\u011bpodobn\u00e9, \u017ee letos dojde k\u00a0registrac\u00edm cca 220 tis\u00edc osobn\u00edch voz\u016f, co\u017e bude nejv\u00edce za posledn\u00ed \u010dty\u0159i roky, ale st\u00e1le je to o 50 tis\u00edc m\u00e9n\u011b ne\u017e v\u00a0roce 2017 a o cca 30 tis\u00edc m\u00e9n\u011b ne\u017e v\u00a0p\u0159edkovidovn\u00e9m roce 2019. Normalizace trhu postupuje sice pomalu, ale je u\u017e patrn\u00e1, a sou\u010dasn\u011b vyd\u00e1v\u00e1 i nov\u00e9 sign\u00e1ly do budoucna.<\/p>\n

T\u0159i a\u017e \u010dty\u0159 fleety na jednoho soukromn\u00edka<\/strong><\/p>\n

\u010cesk\u00fd trh v\u00a0posledn\u00ed dob\u011b prov\u00e1zej\u00ed n\u011bkter\u00e9 jevy trvalej\u0161\u00edho charakteru, kter\u00e9 jej budou z\u0159ejm\u011b pokra\u010dovat i v\u00a0p\u0159\u00ed\u0161t\u00edm roce. Jedn\u00edm z\u00a0nich je ji\u017e del\u0161\u00ed \u010das p\u0159etrv\u00e1vaj\u00edc\u00ed vysoce p\u0159eva\u017euj\u00edc\u00ed pod\u00edl n\u00e1kupu voz\u016f firmami ve srovn\u00e1n\u00ed se soukrom\u00fdmi z\u00e1kazn\u00edky. Ten se pohybuje mezi t\u0159emi a\u017e \u010dty\u0159mi ku jedn\u00e9, co\u017e nen\u00ed zrovna norm\u00e1ln\u00ed. Sv\u011bd\u010d\u00ed to nejen o tom, \u017ee fleety jsou tahounem \u010desk\u00e9ho trhu osobn\u00edch vozidel, ale tak\u00e9 o slab\u00e9 kupn\u00ed s\u00edle a mal\u00e9m z\u00e1jmu soukromn\u00edk\u016f. Letos po deseti m\u011bs\u00edc\u00edch bylo registrov\u00e1no na firmy 140\u00a0813 osobn\u00edch voz\u016f a 45\u00a0973, co\u017e p\u0159edstavuje 24,65 % na soukrom\u00e9 odb\u011bratele. Ur\u010dit\u011b by bylo lep\u0161\u00ed, kdyby pod\u00edl firem byl bl\u00ed\u017ee polovin\u011b, a samoz\u0159ejm\u011b je\u0161t\u011b lep\u0161\u00ed, kdyby soukromn\u00edci odebrali tak\u00e9 p\u0159es 140 tis\u00edc aut, co\u017e by se r\u00e1zem prom\u00edtlo i v omlazen\u00ed vozov\u00e9ho parku, ale to bohu\u017eel nehroz\u00ed.<\/p>\n

Ro\u0161\u00e1dy mezi zna\u010dkami, Toyota se dere vzh\u016fru<\/strong><\/p>\n

Dal\u0161\u00edm zaj\u00edmav\u00fdm faktorem jsou meziro\u010dn\u00ed zm\u011bny v\u00a0po\u0159ad\u00ed \u00fasp\u011b\u0161nosti a tr\u017en\u00edho pod\u00edlu \u0159ady zna\u010dek. Toyot\u011b nap\u0159\u00edklad pat\u0159il loni v\u00a0\u0159\u00edjnu s\u00a0prodejem 891 voz\u016f pod\u00edl 5,47 %, ale letos u\u017e odebralo Toyoty 1722 z\u00e1kazn\u00edk\u016f a pod\u00edl vystoupal na 8,91 %, co\u017e ji vyst\u0159elilo na t\u0159et\u00ed p\u0159\u00ed\u010dku p\u0159ed Hyundai, a to za z\u00e1\u0159\u00ed u\u017e byla Toyota dokonce dvojkou \u010desk\u00e9ho trhu. Z\u00a023. m\u00edsta loni, se na dvan\u00e1ct\u00e9 vy\u0161vihla zna\u010dka MG a dal\u0161\u00edm skokanem je Ssangyong, tak\u00e9 u\u017e pevn\u011b figuruj\u00edc\u00ed v\u00a0polovin\u011b druh\u00e9 des\u00edtky zna\u010dek, p\u0159ed tradi\u010dn\u00edmi, a d\u00e1 se bohu\u017eel \u0159\u00edci, \u017ee asi u\u017e b\u00fdval\u00fdmi p\u0159edn\u00edmi zna\u010dkami, jak\u00fdmi byly od sedmn\u00e1ct\u00e9ho m\u00edsta d\u00e1l Citroen, Opel, Seat atd.<\/p>\n

Da\u0159\u00ed se drah\u00fdm, ale\u2026<\/strong><\/p>\n

Hospod\u00e1\u0159sk\u00e9 situaci a u\u017e del\u0161\u00ed \u010das trvaj\u00edc\u00edmu \u201erozev\u00edr\u00e1n\u00ed se n\u016f\u017eek\u201c odpov\u00eddaj\u00ed tak\u00e9 \u0159\u00edjnov\u00e9 pozice pr\u00e9miov\u00fdch zna\u010dek, kdy\u017e Mercedes-Benz si dr\u017e\u00ed dlouhodob\u011b \u0161estou p\u0159\u00ed\u010dku, BMW se posunulo na sedmou (p\u0159ed Dacii!), Audi na jeden\u00e1ctou a Volvo na t\u0159in\u00e1ctou. Teprve d\u00e1l jsou mainstreamov\u00e9 zna\u010dky jako nap\u0159. Renault (za \u0159\u00edjen \u010dtrn\u00e1ct\u00fd) atd. Meziro\u010dn\u011b se po leto\u0161n\u00edch deseti m\u011bs\u00edc\u00edch v\u00fdrazn\u011b l\u00e9pe da\u0159\u00ed tak\u00e9 dra\u017e\u0161\u00edm Lexus\u016fm (+89,92 %), Tesl\u00e1m (+456,05 %), Land Rover\u016fm (+29,93 %), Porsche (+37,61 %, a kter\u00fdch se letos prodalo mimochodem v\u00edc ne\u017e Hond, Fiat\u016f, Jeep\u016f \u010di Mitsubishi), co\u017e zn\u00ed a\u017e neskute\u010dn\u011b. Od koronaviru se i letos u\u017e tradi\u010dn\u011b da\u0159\u00ed luxusn\u00edm voz\u016fm Ferrari, Lamborghini, Maserati, Rolls-Royce \u010di Aston Martin, kter\u00e9 op\u011bt p\u0159ekon\u00e1vaj\u00ed lo\u0148sk\u00e9 rekordy.<\/p>\n

\u2026mnoh\u00e9 levn\u011bj\u0161\u00ed ztr\u00e1cej\u00ed<\/strong><\/p>\n

Zat\u00edmco samotn\u00fd trh osobn\u00edch voz\u016f meziro\u010dn\u011b vzrostl o 16,71 %, \u0159\u00edjen nazna\u010dil a deset m\u011bs\u00edc\u016f leto\u0161n\u00edho roku to potvrdilo, \u017ee registrace cenov\u011b dostupn\u011bj\u0161\u00edch, d\u0159\u00edve \u00fasp\u011b\u0161n\u00fdch zna\u010dek meziro\u010dn\u011b klesaj\u00ed. Je a\u017e s\u00a0podivem, jak klesly \u010dasto i o des\u00edtky procent, zna\u010dk\u00e1m Peugeot, Seat, Opel, Mazda, Honda, Fiat, Jeep a Mitsubishi. A p\u0159\u00ed\u010dina tohoto jevu? T\u011b\u017eko \u0159\u00edct, ale jen nedostatek \u010dip\u016f a koronavir, ani v\u00e1lka na Ukrajin\u011b to u\u017e asi jen nebudou. D\u016fvody bude pot\u0159eba hledat z\u0159ejm\u011b ve strategii, ale i jinde.<\/p>\n

P\u0159\u00edzniv\u00e1 \u010d\u00edsla<\/strong><\/p>\n

\u0158\u00edjnov\u00fdch celkem 19\u00a0322 registrovan\u00fdch osobn\u00edch a 2061 lehk\u00fdch u\u017eitkov\u00fdch automobil\u016f je pro mnoh\u00e9 a\u017e p\u0159ekvapuj\u00edc\u00ed, ale oba pozitivn\u00ed \u00fadaje maj\u00ed jasn\u00e9 od\u016fvodn\u011bn\u00ed. Je to jednak pln\u011bn\u00ed nevy\u0159\u00edzen\u00fdch objedn\u00e1vek z\u00a0d\u0159\u00edv\u011bj\u0161\u00ed doby u \u0159ady zna\u010dek osobn\u00edch voz\u016f a opravdov\u00fd boom z\u00e1jmu o dod\u00e1vkov\u00e9 automobily z\u00a0titulu v\u00fdrazn\u00e9ho pos\u00edlen\u00ed z\u00e1silkov\u00fdch a dov\u00e1\u017ekov\u00fdch slu\u017eeb. V\u017edy\u0165 \u0159\u00edjnov\u00e9 registrace lehk\u00fdch u\u017eitkov\u00fdch voz\u016f vzrostly meziro\u010dn\u011b o 89,44 % a po 10 m\u011bs\u00edc\u00edch o 33,44 %.<\/p>\n

Jasn\u00fdm leaderem mezi dod\u00e1vkami, i kdy\u017e se konkurence hodn\u011b sna\u017e\u00ed, je i letos Renault. Na dal\u0161\u00edch m\u00edstech prob\u00edh\u00e1 ne\u00faprosn\u00fd boj a po\u0159ad\u00ed se m\u011bn\u00ed, podle rozsahu dod\u00e1vek u jednotliv\u00fdch zna\u010dek. Jednou se zada\u0159\u00ed VW, kter\u00fd je letos na druh\u00e9m m\u00edst\u011b, n\u011bkter\u00fd m\u011bs\u00edc, jako v\u00a0\u0159\u00edjnu p\u0159ekvap\u00ed Citro\u00ebn, velmi dobr\u00e9 v\u00fdsledky zaznamen\u00e1vaj\u00ed tak\u00e9 zna\u010dky Opel, Peugeot, Toyota a Ford. Zaj\u00edmav\u00fd je u n\u00e1s tak\u00e9 velmi \u00fasp\u011b\u0161n\u00fd odbyt velk\u00fdch pikap\u016f.<\/p>\n

Mnoho povyku pro st\u00e1le jen 2,89 % \u010desk\u00e9ho trhu<\/strong><\/p>\n

Kategorie milion\u00e1\u0159sk\u00fdch vozidel, ve kter\u00fdch vid\u00ed p\u0159edev\u0161\u00edm ideologie sp\u00e1su mobility zaznamenala u n\u00e1s v\u00a0\u0159\u00edjnu registracemi 735 kus\u016f, doslova dramatick\u00fd n\u00e1r\u016fst tr\u017en\u00edho pod\u00edlu na 3,8 %, p\u0159edstavuj\u00edc\u00ed meziro\u010dn\u00edm zlep\u0161en\u00ed o 156 %. Z\u00e1sluhu na tomto \u00fasp\u011bchu maj\u00ed registrace 265 vozidel \u0160koda Enyaq, ale i 109 Tesel, co\u017e tvo\u0159\u00ed v\u00edc ne\u017e polovinu ze v\u0161ech v\u00a0\u0159\u00edjnu registrovan\u00fdch elektromobil\u016f. Pokud by registrovala \u0160koda jako v\u00a0\u00fanoru nap\u0159. jen 24 elektromobil\u016f, byla situace \u00fapln\u011b jin\u00e1. Cekov\u011b bylo letos registrov\u00e1no, tedy zdaleka ne prod\u00e1no koncov\u00fdm z\u00e1kazn\u00edk\u016fm, 5363 elektromobil\u016f, tak\u017ee tr\u017en\u00ed pod\u00edl vych\u00e1z\u00ed na 2,87 % a meziro\u010dn\u00ed zlep\u0161en\u00ed \u010din\u00ed +69,93 %.<\/p>\n

Hybridy jedou\u00a0<\/strong><\/p>\n

Meziro\u010dn\u011b v\u00fdrazn\u011b v\u00edc registrac\u00ed zaznamenaly letos vozy s\u00a0vn\u011bj\u0161\u00edm dob\u00edjen\u00edm, Plug-in hybridy, a to o 70,59\u00a0% (z 2 781 na 4 744 ks).\u00a0P\u0159\u00edzniv\u011b se vyv\u00edj\u00ed odbyt voz\u016f se standardn\u00edm a mild-hybridn\u00edm pohonem, kdy\u017e letos bylo u\u017e registrov\u00e1no 28\u00a0792 osobn\u00edch voz\u016f, zat\u00edmco loni jen 20\u00a0279.<\/p>\n

Tak\u00e9 motocykl\u016fm se st\u00e1le da\u0159\u00ed<\/strong><\/p>\n

Zn\u00ed to u\u017e jako obehran\u00e1 gramofonov\u00e1 deska, prodeje motocykl\u016f u n\u00e1s l\u00e1mou i letos rekordy. U\u017e po \u0159\u00edjnu nejsme daleko od lo\u0148sk\u00e9ho celoro\u010dn\u00edho v\u00fdsledku, letos po 10 m\u011bs\u00edc\u00edch bylo registrov\u00e1no 24\u00a0955 stroj\u016f a loni za cel\u00fd rok 25\u00a0561, tak\u017ee dal\u0161\u00ed rekord je na spadnut\u00ed. Po\u0159ad\u00ed nejlep\u0161\u00edch je stabiln\u00ed, jedni\u010dkou je Honda s\u00a0pod\u00edlem 26,6 % trhu, druh\u00e1 CF Moto (9,04 %), Yamaha (6,36 %), KTM (4,89 %) a p\u00e1t\u00e1 BMW dr\u017e\u00ed 4,42 % \u010desk\u00e9ho trhu.<\/p>\n

Stagnace dovozu ojetin\u00a0<\/strong><\/p>\n

Dovozy ojetin a jejich prvn\u00ed registrace u n\u00e1s jsou letos zat\u00edm ni\u017e\u0161\u00ed ne\u017e v\u00a0minul\u00fdch dvou letech, tak\u017ee nevyvol\u00e1vaj\u00ed tolik pozornosti, ale stejn\u011b 132\u00a0014 kus\u016f, o kter\u00e9 se rozrostl \u010desk\u00fd vozov\u00fd park nen\u00ed ni\u010d\u00edm, \u010d\u00edm bychom se mohli chlubit. Na druh\u00e9 stran\u011b se m\u016f\u017ee zd\u00e1t, \u017ee se zlep\u0161ila pr\u016fm\u011brn\u00e1 kvalita dov\u00e1\u017een\u00fdch ojet\u00fdch automobil\u016f a sledov\u00e1n\u00ed jejich skute\u010dn\u00e9ho stavu, resp. \u017ee doch\u00e1z\u00ed k d\u016fsledn\u011bj\u0161\u00edmu prov\u011b\u0159ov\u00e1n\u00ed podez\u0159el\u00fdch kus\u016f.<\/p>\n

Sign\u00e1ly do budoucna<\/strong><\/p>\n

V\u00a0z\u00e1plav\u011b nejr\u016fzn\u011bj\u0161\u00edch informac\u00ed a dezinformac\u00ed nen\u00ed v\u017edy snadn\u00e9 se vyznat. St\u00e1le prob\u00edh\u00e1 nesmi\u0159iteln\u00fd boj mezi prosazov\u00e1n\u00edm ideologi\u00ed a mo\u017enostmi technologi\u00ed, tedy mezi p\u0159edstavami politik\u016f a realitou. Podle jedn\u011bch (ideolog\u016f a politik\u016f) je v\u0161e jasn\u00e9 a jin\u00e9 cesty nen\u00ed, ale v\u0161e zase nen\u00ed tak jasn\u00e9 a trh ale \u0159\u00edk\u00e1 tak\u00e9 sv\u00e9. N\u011bkter\u00e9 ambici\u00f3zn\u00ed pl\u00e1ny bude z\u0159ejm\u011b je\u0161t\u011b nutn\u00e9 upravovat a modifikovat, tak\u017ee uvid\u00edme.<\/p>\n

Autor koment\u00e1\u0159e: Karel Ber\u00e1nek<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

V\u00fdsledky registrac\u00ed motorov\u00fdch vozidel za \u0159\u00edjen ukazuj\u00ed n\u011bkolik zaj\u00edmav\u00fdch moment\u016f. P\u0159edev\u0161\u00edm to, \u017ee se registrace…<\/p>\n","protected":false},"author":1,"featured_media":67,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,10],"tags":[],"class_list":["post-66","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-komentar","category-statistika"],"_links":{"self":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/66","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=66"}],"version-history":[{"count":2,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/66\/revisions"}],"predecessor-version":[{"id":70,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/posts\/66\/revisions\/70"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=\/wp\/v2\/media\/67"}],"wp:attachment":[{"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=66"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=66"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.automakers.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=66"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}